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Vol. 1 issue #3 Mar 11, 2002
 

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The Shocking Truth About Pop-Ups !    
(c) Copyright 2002, by Detlev Reimer

 

We have out performed the competition for more than a decade. Why? It's the all-in-one combination of step-by-step process, 80 tools, constant updating, and the best personal guidance on the web. We are only associated with top class opportunities. Click here to visit.

 

You will certainly already know a lot about pop-ups if you are
surfing on the web on a regular basis . They are those tiny little
windows that open up if you are just entering a site or if you
want to leave it . Other variations are windows which are load-
ed completely in the background (pop-under) . In most cases,
they contain little ads or subscription boxes .

Pop-Ups Are Annoying and Disturbing To Surfers....

What's the effect ? You are distracted from what you wanted
to do and you have to make a decision if you want to accept
the new offer you are confronted with or not .

Or , if it is a completely different site that has been loaded in
this new window, you have to make the decision if you con-
tinue with this new site or with the site you originally wanted to
visit .

But the really annoying thing is when you want to close one
pop-up and then the next pop-up is already on its' way. This
could be e.g. an entry pop-up in combination with an exit pop-
up. So when you close the entry pop-up, a JavaScript-code
calls the exit pop-up .

This is the most obtrusive way of conveying a sales message.
If you are a serious marketer, this is something that you should
avoid completely or your reputation could become seriously
damaged....

Pop-Ups - A Pest In Combination with Startpage Programs

In combination with startpage programs they can be a real pest.
Because with these programs you stay about 20-30 sec. at
each site and then you surf to the next one. Now imagine this:

Every second site you are surfing to uses an entry pop-up or
an exit pop-up. If you don't close the new pop-ups immediately,
you have your complete windows taskbar flooded with new
windows.

You either have to close them all one by one if you surf with
multiple startpage programs at a time or you'll have to use your
windows taskmanager to shut off your browser .

In each case, you have to react , because if you don't, your
computer could crash or freeze.... ( At least, this is what I've
experienced from my personal surf-sessions .) . The best
solution is to use a program called PopUp Killer 1.43
available e.g. at  http://download.cnet.com/  ,  it is freeware.
But there are other programs for this as well

Pop-Ups = A marketer's dream ?

We have to ask ourselves why these pop-ups are used by so
many reputable marketers. There's just one reason for this:
They work ! Even though they are hated by most people, they
do their job very well ....

You have to look at it from a marketer's point of view. Even if
he has just a response rate of 6% , he has made 6% more
money, more subscribers or whatever.

And it doesn't cost a single penny ! That's 6% more sales,
more advertising revenue etc. So would you give that up if
you were standing in his shoes ? As a  websurfer I don't like
pop-ups very much myself, but because of the results I get,
I use them at my own sites as well....

--------

Feel free to use the article with this resource box  included .
Detlev Reimer is the publisher of the 1A IMS-Newsletter which
gives you tips and tricks on organizing your marketing data, web
site and ezine promotion and testing and tracking ads. Subscribe
to his free newsletter and get 3 free gifts for subscribing :
mailto:newsletter@internetmarketing-success.com?subject=ims8
or sign up at  http://www.internetmarketing-success.com/

 

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