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 Adland Digest FREE Edition #841
 
Saturday, February 25, 2012

Information Your Business Needs RIGHT NOW

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What's New at Adlandpro
Business Article
Marketing Article
Adlandpro Tips

Worldwide Holidays or Events for February 2012

1st February
Confederal Agreement Day: Senegal.

2nd February
Groundhog Day.

3rd February
Heroes' Day: Mozambique.
San Blas: Paraguay.

4th February
Independence Day: Sri Lanka.

CCM Day: Tanzania.

5th February
Constitution Day: Mexico.
President's Day: Congo.

6th February
Waitangi Day: New Zealand.

7th February
Independence Day: Grenada.
Tet: Vietnam.

8th February
Culture Day: Slovenia.
Revolution Anniversary: Iraq.
Virgen de la Candelaria: Puno, Peru.
Youth Day: Congo.

9th February
Feast of Saint Maron: Lebanon.

10th February
Feast of St. Paul's Shipwreck: Malta.

11th February
Armed Forces Day: Liberia.
Makha Bucha Day: Thailand.
National Foundation Day: Japan.
Youth Day: Cameroon.

12th February
Lincoln's Birthday: United States of America.
Union Day: Myanmar.

14th February
St. Valentine's Day.

15th February
Chinese Spring Festival: Mauritius.
Folklore Day: South Korea.
Revolution Day: Iran.

18th February
Independence Day: Gambia.

19th February
National Day: Nepal.

20th February
Provincial Holiday: Most Canadian Provinces and Territories.
Presidents' Day and Washington's Birthday:
United States of America.: United States of America.

21st February
Shaheed Day: Bangladesh.

22nd February
Independence Day: Saint Lucia.
Union Day: Egypt.

23rd February
National Day: Brunei.
Republic Day: Guyana.

25th February
National Day: Kuwait.
People Power Day: Philippines.

27th February
Independence Day: Dominican Republic.

We try to keep the dates as accurate as possible. Please let us know if there is an omission or incorrect date. Click Here

 

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The Adland Digest

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What's New at Adlandpro

Check to see what is new or for any changes that may be happening at Adlandpro.

 

Editor's Comments 

Barry Scott -Digest Editor

What Can 12 Years of Experience Do for You?

The Adlandpro classified system is a result of 12 years of experience in Classified Advertising and serving more than 40,000 paying customers.

For many e-commerce business owners this can add a new and considerable revenue source for their business and offers the opportunity to recoup advertising money. Imagine reducing spent money promoting your business by generating revenue through owning your own classifieds site. Media advertising can be a risky investment, however if you generate revenue by having your own classifieds site you are significantly reducing the risk.

Adlandpro tailored the New Classified system to cater both beginner and advanced advertisers. We have it set up to cover support issues for both you and your clients that purchase ads on your classified site. We are there when either of you need us. We do most of the work and give your customers the support and tools to get started. We are one of the few companies that still offer all three levels of customer support by live chat, email and telephone contact.

We have also set it up for individuals with or without their own website by offering the client hosted pages or Adlandpro will host it as their subdomain so you have your own unique URL. You promote your site and make sales and we do the support.

If you would like to investigate the Adlandpro Classified system you can click the link below to look it over:

http://www.adlandpro.com/partner.aspx?ref=281989&pg=brandedclassifieds 

As always and feedback or questions are always welcome, just click on my name below. 

Sincerely, Barry Scott Editor

  

Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.

 

[ Go to Article Archives ]

Selling Your Business to a Buyer

By Justin Krane

How to Structure a Deal for Selling Your Business

There are so many ways you can go about selling your business and it's another source of cash to fund your retirement. You can sell it outright to a buyer or you can merge with another firm. In either case, finding the right buyer is key.

Why? Because if you sell your company to a buyer that doesn't share your values, your clients/customers will leave. And if you care about what happens to your clients after you're gone, then selling to a buyer who shares your values is really important.

One great way to assure a smooth transition is to bring in a partner before you plan on selling your business. Another option is to make a key employee a partner by giving him/her equity. You could also work with a business broker. Or, you could spread the word through your contacts such as your attorney, CPA and any other trusted advisor who might know a buyer worthy of your business.

Most business values are determined by the business results over the last 3 years. Before selling your business, there are some key things that will determine its value.

Transition risk of client base: The easier you are able to transition your clients to the buyer, the more your business is worth. For example, say you do business with your clients on a face to face basis but you find out your potential buyer solely does business over the phone. Obviously this is not a good match. Your cash flow: Your revenue stream needs to be as predictable as possible. You also want to make sure that you do not have only a few clients who make up a big portion of your revenue. Also, the age range of your client base needs to be as diverse as possible. This creates a more long lasting revenue stream. Here is a possible math scenario for selling your business:

Let's assume your last 12 months of sales are $250,000 and you are selling your business to a junior person at your company.

Let's say the sales price is $500,000. You could ask for 20% down or $100,000. You could then issue a promissory note for $175,000. You are basically lending the buyer the $175k and he is making monthly payments, say at a rate of 6%, for a period of 4 years. So you now know exactly how much money you will get paid every month.

A third and final phase of the deal is called an earnout. The buyer pays the seller a percentage of the future revenue for an agreed upon period of time. In this case, the buyer has paid $275,000 and is still on the hook for another $225,000.
 
 

 

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The buyer can pay the seller 10% of the seller's revenues after each year. This motivates the seller to successfully transition the clients to the new buyer. The use of this earnout may increase or decrease the final purchase price.

The tax treatment in all of these types of sales varies. Many of these sales can allow the seller to use long term capital gains tax rates and not ordinary income tax rates on the sale. (Please consult your tax professional for more information.)

Bear in mind that this is only one way that you could structure a deal for selling your business. There many, many other ways you can structure the transition to achieve the outcome you want.

But here's the bottom line. Make your business a lucrative one that's attractive to potential buyers. Develop a plan to monetize the value of it. Your customers will continue to get taken care of and you could be handsomely rewarded.

I see so many entrepreneurs close up shop and leave huge money on the table. If you have any questions about selling your business, please feel free to give me a call.

About the Author:
Justin Krane is a certified financial planner who has helped countless entrepreneurs create a bigger vision for their businesses by showing them how to identify and meet goals for increasing revenue. Go now to http://kranefinancialsolutions.com to get your free financial planning toolkit and you'll also receive a bonus audio CD on increasing your business revenue.

Article Source: http://EzineArticles.com/?expert=Justin_Krane 

 

Adland Digest Sponsor Message

Internet Income University

The Internet Income University F.A.S.T Income Plan"
is a simple system ANYONE can use to generate income online,
and we're confident you'll agree that it's the most honest, ethical
and legitimate program for home based entrepreneurs..

Click here to visit

Be a sponsor. Place your ad here. (Spot III)

 

How to Grow Your Email Marketing Campaign: Build Your Subscriber Audience


By Georgina C Clatworthy

Looking for a cost-efficient way to get your business out there and to attract a loyal audience? Email marketing is an extremely viable solution that many businesses utilize towards reaching this goal. Raising customer awareness and gaining new market share are just two perks of creating and implementing an email campaign. Another, and perhaps more interesting perk when it comes to business owners, is that the return on investment for well-run email marketing campaigns is extremely high. In fact, according to the Direct Marketing Association, the return is over $40 for every $1 spent on the campaign. Further, over 70% of people have said that they saw excellent results from their email marketing campaigns. Isn't that reason enough to start working on one?

But creating a successful campaign is not as simple as just writing up an email and sending it out to a bunch of people. First, picking a template or creating a design that best fits your target audience is a necessary step in creating your email campaign. It's important to draft an email that you think will inspire your target audience to open the email and read it. If the design is overly complex and off-putting or too boring, it is likely that your company's potential customer will close it and move on with his or her day. Picking or creating a design that strikes a balance between impressive and simple and clear is the way to go when it comes to creating the email that will bring you in new business or maintain existing business.

When it comes to creating the content for the email, make sure your words are carefully crafted to appeal to your target audience and include a distinct call to action that inspires recipients to do something, whether it is to visit your website, purchase something, or answer a survey. All of these different actions can be tracked with software so that you can analyze your email marketing efforts and continue to hone in on what your target audience wants or needs to see in order to go through with the purchase or click through process.

Once you have sent out one email and are able to track its successes and failures, you'll be able to better understand your audience and therefore build an email campaign that most meets their needs. After gaining this understanding and going through with your more targeted email marketing campaign, your subscriber audience will naturally grow.
 

About the Author: Georgina C Clatworthy is a freelance writer writing about business marketing techniques.

Article Source: http://EzineArticles.com/?expert=Georgina_C_Clatworthy
 

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Real home based business low start up high potential - Not free

Freezeekler the new home based internet business.
Real business with real growth. Invest 2 hours a month and see
your business thrive. The more time invested the better your growth of course

Click here to visit

Be a sponsor. Place your ad here. (Spot IV )

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Adlandpro Tips

Some detail into Adlandpro's products and services for the new or experienced user.

 

Common Technical Questions

I  ran out of Traffic Exchange credits and now it shows me as having negative credits, am I obligated to pay for those credits used?

No. Our system for both the Traffic Exchange and the Impressions (Banner/Text) display will always overrun and produce a negative credit balance. The reason is that when the system is aware that you account is getting low on credits or you are at a level where it will get ready to stop, but it cannot account for the views that are in the queue as traffic to our site fluctuates on a daily basis.

So your Ad/Banner may be set up to run in the next few minutes and because we are dealing with 1000s of displays per hour the database cannot account for the credits that will be displayed in queue and will run regardless of the credit balance. Therefore the TE and Impressions will always run into the negative which works to the member's advantage as the member is not accountable for overdrawn credits.

If you have any questions regarding email notifications or if we can help in anyway please contact us.

 
Comments & Questions: http://www.adlandpro.com/ContactForm.asp