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 Adland Digest FREE Edition #767
  Tuesday, July 20, 2010

Information Your Business Needs RIGHT NOW

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Business Article
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Worldwide Holidays or Events for July 2010

1st July

Canada Day.

Communist Party Foundation: People's Republic of China.

Family Day: Lesotho.

Freedom Day: Suriname.

Heroes' Day: Zambia.

Independence Day: Burundi, Rwanda.

Republic Day: Ghana.

St. Peter's and St. Paul's Day: Colombia.

Union Day: Somalia.

2nd July

Il Palio, Siena:
Continuing in ancient tradition, the contradas compete on horses around the town square of Siena, Italy, every July 2nd and August 16th.

Unity Day: Zambia.

4th July

Independence Day: United States of America.

United States Friendship Day: Philippines.

5th July

Independence Day: Algeria, Cape Verde, Venezuela.

Unity Day: Rwanda.

6th July

Independence Day: Comoros.

Republic Day: Malawi.

7th July

Constitution Day: Cayman Islands.

Independence Day: Solomon Islands.

Serbian Day: Former Yugoslavia.

9th July

Independence Day: Argentina, Bahamas.

11th July

Revolution Day: Mongolia.

12th July

National Day: Sao Tome.

Orangeman's Day: Ireland.

14th July

Bastille Day: France.

National Day: Iraq.

15th July

Sultan's Birthday: Brunei.

17th July

Independence Day: Slovakia.

Revolution Day: Iraq.

Rivera Day: Puerto Rico.

18th July

Constitution Day: Uruguay.

19th July

Independence Day: Laos.

Martyr's Day: Burma.

Sandinista Day: Nicaragua.

20th July

Day of the Sea: Japan.

Independence Day: Colombia.

21st July

Liberation Day: Guam, Poland.

23rd July

Revolution Day: Egypt.

24th July

Simon Bolivar Day: Ecuador, Venezuela.

25th July

Constitution Day: Puerto Rico.

Guanacaste Day: Costa Rica.

Republic Day: Tunisia.

Revolution Day: Cuba.

Santiago Day: Spain.

26th July

Independence Day: Liberia, Maldives, Puerto Rico.

Revolution Day: Cuba.

28th July

Independence Day: Peru.

30th July

Independence Day: Vanuatu.

Somers' Day: Bermuda - two day cricket game between the western and eastern sides of the Islands of Bermuda.

31st July

Emancipation Day: Bermuda.

We try to keep the dates as accurate as possible. Please let us know if there is an omission or incorrect date. Click Here


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What's New at Adlandpro

Check to see what is new or for any changes that may be happening at Adlandpro.


Editor's Comments 

Barry Scott -Digest Editor

Tracking your ads is one of the most important things you can do. The numbers are there and these are essential in determining your success rate. When you are running your ads in the Impressions or Traffic Exchange you are supplied with statistics that you can use to determine what's working and what's not working. Even if you are running free ads or Renewable Ads and you have selected the option of being notified by email, you will receive an email telling you your ad had a visitor. This can be used as a stat tracker to determine how well your ads are doing.

We usually use a CTR% (Click Through Rate Percentage) of 0.20% or higher as a measurement of success for Impressions and Traffic Exchange. Classified ads are a little tougher to determine based on the competition in a certain category and the fact that they are amongst other ads. However you can get a feel for this based on what you are up against in the advertised category and country and then make the decision based on that.

Please remember, if an ad is not performing well after a month, its likely this will not change and the ad should be edited or replaced to bring better results. 

As always and feedback or questions are always welcome, just click on my name below

Sincerely, Barry Scott Editor


Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.


[ Go to Article Archives ]
10 Business Motivation Rules You Must Know

By Mark Bing
Business motivation is about motivating employees and customers alike. According to a recent research, those organizations which are successful look after the emotional well-being of their employees and hence score better on the business motivation factor.

But like every single concept or plan, motivation also involves some basic rules. Let's see for ourselves 10 business motivation rules that you must know:

Formulate an objective - To formulate an objective, is the first rule of motivation and then progress further. If a firm wants its employees to achieve higher levels of productivity and fetch them more revenues, it should first check how contented their employees are with the existing levels of motivation.

Accomplish your aims -The second rule of business motivation is to accomplish your plans and objectives. You need to work on anything and everything that crosses your way. In business, there is nothing very small or too big.

Initiate discussions with like-minded people - When you mingle with people with big ideas and high aspirations, a positive attitude is likely to take better hold of you. You may as well create a business group to keep the spark of motivation ignited in both your heart and mind.

Be eager to learn - The willingness to learn goes a long way in paving the path of business motivation. Again, learning alone does not help you succeed. You need to apply in reality whatever you learnt in the due course of time.

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Combine your talent with personal interest - This should be done in such a way that will help you become empowered. For instance, you like surfing net and your natural talent lies in writing. Go ahead and enroll in some writing programs that will let you surf the net and earn some extra bucks by writing articles. Always remember that motivation is temporary, but empowerment lingers around for a long while.

Enhance knowledge that motivates - You may simply go ahead and read a book to enhance your motivation level. Sometimes when you talk to people who share similar views on subjects of your interest help achieve business motivation.

Never be afraid to take risks - 'Do not fear failure' is another popular rule of motivation. The more you become afraid of failure, the more you will loose your chance to succeed. So take risks and remain motivated.

Feel responsible - Take onus and complete the task assigned to you. This will definitely help you achieve higher levels of business motivation.

Make your contribution meaningful - Whatever you do to keep the motivation levels going strong in your workplace or business, you should make sure that they pay in the long run rather than just fetch futile results.

Don't monetize on motivation - Business motivation is not only about money but a lot more. It helps you gain peace of mind and at the same time help you perform better at work. Of course, that involves monetary gains in the long run but nothing as of immediate.


About the Author:

Mark Bing is an Ezine Articles Expert Author. Get more articles, tips and techniques at Business Motivation Guide

Article Source: http://EzineArticles.com/?expert=Mark_Bing


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 Advising - Tips For Advising Solutions

By Jared D. Ingram
Advising solutions have been something that has been sought out for by most companies on the internet today. It is certainly not easy to give companies and firms advice but certainly the goal is to always ensure that the solutions are brought forth all the time. The best of advice is always supposed to be done accurately ensuring that the client is ready to see where he or she is making mistakes and how to counteract those mistakes. An advising company should be able to show results based on product and service research hence pointing out the errors or places that need to be improved with these operations. Companies will certainly need straight forward answers and hence a proper analysis of the services should be done whilst ensuring that nothing is left out of the box.

Testing, the basis of advice

Testing services and products is certainly the basis of advice hence the advisory company should be able to test the services and ensure that they can provide the best deal when it comes to service improvement. The company will use the latest technology to test these services and thereby point out where necessary changes can be made in order for the services to improve. The improvement of the services will be based on the test results and the analysis carried out by the testing company.

When advising the service or product company the advisor must make sure that he or she is advising the company based on the tests carried out. The advisor should be able to explain the test results and make them simple to understand to the company. The explaining experts may not be the ones who carried out the scientific or mechanical tests but rather an individual who is able to take statistical data or results and explain them based on concepts that are understood by people in that type of business.

The various scientists that operate the testing processes aim at meeting economical, legislative or environmental requirements within the product or service under scrutiny. The reviewing or testing methods make use of very much sophisticated and complex tools which have lower limits of detection. The best of tools will always bring forth the best results hence the testing company has to always stay up to date with the latest technology.

Data presentation
Data presentation is very important when it comes to advising companies or firms based on results. The advisor must be able to come up with data or relevant graphics that will enable him or her to put across the test results to the company that has requested advice. The aim of testing is always to come up with adequate solutions for product enhancement or improvement. All the company has to make sure is to ensure that all the services that come with the testing services are all included by the company that is to conduct the testing service. The company will then provide straightforward advice that will allow the company to get started with the improvement of the product right away.


About the Author:
Jared D. Ingram - Is an EzineArticles.com Expert Author that has written hundreds of ezine articles.

Are you looking for more information regarding Advising Solutions? Visit http://www.exova.com today!

Article Source: http://EzineArticles.com/?expert=Jared_D._Ingram

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Adlandpro Tips

Some detail into Adlandpro's products and services for the new or experienced user.


Common Technical Questions

In my Impressions and Traffic Exchange pages, what is my CTR % and what does it mean?

CTR % is the Click Through Rate, which is the number of times an ad or banner is clicked on compared to Views. As an example 100 views and 1 hit, would give you a CTR of 1.00 meaning your ad has a click thru rate of 1 out of 100 views. A good measure or standard to look for is 0.20%, anything over that is probably giving you some leads, less than 0.20% and you should consider editing the ad or changing the banner.    

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