There is a large number of quality merchants online who pay you a commission if you promote the products or services they are offering and if the visitor directed by you to their site ends up making a purchase from them. Get this right-- the beauty of the profile of the online affiliate is that you, as an affiliate, are simply required to pre-sell, to promote the merchant's product to the visitor and once he visits the merchant's website, the site takes over as far as the selling is concerned.
With scams, sub-standard products and hoaxes lurking around on the information superhighway, the average Internet surfer nowadays is a skeptic. You could warm up the visitor into a positive and receptive frame of mind by following a few guidelines:
1) Internet surfers are largely on the lookout for useful info. The more information you provide them, the better. Many of them are struggling to make sense of the endless maze of opportunities, products and services exploding on the Internet. So some well-meaning info will actually do them a world of good by helping them to separate chalk from cheese. Like suppose you are trying to promote a particular brand of car, the information you provide them could be dealing with what all to look for, the factors to be borne in mind, when making a purchase.