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 Adland Digest FREE Edition #804
  Friday, May 13, 201

Information Your Business Needs RIGHT NOW

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Worldwide Holidays or Events for May 2011

1st May

Labour Day: Algeria, Argentina, Austria, Barbados, Belgium, Belize, Bolivia, Bonaire, Brazil, Bulgaria, Cameroon, Chile, China, Colombia, Congo, Ecuador, Egypt, Ethiopia, Finland, France, French Polynesia, Gabon, Gambia, Germany, Greece, Hungary, Iceland, India, Iraq, Italy, Ivory Coast, Jordan, Kenya, Lebanon, Luxembourg, Malaysia, Malta, Mauritius, Mexico, Morocco, Mozambique, Nigeria, Norway, Paraguay, Peru, Philippines, Poland, Portugal, Russia, Senegal, Serbia, Seychelles, Singapore, Slovenia, Spain, Sweden, Switzerland, Syria, Tunisia, Uganda, Uruguay, Venezuela, Yemen, Zaire, Zambia.

May Day: Bangladesh, Belgium, Cyprus, Czech Republic, Ghana, Gibraltar, Mexico, Pakistan, Sri Lanka, United Kingdom.

Women's Day:  Cuba, Tanzania.

Workers' Day: Burma, Namibia, Zimbabwe, Romania.

2nd May

King's Birthday: Lesotho.

Still Labour Day in Bulgaria, Slovenia, and Romania.

3rd May

Constitution Day: Japan, Poland.

Vesak Day: South Korea.

5th May

Children's Day: South Korea.

South Korea's day for children and youth. Children have picnics and celebrate with their parents. For working parents this national holiday gives them the chance to have fun with their family in the open air.

Cinco de Mayo: Mexico.

Coronation Day: Thailand.

Liberation Day: The Netherlands.

6th May

Corregidor Day: Philippines.

Martyr's Day: Lebanon, Syria.

Samuel K. Doe's Birthday: Liberia.

8th May

Parent's Day: South Korea.

Three days after Children's Day in South Korea, it's the turn for the young to show their respect for the love received from their parents. Most Koreans buy their parents carnations and many children make paper carnations at school for their fathers and mothers.

VE Day: France.

9th May

Liberation Day: Czech Republic, Slovakia.

10th May

Independence Day: Israel.

Matsu (Goddess of the Sea): Taiwan.

Independence Day: Micronesia.

Vesak Day: Malaysia, Singapore.

13th May

St. Mary's Day: Colombia.

14th May

Flag Day: Paraguay.

Kamuzu Day: Malawi.

National Unification Day: Liberia.

15th May

Independence Day: Paraguay.

Teacher's Day: South Korea.

Teacher's Day is the last official South Korean celebration in May. Students express their appreciation towards their teachers through letters or flowers.

17th May

Constitution Day: Nigeria, Norway.

Discovery Day: Cayman Islands.

18th May

Battle of Las Piedras Day: Uruguay.

Flag Day: Haiti.

19th May

Ataturk Youth Day: Turkey.

Flag Day: Finland.

20th May

National Day: Cameroon.

Party Day: Zaire.

21st May

Buddha's Day: South Korea.

Navy Day: Chile.

22nd May

Heroes' Day: Sri Lanka.

Sovereign Day: Haiti.

23rd May

Victoria Day: Canada.

Labour Day: Jamaica.

24th May

Bermuda Day: Bermuda.

Culture Day: Bulgaria.

Independence Battle Day: Ecuador.

25th May

Africa Day: Liberia, Zambia, Zimbabwe.

Independence Day: Eritrea, Jordan.

Liberation of African Continent Day: Gabon.

National Day: Argentina.

Revolution Day: Sudan.

26th May

Constitution Day: Denmark.

Holy Spirit Day: Greece.

Independence Day: Guyana.

27th May

Kataklysmos: Cyprus.

28th May

Waisak Day: Indonesia.

30th May

Memorial Day: United States.

31st May

Regiment Day: Brunei.

Republic Day: South Africa.

We try to keep the dates as accurate as possible. Please let us know if there is an omission or incorrect date. Click Here


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Editor's Comments 

Barry Scott -Digest Editor

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Click on the link below to take you to your main control page: http://community.adlandpro.com/ppcads.aspx? (You may be prompted to log in if you are not already logged in.)

How it works is:

If you bid 5 cents for the keyword "free classifieds" and another user bids 2 cents and one more user bids 7 cents, your ad will be listed second in the search results.  To improve your ranking, all you would need to do is change your bid to 8 cents, and your ad would then be listed first.  It will remain at the #1 position until a higher bid is placed for the keyword.

Every ad in the paid keyword program benefits from:

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As always and feedback or questions are always welcome, just click on my name below. 

Sincerely, Barry Scott Editor


Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.


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How to Get the Customer to Say "Yes"

By Courtney R Harris


Let's face it, no one likes rejection. And though some of us may deal with it better than others, I think it's safe to say that no matter how professional you are, or how "trained" you might be, most of us still genuinely hate it. Well I don't merely hate it. I'm horrified by it. It gives me the willies. I do all that I can to avoid it at all costs. If you're a fan of the old Jim Carrey movies, "rejection" causes me to do that "vomit" motion with my mouth. I admire those people who can just let it roll off of their back as if they don't care. Unfortunately, I'm not one of them.

Soliciting your product to someone who doesn't know you, opens you to TONS of rejection. So if you're going to try, you should do everything possible to give yourself the best odds of a getting a "yes." Whether you're using a letter, an email, or a good ole fashioned phone call, any prospect you don't already have a relationship with is considered "cold" - which is always the toughest type of customer to convert. The key is to try and make the prospect just a tad warmer. The warmer you can get it, the better your chances are of getting them to say "yes". So here are a few pointers to make things a bit "warmer" and keep the rejection to an absolute minimum. Since the telephone is quite possibly the most brutal, we'll start with telemarketing:


In case you haven't noticed, asking the receptionist "who would I speak to about such and such" is pretty much a dead give away that you're selling something. Not only is the receptionist trained to screen this type of call, in many cases they may not even know the answer! PLEASE know the name of the person you're targeting. It makes everyone's life much easier. And know something about this person before you call. You don't want to be the guy that calls and knows absolutely nothing and is just hoping they may be interested in what you have to offer. Do some homework. Make sure this person has somehow indicated they have a need for this product. Maybe they've issued a statement saying they just launched a product themselves (and thus could really benefit from your product). Maybe something significant has recently happened in their industry that applies to them and your product can help. Maybe they just merged with another entity. Maybe some key person just got fired. The possibilities go on and on, but know something. ANYTHING.

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Assuming they can afford it, people typically buy something under 1 of 3 conditions:

1. They know and trust you

2. They have a need / problem that has to be solved

3. They have a good incentive to buy

Since this a "cold" call, unfortunately we've missed out on number 1. But if we did our homework (as mentioned above) we can at least cover number 2. And if we can somehow also include number 3, we now have a sales pitch that is very hard to say "no" to! I often hear people say "it's a numbers game." They feel that the pitch doesn't really matter as long as you simply target enough people. Well I couldn't disagree more. A bad pitch is one of the easiest ways to kill a campaign. If your presentation sucks, it doesn't really matter how many times you give it - it still sucks. What you say is just as important as how many times you say it. Your pitch matters. Greatly! Once you actually get your target on the phone, think baseball. You just got on first base. Your goal should be to get to second. Just second. Get them to commit to a meeting. Get them to agree to review some information. We're not asking for marriage, just second base. Eventually, we try to get them to third base (a proposal). And eventually, we'll try and bring them "home" (close the deal).

With a good list and a good pitch, your direct marketing campaign will produce plenty of "yeses" while keeping the "nos" to a minimum - even if they don't know who you are. If you do still get a few "nos" don't despair because in time we can actually turn them into "yeses." We'll cover that in the next topic.


About the Author:

Courtney R. Harris is an Ezine Articles Expert Author
Article Source: http://EzineArticles.com/?expert=Courtney_R_Harris 


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The Top 10 Rules To Close The Sale

By Grant Cardone

These days too many sales people spend too much time selling and no time closing. These two are completely different arts. Selling requires you to sell features, benefits and get emotional involvement while the close requires persistence and logic to make sense of getting your customer to make a decision. Closing directs them to take action and exchange money for your product or service. The world is filled with sales people who never commit to the art of closing the deal! Here are my top 10 rules to getting you that yes and close the sale.


1.) Always be seated. Never present your proposal while you are standing. You don't close the sale that way. Sell on your feet close from your seat!

2.) Always present in writing. Never talk about your proposal without presenting it in writing. Always present with a contract rather than with a conversation.

3.) Always clearly communicate your proposal. Don't mumble. Clearly ask for the order to close the sale. "Sir if you don't have any other reservations, sign here."

4.) Always make eye contact. Make direct eye contact with your customer, be confident and determined to earn the business now not later. Practice this often so that you can maintain eye contact to close the sale.

5.) Always have a pen available. The sales person that doesn't have pen and contract ready is not a closer. Never be without a pen and contract so that when the opportunity is there, you don't miss it.

6.) Use humor to relieve pressure. I have never met a closer that didn't know how to use humor to relieve pressure. I have hundreds of little one-liners to relieve pressure and close the sale.

7.) Always ask one more time! Most sales people never ask for the close one time, much less the 5-6 times that is necessary.

8.) Always have an arsenal of closes available. You need to have closes for every possible stall and objection the buyer can throw at you. It's human nature to resist a decision. Remember, the buyers don't make sales, you do.

9.) Always stay with the buyer. Never leave the buyer if possible. You want compression in the close so that the buyer cannot get away from the idea of making a decision. I've even traveled home with the customer in order to close the sale!

10.) Always treat the buyer like a buyer. Regardless of the buyer's financial situation or reasons for not being able to close, always continue to treat the buyer like a buyer despite what they tell you.

Follow these top 10 rules to close the sale and master the art of closing. Remember, if you ever need any help to get you started or even just want more ways to close, download my "Close the Sale" app HERE for access to 300 different closes!


About the Author:

Grant Cardone, author of Sell To Survive, is being called The Entrepreneur for the 21st Century. Starting from modest beginnings, he is now the founder and owner of three multi-million dollar companies: a successful software company, a sales training and consulting business, and a real estate company with a portfolio valued at over 100 million dollars. Cardone also speaks internationally to industry leaders, managers, CEOs and entrepreneurs on sales, money, finance, business strategies and business expansion. visit http://www.grantcardone.com

Article Source: http://EzineArticles.com/?expert=Grant_Cardone

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