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 Adland Digest FREE Edition #803
  Friday, April 29, 201

Information Your Business Needs RIGHT NOW

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Worldwide Holidays or Events for April 2011

1st April

April Fool's Day - Poisson d'Avril.

National Day: San Marino.

Republic Day: Iran.

2nd April

Malvinas Day: Argentina.

4th April

Liberation Day (1945): Hungary.

Memorial Day of Chiang Kai-shek: Taiwan.

National Day: Senegal.

5th April

Arbor Day: South Korea.

6th April

Chakri Day: Thailand.

Uprising Day: Sudan.

7th April

Women's Day: Mozambique.

9th April

Martyr's Day: Tunisia.

11th April

Heroes' Day: Costa Rica.

Liberation Day: Uganda.

13th April

Songkran: Thailand.

National Day: Chad.

14th April

Fast and Prayer Day: Liberia.

Pan American Day: Honduras.

Thingyan: Myanmar.

15th April

National Day: Niger.

16th April

Independence Day: Cyprus.

New Year's Day: Myanmar.

17th April

Independence Day: Cambodia.

National Day: Syria.

18th April

Independence Day: Zimbabwe.

19th April

Independence Day: Venezuela.

King's Birthday: Swaziland.

Patriots' Day: Uruguay.

Republic Day: Sierra Leone.

21st April

The Queen's Birthday: United Kingdom.

Tiradentes: Brazil.

22nd April

Good Friday.

Earth Day.

23rd April

National Sovereignty: Turkey.

St. George's Day: England.

24th April


25th April

Anzac Day: Australia, New Zealand.

Liberation Day: Italy, Portugal.

National Flag Day: Swaziland.

Sinai Liberation Day: Egypt.

26th April

Union Day: Tanzania.

27th April

Independence Day: Afghanistan, Sierra Leone, Togo.

30th April

Fall of Saigon: United States of America.

Independence Day: Israel.

Queen's Birthday: Netherlands.

Vappu Day: Finland

We try to keep the dates as accurate as possible. Please let us know if there is an omission or incorrect date. Click Here


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What's New at Adlandpro

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Editor's Comments 

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Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.


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How To Start a Home Business - 10 Tips

By Ali Puckett

1. Create a business plan

Don't be afraid to make plans. You may end up completely re-writing them as your business develops, but you should always have a roadmap. You can easily download a business plan template online to help kick-start the process.

2. Designate a workspace

Working from home can be a huge challenge with the distractions of daily life. It's important to designate a workspace that is quiet, efficient, and inspiring for you. Take time to plan the space. Find furniture and supplies to help make the most of your space. Create a system of organization that makes sense to you. Decorate your work area so that it is a place you enjoy being in.

3. Set a work schedule

It's so much easier to procrastinate when you work from home. Don't do it! Set a schedule and stick to it. This is your business, so don't be afraid to develop an offbeat schedule, if you need to. Work evenings, if that's easier. Give yourself Wednesdays and Saturdays off, rather than the traditional weekend. Whatever schedule you choose, be sure to hold yourself to it.

4. Use a calendar

So, you are the boss now. You have to be organized. Take the time to set daily, monthly, and even yearly goals for yourself. Always be aware of the task at hand, with an eye toward the tasks that are approaching. Using a calendar is the best way to ensure you will stay on track.

5. Develop your branding

Be aware that your business name and image will (and should) become synonymous with everything you do. A great business name and image will help draw people in, and brand recognition will bring them back for more. If you are not design-savvy, it is well worth the investment to find a pro graphic designer to help you create an artwork set. There are many independent creative professionals on Etsy.com who offer affordable rates and a unique design eye.

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6. Blogging and Social Networking

Blogging and social networking are great ways to get the word out about your business. This can also help to build links for search engines to find you. Try to focus on updating 1 blog regularly and using 2-3 social networking sites to start. It's better to pay special attention to a few sites, rather than opening up a bunch of accounts and never using them. In addition, you should always remember that your post activity represents your business. Be polite, be professional, offer your original perspective, promote others and please don't spam us.

7. Be aware your business vs. personal finances

Registering your business as a sole proprietorship does not mean you shouldn't have a separate sense of your business and personal finances. Always have a clear understanding of living expenses when making plans for the business. There is no worse feeling than realizing you've spent your grocery money on office supplies or vice versa. Consider using computer finance software such as Quicken Home & Business, so that you always have a clear picture of your financial situation.

8. Find cost efficient ways to advertise

You don't have to spend $1,000's on an advertising campaign. Determine who your target market is and go where they are. Wise use of blogging, social networking sites, forums and chat rooms will take you a long way. When it's time to spend money, buy a printer so you can create your own business cards and targeted fliers. Offer discounts on your goods in exchange for links, bulk orders, or repeat customers. Create custom button pins, magnets, stickers to give away as promotional gifts. Use that business ingenuity to get the word out about your business without spending an arm and a leg.

9. Pay yourself

In the age of Wal-Mart and Target, people are used to cheap goods for cheap prices. New business owners may be tempted to under value their products and services to keep up with Target prices. Don't do it! Everyone deserves to get paid for the work they do. To price your products, just calculate time plus labor. It's that simple.

10. Accept help

Running a home business can be overwhelming, but you don't have to do it completely on your own. It's ok to ask for help when you need it. Whether it's a family member, a friend, or if you have to put up a flier at the local post office to seek an extra pair of hands, allow yourself to get the help needed. Finding menial tasks that someone else can do will allow you more time for creating advanced strategies.

About the Author:

I'm Ali Puckett (alias: Buttonhead). I am an Illinois artist, born in Peoria and a 10 year resident of Chicago. I graduated with honors from DePaul University in 2002. I have a Bachelor of Arts and an Associate in Fine Arts. I worked professionally in Medical Education and Event Coordination in Chicago before starting my own business in 2007. Currently, I am the sole owner and operator of Buttonhead, creating promotional supplies for indie businesses, parties, and events. Handmade custom goodies and indie business advice.

Article Source: http://EzineArticles.com/6173016


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Affordable Local Marketing Techniques

By Liz T Jones

Effective local marketing is necessary to expand a business and increase profits. Business owners do not have to spend a ton of money to lead a successful advertising campaign. Internet presence, social media, and print media are all tools that do not cost a lot. With a few easy techniques, local businesses can easily reach hundreds of customers.

The first step is to create a website. The Internet is a very powerful marketing tool and its benefits should not be underestimated. Well-designed websites with high search engine rankings can reach thousands of people. Establishing a presence on the Internet is essential for any company to succeed in today's technology driven world. Local business marketing should always include targeting potential customers through the Internet. Creating a website is easier and faster than most people think. The key to designing a website that will attract visitors is making it user-friendly. Include essential elements such as services or products offered, pricing, and contact information. A website should be well organized, and people must be able to find what they need easily. Hire a search engine optimization expert, so that customers can easily find it when searching for relevant keywords.

Another aspect of the Internet that can be very useful is social media. In recent years, social media websites have become very popular. Millions of people use them every day. Creating an account is easy and can provide many benefits. It is a great way to get exposure, advertise, and communicate with clients. The page should be updated often with any news or specials, and the comment option should be enabled, so that users can leave valuable feedback.

Print media can also be a successful marketing tool. Contacting local media can put the spotlight on a new or existing business and attract more customers who might not have known about it before. Press releases are another way to reach out to local residents. Another way to take advantage of media outlets is putting an advertisement in newspapers and magazines. Include any details that might get a reader's attention such as discounts or specials.

The Internet is arguably the best way to promote a business. The number of people that can be reached through social media and a well-designed website is limitless. Contacting small media outlets is a great way to target local residents. Take advantage of local marketing tools that are readily available, create specials, and always remain professional to gain and keep a loyal following for many years to come.

About the Author:

Author is a freelance copywriter. For more information about local business marketing, please visit http://www.local-marketing.com/

Article Source: http://EzineArticles.com/?expert=Liz_T_Jones 
Article Source: http://EzineArticles.com/6221631 

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Adlandpro Tips

Some detail into Adlandpro's products and services for the new or experienced user.


Common Technical Questions

Is there anyway I can send out a message to the members of Adland even though they are not on my friends list?

Yes. The Adlander Plus provides you with the ability to send out what is called a Targeted message. This is a message you can create that can be sent to anyone in the community and they do not have to be on your friends list.

To determine who you want to target is based on what their Interests might be, or you can target the location by country or even your city. The other option to send out a targeted message is to send it out based on both Interest and Location and again the members you are contacting do not have to be on your friends list.

You would also have other great features available to use with the Adlander Plus membership.

If you have any questions regarding email notifications or if we can help in anyway please contact us.

Comments & Questions: http://www.adlandpro.com/ContactForm.asp