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![[Linda Caroll's photo]](http://www.adlandpro.com/opt-in-list/archives/digest/images/LindaC_sm.jpg)
Linda Caroll |
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The *Real* Secret of Success Just Might Surprise You...
You know what a "secret" is, right?
A secret is something that someone else knows, and you don't. Part of what makes
a secret so intriguing and arouses such curiosity is, precisely, that someone
else has information you don't.
Imagine two children. One says in a teasing singsong voice "I know something you
don't..." The second child becomes agitated, and almost obsessed with wanting to
know the secret. If you're a parent, you've probably seen this first hand.
We adults aren't so different. When you take the human fascination with secrets
and believing others know something we don't... and pair it up with seeing
others enjoy more financial security than, perhaps, we do -- that combined
scenario convinces us there are secrets to success.
Do you want to know the *real* secret to success?
The real secret is that there is no secret to success. Success isn't even a
secret. It's a GIFT. Success is the gift other people give you in gratitude for
what you gave them.
Having the ability to build something that can help many people takes self
discipline. Physically and mentally. It takes persistence and tenacity. But
success itself? Success is not a secret. It's a gift. A gift of gratitude from
the people who willingly pay for what you created.
Let's pretend for a minute...
Pretend I came into your house and took your operating system and email program
off your computer. Then, I told you that you will have to learn to use DOS to
operate your computer, and you'll have to telnet into a mail server to get your
email.
Now, when you start your computer, there is no desktop. There is no shortcuts or
bookmarks. Just a big black screen that says;
C:\
What would you do? Would you want your OS and email back? That's why Bill Gates
is the wealthiest man in America. He gave us "point and click."
Can you think of others?
Can you name a successful person, and tell what they gave many others and
received the gift of success in return?
Linda Caroll
Linda's
clients have been featured in Forbes, People Magazine, Home & Garden TV and
more. Visit her
website design site at LindaCaroll.com
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Look for the Angel
By Helen Wilkie
Too many business letters, e-mails, reports and other written messages are
ineffective because they are buried in fluff and redundancy.
Many a two-page letter or memo could be reduced to less than a page if we would
just stop saying things like "in the majority of instances" when we mean
"usually". Why do we say "as you may or may not know"? If you may know, then
obviously you may not know. That's what "may" means! Why do we use wordy phrases
like "of a confidential nature" instead of a perfectly good, serviceable
adjective like "confidential"?
That's what I call fluff --� simply too many words.
A related problem is redundancy, which occurs when we unwittingly say the same
thing twice. I read in a business letter, "We are trying to attempt a solution."
Does that mean they tried twice as hard? What about "unexpected emergency"?
Surely if we knew it was coming it wouldn't be an emergency. There are many
examples of excellent words we have stolen from other languages --� and then
ruined them by watering them down. For example, the French word "unique" doesn't
mean "unusual" --� it means "one of a kind". A thing is not very unique,
somewhat unique or rather unique. It's either unique or it's very unusual.
The problem with this piling on of unnecessary words is that it buries the
message, leaving the reader either scrambling around looking for it --� or
simply scanning the words and completely missing the point.
Dealing with this in a recently workshop, I was reminded of an old story about
Michelangelo. Apparently someone asked the great artist how he managed to sculpt
such beautiful angels from cold, hard marble. Michelangelo replied "I simply
chip away at everything that's not angel, and eventually the angel emerges from
the marble."
Take a close look at your business writing and look for everything that doesn't
contribute to your message --� and then chip away at it until the message
emerges.
About the Author
Helen Wilkie is a professional keynote speaker, workshop leader and author
specializing in applied communication in the workplace. Visit her website at
http://www.mhwcom.com Subscribe to Helen's free monthly e-zine, "Communi-keys",
and get your free 40-page e-book, 23 ideas you can use RIGHT NOW to communicate
and succeed in your business career! |
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