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 Adland Digest FREE Edition #642
  Monday September 1, 2008

Information Your Business Needs RIGHT NOW

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Worldwide Holidays for September 2008

1st September

Evacuation Day: Libya.

Labor Day: Canada, United States.

2nd September

Independence Day: Vietnam.

3rd September

Independence Day: Qatar.

Independence Movement Day: Tunisia.

Saint Matinus' Day: San Marino.

5th September

Ganesh Chaturthi: Mauritius.

6th September

Bonaire Day: Bonaire.

Defence Day: Pakistan.

Independence Day: Swaziland.

7th September

Independence Day: Brazil.

Victory Day: Mozambique.

8th September

National Day: Andorra.

Our Lady of Victories - National Holiday in Malta.

9th September

Days of Liberation: Bulgaria.

Independence Day: North Korea, Tajikistan.

10th September

Days of Liberation: Bulgaria.

St. George's Caye Day: Belize.

11th September

Quaid-e-Azam Death Anniversary: Pakistan.

12th September

Revolution Day: Ethiopia.

14th September

San Jacinto Day: Guatemala, Nicaragua.

15th September

Independence Day: Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua.

Maria Himmelfahrt: Austria, Germany, Switzerland.

16th September

Independence Day: Mexico, New Guinea.

17th September

Heroes' Day: Angola.

Independence Day: Marshall Islands.

18th September

Independence Day: Chile.

Victory of Uprona: Burundi.

19th September

Army Day: Chile.

Independence Day: Saint Kitts.

21st September

Independence Day: Malta.
Malta attained Independence from the United Kingdom in 1964.

Independence Day: Belize.

22nd September

Independence Day: Mali.

23rd September

Independence Day: Armenia.

National Day: Saudi Arabia.

24th September

Mercedes Day: Dominican Republic.

Republic Day: Guinea.

Republic Day: Trinidad & Tobago.

25th September

Liberation Day: Mozambique.

Assembly Day: Rwanda.

26th September

Mid-Autumn Day: China, Hong Kong, Taiwan.

27th September

Mid-Autumn Day: Macao.

28th September

Confucius' Birthday: Taiwan.

National Day: Yemen.

29th September

Boqueron Battle Day: Paraguay.

Constitution Day: Brunei.

30th September

Independence Day: Botswana



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What's New at Adlandpro

Check to see what is new or for any changes that may be happening at Adlandpro.


Editor's Comments 

Barry Scott -Digest Editor

Just a few notes for this Labor Day Weekend:

Our office is closed on Labor Day, Monday September 1st and we will reopen Tuesday morning at 9:00am Central Time.

After Labor Day weekend, traditionally this is when traffic and sales increase as more people will be returning to their regular schedules. 

Did you know?

Labor Day has been celebrated on the first Monday in September in the United States and Canada since the 1880s. Most countries celebrate their Labor Day on May 1st.  

As always and feedback or questions are always welcome, just click on my name below

Sincerely, Barry Scott Editor


Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.


[ Go to Article Archives ]
We've Decided Not to Participate In Economic Slowdown

By Michael Angier
Although I've been invited countless times by the media and a few gloom-and-doom economists, we here at SuccessNet have declined the invitations.

It's not a party we want to go to. The company isn't very good and the conversation is negative.
I doubt the food would be to our liking and certainly the spirits would be lacking.

Is it really a choice? Can we really elect not to participate in a slowing economy? Isn't the economy something that happens TO us?
The answer is yes, yes and no.

The economy, like our money, is based on faith.

Here in the US, our currency bears the words "In God We Trust". And we'd better--because there certainly isn't enough gold or silver behind it to make it worth what it says it is.
Instead, the value is in the faith and trust that our citizens and the rest of the world have in our ability to deliver.

Our economy is also based on faith. If we have confidence the economy will grow and things are looking good, we buy more goods and services. If we have doubts, we hold back, and the economy suffers.

You could see it coming. The media (perhaps hungry for news with a stalled election and fewer political scandals) started looking for holes in our burgeoning economy. Any layoff, any business closing, any lower-than-anticipated- earnings-report got widespread attention. Things had been going so well for so long, there just HAD to be a recession coming. It was just too good for the news media to believe it could be sustained.

The ebb and flow of our economy is a natural process. Nothing grows--or declines for that matter--in a straight line. There are always plateaus and sometimes losses in the course of long-term gains. One could argue that the stock market--being overvalued, especially in tech stocks--NEEDED a correction.
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Ok, so much for the global view. What can we as individual companies and people do about it?

I, for one, simply refuse to play. I don't talk about a downturn--except in this instance-- and I don't BELIEVE in a slowdown.

I'm not hiding my head in the sand. I recognize that the market is down. I see our mutual fund's value decreasing or holding steady. I read about and observe that some businesses are eliminating jobs and some even closing their doors. But that's been happening even during the so-called bull market.

However, I also see new businesses starting. New jobs being created, companies becoming more efficient and consequently, more profitable. I also see our own web site traffic and our business growing at over 30% a month.

The media is in the news business and,
unfortunately, bad news sells better than good news. So be it. But fortunes are made in good economies as well as bad. It all depends on where you want to place your focus.

And what we focus on expands. So watch what you say to yourself and to others. Be mindful of what you think about and read about. Keep your attention on what you want--not on what you don't want.

I'm choosing to focus on what works and what could work better. There are opportunities all around us. These times simply require more innovation, better perception and a keener eye toward change and how it affects our endeavors.

Our current economic climate calls for us to bring out our best. There's no time for wallowing in past losses. The past does not equal the future. We need to practice one of the slogans of the Marine Corp-- FIDO--"Forget it, Drive On."

No, I won't be attending any pity parties of the "gloom and doom club". I'm too busy growing myself and my businesses.

I still maintain that the years ahead promise to be the brightest, most prosperous economic times the world has ever seen.

We're celebrating every success, acknowledging every milestone and improving everything we find that's less than excellent. And we're having a blast

About the Author:
Michael Angier, founder of SuccessNet.org, recently released the New SuccessNet Resource Book--the Top Must-Have Tools, Products, Services and Resources for Running Your Business Effectively.
This $27 eBook can be yours now at no-cost. And most of the over 100 resources are FREE to access and use.
Order at no-cost from


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Using Free Sound Effects Download to Enhance Your Projects

By Ray Barthell
To use or not to use? That can be a daunting question that most project managers might ask themselves. If you are a webmaster and are creating a new website for your client, it can be pretty challenging to decide whether or not you should embed free sound effects into the website. There are of course several points to note if you wish to do so. For example, whether it will affect the time it takes for the page to load, and whether the sound effects will be appropriate for the website. While you might still be pondering with this, read up on how using free sound effects download can help to enhance your mundane looking project into a spectacular one.

There are plenty of reasons for using free sound effects in your projects. It is just part of our human nature to be attracted to things like music and actions and that is also the reason why advertisements that appear on pop ups tend to work better than the ones that are just plastered over a website. So, in a way, using them will help to get people's attention the very moment they enter your site.

The only critical part to using these sound effects is choosing the right ones that suit your website's identity. They form your websites' and projects' identity. For example, if you are setting up a new website that is meant for kids, then most probably some adorable cartoon effects would fit in well. You can also choose to experiment with various other effects and see how you can you them interchangeably between pages.

The only thing that you have yet to figure out is choosing the most reliable website where you can get all your sound effects from. This can be quite a challenge as not all those that are available off the Net would sound as good as you thought they would be. Some of them might have been recorded and re-recorded many times over, hence affecting the sound quality. If this is the case, then you are definitely going to have a pretty tough time choosing the right kind of sound effects for you.

Otherwise, you may choose to use Limewire or any other Peer-to-Peer (P2P) network site. But the only problem is that most of them do not allow any form of previewing and some of these sound effects are just trash and they do not sound good at all.

What thousands of people have been doing to solve this problem is to use royalty free sound effects. Are you new to this? Well, basically anything that is royalty free can be downloaded and used over and over again many times without the need to worry about any copyright laws. This is definitely the best thing about royalty free sound effects. Use it, cut it, loop it and make it sound totally different. It is rightfully yours. This is definitely not the case for the copyrighted tracks that you might have wanted, for example the Superman music theme.

And not to mention there is abundance of royalty free sound tracks out there for you to use, so there is no way someone is going to have the same track as yours!


About the Author:
Ray Barthell is an internet audio specialist providing royalty free music at http://downloadroyaltyfreemusic.net. Be sure to download free sound effects.


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Adlandpro Tips

Some detail into Adlandpro's products and services for the new or experienced user.


Common Technical Questions

I am running an ad for my website, but I am not getting any hits to my web site from the ad?

What we would recommend is to first check and test the URL you provided for the Ad to ensure there are no errors or typos. You can always test the ad your self by clicking on the View button and then click on the ad header to see if it is going to your web site.

If everything is technically sound another suggestion would be to look at the ad itself, is it written so that it is enticing to the viewer? The Ad Heading is like a newspaper headline, they will read the story underneath if the headline grabs there attention. If the story under the heading is good they will click on the ad.

Set up an ad campaign, this is defined as offering a variety of looks to the viewer with or with out them knowing this. Remember this; two viewers can be looking for the same product and come across the same ad for this product, one may react to it and one may not, this is the exact reason there has to be variety. Creating three different ads for your website, each ad with their own unique heading and ad body, but going to the same URL starts to cover a wider audience. 

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