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 Adland Digest FREE Edition #702
  Tuesday, July 21, 2009

Information Your Business Needs RIGHT NOW

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Worldwide Holidays for July 2009

1st July

Canada Day.

Communist Party Foundation: People's Republic of China.

Family Day: Lesotho.

Freedom Day: Suriname.

Heroes' Day: Zambia.

Independence Day: Burundi, Rwanda.

Republic Day: Ghana.

St. Peter's and St. Paul's Day: Colombia.

Union Day: Somalia.

2nd July

Il Palio, Siena:
Continuing in ancient tradition, the contradas compete on horses around the town square of Siena, Italy, every July 2nd and August 16th.

Unity Day: Zambia.

4th July

Independence Day: United States of America.

United States Friendship Day: Philippines.

5th July

Independence Day: Algeria, Cape Verde, Venezuela.

Unity Day: Rwanda.

6th July

Independence Day: Comoros.

Republic Day: Malawi.

7th July

Constitution Day: Cayman Islands.

Independence Day: Solomon Islands.

Serbian Day: Former Yugoslavia.

9th July

Independence Day: Argentina, Bahamas.

11th July

Revolution Day: Mongolia.

12th July

National Day: Sao Tome.

Orangeman's Day: Ireland.

14th July

Bastille Day: France.

National Day: Iraq.

15th July

Sultan's Birthday: Brunei.

17th July

Independence Day: Slovakia.

Revolution Day: Iraq.

Rivera Day: Puerto Rico.

18th July

Constitution Day: Uruguay.

19th July

Independence Day: Laos.

Martyr's Day: Burma.

Sandinista Day: Nicaragua.

20th July

Day of the Sea: Japan.

Independence Day: Colombia.

21st July

Liberation Day: Guam, Poland.

23rd July

Revolution Day: Egypt.

24th July

Simon Bolivar Day: Ecuador, Venezuela.

25th July

Constitution Day: Puerto Rico.

Guanacaste Day: Costa Rica.

Republic Day: Tunisia.

Revolution Day: Cuba.

Santiago Day: Spain.

26th July

Independence Day: Liberia, Maldives, Puerto Rico.

Revolution Day: Cuba.

28th July

Independence Day: Peru.

30th July

Independence Day: Vanuatu.

Somers' Day: Bermuda - two day cricket game between the western and eastern sides of the Islands of Bermuda.

31st July

Emancipation Day: Bermuda.

**We try to keep the dates as accurate as possible. Please let us know if there is an omission or incorrect date. Click Here

 

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Editor's Comments 

Barry Scott -Digest Editor

Advertising stirs the economic soup, it is what stimulates buying and starts the flow of commerce. There is no better time to advertise then right now, one you will be surprised at the responses and Sales that are generated and two you are part of something that will turn things around.

Remember there are more people staying at home and taking "stay-cations". They are not prepared to spend the money that it takes to travel abroad, however this does not mean there is no spending. Most people are taking these stay-cations but they are still spending, they just are not paying for the travel costs. 

It is up to you to to get them to spend it with you.

As always and feedback or questions are always welcome, just click on my name below

Sincerely, Barry Scott Editor

  

Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.

 

[ Go to Article Archives ]
Ten Ties That Bind

By Michael McCann
           
Early adopters of business-to-business e-commerce struggle with being of two minds: While deciding what business they're in today, they also need to keep a finger on tomorrow's pulse. Will familiar business models look the same two years from now? Or will they even be viable?

Here are ten observations to becoming the leader in your industry:

1. Begin with the end in mind.
Start by answering some basic questions: Whom are you trying to serve? What are you trying to achieve? Once you've done that, people will see that, despite everyday distractions, they need to think about the greater good.

2. Think win-win-win.
Get executives talking to information technology (IT) and IT talking to customers. Five years ago, it was us and them, pointing fingers. Now it's a partnership. It changed because we chose to focus differently; we didn't see an application, we saw our application. And when we got it right, it was everyone who got it right.

3. Avoid the bleeding edge.
Customers don't want to know what you're going to build two or three years from now; they want to know what you're giving them today. You have to take an IT-on-Prozac approach to technology - no real lows but no real highs, either - especially for mission-critical applications.

4. Hire people who can deliver.
We have never gone over budget or delivered late on a project. We would be fired if we did. We get to set our own deadlines, so we have the responsibility to meet them. At Global Business Café, we want to give our customers state-of-the-art information, but we don't want to increase our own costs by doing so.

5. Connect the dots.
When you put together three different groups of people with different backgrounds and ask them to talk about abstract things, they're going to speak different languages, often without even realizing it. We never go into a room with a blank screen. We always come in with tangible ideas, right from the start.

 
 
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6. Be unwilling to fail.
If customers have an issue about changes you feel you need to make, ask people to brainstorm about ways to make the customer's transition a good one. We are determined to do whatever it takes to help customers because we have so much faith in what we build. We fight to overcome whatever obstacles exist.

7. Customize for the masses.
Thinking like a mass-marketer won't get you where you need to go in today's collaborative world. We do a lot of testing at Global Business Café and then we ask for a lot of feedback. Customers like talking about doing business on a day-to-day basis, how they're paying their bills, how they're interfacing with their own customer base.

8. Show them the money.
We are transparent about costs to show customers details around each transaction - not because they demand it but because we're proud of our business proposition. Customers pay for us through their cost savings. It's a win-win situation, and we want them to know it.

9. Address security concerns.
No matter what your product is, customers won't use it if they don't feel safe. We are certified by the ICSA - the Internet Computer Security Association. We pay them every month to try to hack our site.

10. Fail fast.
Make business decisions unemotionally. And don't keep going down the wrong path just to save face. Cut your losses, and cut them fast. Make decisions about where you can fail and where you can't. When we can't afford to fail, we pull together and find the areas where we are vulnerable. So instead of putting our fire hats on with customers later, we take the time to make the right decisions now.

 

About the Author:
Michael McCann is a 25-year veteran of developing unique and professional business development programs that create tangible results for individuals and companies. Let him help you instantly...free!
Make more money faster by easily connecting with hard-to-reach decision makers who can buy your products and services...NOW! Get started free by getting Michael McCann's new Special Report excerpted from his newest edition of his popular business development book, Connecting with Key Decision Makers (How to Reach Hard-to-Reach Businesspeople Who Can Say "Yes")...just for asking at http:/www.GlobalBusinessCafe.com/

 

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 Become Your Own Best Publicist

By Marie O'Riordan
 
Imagine having an avalanche of free publicity. What would that be worth to you? Consider putting a value on that sort of positive exposure. It is potentially priceless.

This is what's possible when you are open to all of the amazing opportunities that you have possibly been ignoring until this moment.

People throw so much money at advertising. I mean People Throw So Much Money At Advertising, sometimes without a second thought. What if you were exposed to a way to get more powerful results - super fast! You see, you are your Greatest Ever Publicist.

We are living in the super concentrated Media Age. There have never been as many golden opportunities in history for you to boost your profile, career & business as right now. Open your eyes and ears. See and hear them all around.

What I have discovered during the course of my 21 year Media career to date is that fear is one of the biggest things holding people back. What on Earth is there to be afraid? Exactly - nothing.

It is the perfect time for you to think outside of the cardboard box mentality, especially during this period of economic transition.

I've been involved in Media my whole Life & what I know for sure is that you are an Expert in your field. Do you know what this belief can do for you right now? You are an Expert in your field - therefore the Media needs you - not the other way round!

'One of the most extraordinary parts of all of this is how much nourishment there is and how much nourishment we try to provide for all of you, but it's circular.' This is what the late great Paul Newman told me when I met him in 2004.

Surround yourself with the most outstanding people you know and watch your Life improve. For it is outstanding people like you who encourage me to do what I do. You Are Your Own Best Publicist. Believing is seeing.

 

About the Author:
Marie O'Riordan, Accelerated Media Mentor,™ Author & Inspirational Speaker http://www.66SecretsBook.com
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Common Technical Questions

                                                               
I am applying to be an Adlandpro Affiliate,
what is the URL are you asking for?

Your affiliate link is the web site address of the page on which you have placed your affiliate link?  Once you have placed your affiliate link code onto a page, it is the address of that page which you must submit to our system for approval.  The link is then verified either manually or automatically and provided the link is correct, as it should be if you copied and inserted the code exactly) then you will be approved.

Please note:  This does not necessarily have to be the website which you are promoting.  It can also be your Community Web Page, your Adlandpro Free Webpage if you signed up for and built one, or any other page on the internet.  The main thing is that your link must be there.  

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