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Fr^ee Internet Business Building Newsletter
Weekly Articles to
help your internet business grow
How many times have you received email inviting you to
join a brand-new opportunity -- one that's "sure"
to be
a success? Often times, we're told that we can strike it
big if we join an opportunity early:
* We can be one of the first to promote the
opportunity
to our lists. The market isn't yet saturated
with
others promoting the same thing, and we can
"brand"
potential customers with our affiliate or
distributor
link.
* We can refer others to the program, build a large
"downline" (before they join under
someone else's
referral), and earn a percentage of the sales
they
produce. This is sometimes touted as being an
easy
way to make more money with no extra work.
We
Will Deliver Guaranteed Traffic To Your
Web Site Fast!
New opportunities can certainly have a special allure.
However, not all of them will be successful - you could
be joining the next big loser. Promoting something early
runs the risk of promoting something that's going to be
a waste of your time and effort. Worse, it could trigger
the question of your credibility if you endorse the
wrong product.
Before you join the "next big opportunity",
consider:
* When was the product released? This is important
because it gives you an idea of how much time
it's
been "tested". For instance, a piece
of software
should be tested extensively on a variety of
different
computer systems before you can say it really
"works".
Or "The Foolproof Guide to Housetraining
Your Puppy
In 10 Days" needs time to be put into
practice.
Over time, more information will become
available
about what customers like and dislike about the
product.
* How do -you- like the product? If you're going to
endorse a product, make sure it's worthy of
your
recommendation. First-hand knowledge of the
product
will also help you in your promotional efforts
since
you'll be able to tell people some of its uses
and
benefits.
* What attitude does the company have towards customer
service? Regardless of how great the sales copy
is,
or how high the conversion rate, if customer
service
is sub-par, there will be a higher-than-normal
percentage of disgruntled customers and a
higher
rate of returns and chargebacks. Those come
directly
back out of your commissions! You also don't
want to
tarnish your reputation by associating yourself
with
a company that treats its customers poorly.
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Will Deliver Guaranteed Traffic To Your
Web Site Fast!
* What incentives does the opportunity offer if you join?
What percentage are you offered on sales made
by your
sub-affiliates or downline? Do you also earn a
commission on back-end sales? Will you continue
to
receive recurring commissions for
subscription-based
products and services? Do you also receive
back-end
and recurring commissions from sales made by
your
sub-affiliates or downline?
Keep in mind that the simple act of recruiting
others
isn't necessarily a sure way to higher profits.
It's
not so important *how many* people you refer;
what
matters more is how many GOOD people you refer.
It's
more beneficial to recruit one super-affiliate
that
steadily produces sales, then to recruit 1000
people
who never earn a single thin dime.
* How does the company track sales and commissions,
and
when do you get paid? Are there minimum
commissions
required before they cut you a cheque? Do they
require
you to earn a certain number of direct sales in
a
given time period before they'll pay you for
both
your own commissions and those due to you
through
your referrals?
* Is there a good record of payment to affiliates? All
too often we hear about the next great
opportunity
where people join in swarms. They market
aggressively
and some even make a decent amount of money --
in
theory. Weeks, then months, drag by when the
promised
payment never materializes. It's a waste of
your time
and effort to promote an opportunity that
doesn't pay
out -- not to mention the blow to your
credibility if
the people you refer also don't get paid. Look
for an
opportunity that has a solid history of making
payments
accurately and on time.
The "fast profits" mentality of the internet
encourages
people to want to join a new opportunity early so that
they don't miss out on the "next big thing". But
sitting
back and carefully evaluating an opportunity before
jumping on the bandwagon gives you the chance to see
how things initially play out. Good opportunities don't
disappear overnight; they'll still be available tomorrow,
next week, or next month.
-------------------------------- --------- ABOUT THE AUTHOR:
Angela is the editor of Online Business Basics, a practical
guide to marketing a business on a beginner's budget. This
guide offers loads of instantly useable tips and links, in
a down-to-earth style that even marketing
"newbies" can
understand! A helpful Online Business Dictionary is included
too... visit: http://onlinebusinessbasics.com/article.html
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