A Free subscribed Discussion List
                             of  21,510  subscribers
                      on web marketing and promotion
               supported by AdlandPro World's Classifieds
                         Bogdan Fiedur,  Publisher
                         Vol. 1, #198  Oct 04, 2000


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Topics in this issue:

         Sponsor Message
         Word from Publisher
         Featured Post

C o n t i n u i n g   D i s c u s s i o n s (4)
1.) Mail List Software
~ Bogdan Fiedur

2.) Need advice how to get started
~ Kenneth L. Hanna

3.) Pauline W. Phillips
~ Last Guest Article.

4.) Dmitry Kluchnev
~ How to start newsletter.

N e w     P o s t s   (5)
1.) Joey
~ How to generate traffic.

2.) Melanie Kozik
~ Affiliate alliance with Commission Junction

3.) ITSA
~ Free Advertising

4.) Tom Falco
~ Submissions to search engines

5.) Bob Dragojevic
~ Cost effective Advertising

A l e r t   S e c t i o n (0)

Site Review Responses (1)
1. Glen Palo

  Site Review Requests (4)


G u e s t   A r t i c l e (1)
by  Richard Igoe

Joke of the Day (1)

================== Word from publisher ====================

Greetings All

Welcome  310   new subscribers who joined list since last mailing.


Again unsolicited testimonial from
user. Thanks Stephan.

From: Stephen Rose <>

I think AdlandPro Classifieds is the smartest most usable FREE
resource a serious promoter. Congratulations! It is geared entirely
to help visitors, whether they are posting ads or looking for ads.
In addition the e-mail alerts provide the most valuable resource a
promoter could want.

Stephen Rose


While approving submissions to our new Free Stuff directory
at , I have run into site, which
was offering free web marketing course by email.
To ensure that the site was really offering quality free course,
I requested it and 5 message sequence was sent to me
each day one letter. I  really liked the approach taken in
this course. It is useful for both the reader and the writer.

Reader is exposed to essential resources used to run
the business and writer gets referrals if reader decides
on buying any of the referred products.

I liked this approach so much, that I'm going to publish
first two out of five letters in the digest, starting today.
This is excellent way of promoting your programs.
Check today's guest article by Richard Igoe, creator of the free
5-day "Website Success Course By Email" and owner
of -  a source of
website design, promotion and internet marketing


I'm waiting for more success stories.
You don't want to tell me that out of 19,000 subscribers, there
are only 4-5 people who were successful with their internet
businesses. Don't be shy and let us all see, how you were able
to get where you are. Remember that success has different
dimensions for different people and amount of money is not necessarily
proper measure. What counts is your satisfaction, solution to the
problems and uniqueness of your solution. You might just need a little
bit help, to get your success even bigger and free publication here
to over 19,000 subscribers will only help you.
See below for info about Adland Digest success story of the year.


Send your Success Story for Adland Digest success story
of the year 2000 contest.
Visit link below to see winners of Adland Digest success story 1999
and read about rules and guidelines.

Winners of the first, second and third place will be linked from each
AdlandPro Free World's Classifieds page throughout the next year.

Exposure obtained from this promotion can be tremendous amount of
traffic to winners of this contest.
AdlandPro receives 5,000 visitors with 25,000 page viewings daily.
Link to this page will be displayed 7,320,000 times during coming year,
not taking into account any traffic growth.

See this link for previous success stories.

==================Featured Post(1)====================
From: "Marianne Payton" <>

Dear Bogdan and Fellow Adlanders:

    This Digest has been so helpful to everyone.  I have
learned a lot and look forward to every issue.  Keep up the
good work, Bogdan!

    I am writing today because I feel I should let people
know what they are in for when they attempt to change their
Domain hosting, especially when your original domain is
built with one of the Page Wizards on a domain site.  I am
still going through a nightmare attempting to move my

    When I decided to move I approached a new hosting
company and they immediately sent me to one of the new
domain registrars.  I guess, still being a newbie of only a
couple years in this business, I thought that all of the
registrars would all connect together.  Otherwise, the mess
I found was created.  The first thing they did was take all
my information, charge me for an additional year for my
domain name and advised it would be transferred within 72
hours.  Okay!  So far, no clues of problems ahead.  This I
did about somewhere near midnight on the day in question.

    Little did I know someone there would immediately advise
my current host that I was moving.  I was not given the
courtesy of advising them myself.  The next morning I went
to my File Manager and was denied access!  Just like that!
I had been copying some of my information, not giving a
thought to all of the current hosts logos, icons, etc., etc.
that I had to change.

    For some strange reason my domain was still up and
running (fortunately), so I saved each page to my hard
drive.  When I uploaded the first one to my new host, it was
a total mess!  I couldn't believe just how bad it really
was.  So, I went back, clicked on "view source" and copied
all of the HTML from each page, saving each one to my site,
as named!  Wrong again!  They all saved as "html" - I wanted
"text", but failed to save it as such.  So, I went back to
copy it again, only to find that now my entire domain was

    The next thing I receive in my email was the form from
Network Solutions where I had originally registered my
domain.  Okay, so I filled out the form, returned it and it
was immediately bounced back because I had originally
registered the domain from my old address on
and they would accept nothing less!  At this point, I was
totally frustrated.  So, I went to their site and searched
until I found a form to fill out, copied it to my hard
drive, signed it and faxed it back to them to authorize the
change from my new email address.

    Now, the fun (?) began.  I received their paperwork
again.  I put in the proper DNS numbers and name of my new
host.  It was kicked back again.  I have done this 3-4 more
times and each time it has been kicked back, telling me that
my error was listed at the bottom of the page so I could
correct it.  Guess what?  Nothing at the bottom indicating
any errors.  I finally wrote to them at their support email
asking to please let me correspond with a human being
instead of their Autoresponder. To date, I have still heard

    Somewhere along the line, someone, somehow, has to
convince these people that everyone is not an "expert" in
"their field".  At this point I am completely lost as to
what to do.

    I am writing this to let everyone know that is new to
the internet and trying to set up their own domain, to
please protect themselves by learning enough HTML to get
their sites moved and set up the way they want them.  Even
if they build their pages with one of those Page Wizards,
then apply for a domain name, they are still going to have
to move from their "free web page" to their domain.  Then,
heaven forbid, you decide to change ISP's.  Hopefully,
before you decide to get your domain name registered, you
are well satisfied with your current ISP.  The only reason I
changed was because Earthlink did not offer cable service
and I wanted to get rid of the second telephone line.  Even
though they advertise their DSL service on your phone line,
they also advise you have a second phone line for "better
service", which was defeating my purpose of saving on the
telephone line - thus my change to Roadrunner cable.

    If my experiences help one person, I will be very happy.
I have 2 more domains to move, but you can bet I will be
better informed before I try another move.  If anyone has
any suggestions as to how to overcome these problems, I
would love to hear from them.  I have been very happy with
Network Solutions, but with this problem, I am beginning to
wonder if it is worthwhile to even have a domain name and I
have three!

    Advice anyone?

God Bless,
Marianne E. Payton

PS - Hold onto your seatbelts while you check out Business
Opportunity Magazine - Fabulous opportunities await you
FREE E-Book "Idiots Guide to E-Commerce - Download NOW!
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Marianne E. Payton

Digest sponsorship info

==========C o n t i n u i n g D i s c u s s i o n (1.1)=============
>From : Bogdan Fiedur
Subject: Mail List Software

Further to my information on Mailing List Software's in recent issues of
Adland Digest,
here you will find more resources if you are running your own newsletter and
are looking for more robust and manageable solutions.


Bogdan Fiedur

AdlandPro World's Classifieds
Get Linked from over 6,100 Classifieds with one click.

==========C o n t i n u i n g D i s c u s s i o n (2.1)=============
From:Kenneth L. Hanna
Subject: Need advice how to get started

Reply to:

 Niki Hankins <>
 Subject: Need advice how to get started

Hi Niki, Bogdan, and Adlanders,

First of all Niki, you are headed in the right directions. Always ask for
advice! This is a great place to start. I have been a subscriber here for
quite sometime and have found lots of useful information. But getting in
touch with others in a definite must when trying to start your own online
business. An old clique, TWO heads are always better than one.

Working together with others is a definite plus. Not only will you be able
get ideas from each other but it also gives you a sense of purpose. I
especially feel good after sharing a new resource that works well, with

It can also keep you motivated. Keep checking your new online contacts web
site and look at the counter total or changes made to the page. KEEP UP! Get
a little friendly competition going. HA HA! My site got more hits than yours
yesterday! You know what I mean.

It also takes a lot of commitment on your part. A couple of hours a week
not cut it! You need a minimum of a couple of hours a day. Any spare time
have, get to that computer and promote or search for better ways to promote.
Just don't forget to change the baby's diaper at least once or twice a day.

A quote that I found just a few days ago sums it up quite frankly

"There is no elevator to success. You need to take the stairs"
Author Unknown

It's going to take time, persistence, commitment, focus, balance, and a LOT
of hard work. It will not happen overnight! It can happen but only YOU can
make it happen!

Kenneth L. Hanna

Get the tools you need to succeed. Visit my Home page for lots of
FREE and Paid resources. Signup for the FREE OFF THE TOP
newsletter while you're their and become a part of the OTT TEAM.

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Digest sponsorship info

==========C o n t i n u i n g D i s c u s s i o n (3.1)=============
From: Pauline W. Phillips
Subject: Last Guest Article.

In a message dated 9/30/00 1:28:26 AM Eastern Daylight Time,
Joe Reinbold writes:

<< I don't know of anything you can currently do to restrict
 someone from harvesting all the email addresses you might
 be using other than some of the new encryption software.
 So basically you have to live with it. >>

I use the free E-mail address Mailto Encoder by SiteUp Internet Promotions
available at:  <A HREF="">The
ULTIMATE cure for spam!</A> .
It offers 2 newsletters also.

It prevents E-mail software harvesters from getting your e-mail address at
your website. And if anyone opens View Source, they'll see your e-mail
in unreadable code. The only way anyone can get it is slow, individually by
hand, after opening your page. I know how that can be done, but won't say,
for fear someone might use it to get my or someone else's e-mail address. I
still get a little spam. So a few persons might be wise to this trick. But I
don't think it's worth the bother.

Pauline W. Phillips

Globe City Planet  Shopping
UK  Books Planet Shopping

==========C o n t i n u i n g D i s c u s s i o n (4.1)=============
From: Dmitry Kluchnev <>
Subject: How to start newsletter.

A.L Haines" <> wrote.

>Maybe this will help with starting your newsletter.
>Have thought about eGroups??
>Its a Free email control center and message board in one.
>I operate several clubs at eGroups myself.
>Here's a few things that helped me get started.
>When you get the ball really rolling you might switch
>to something more secure.

Hello to everyone,
I want to share with you my trouble using eGroups.
I would not advice to use them. This is dangerous. I connected to one
egroup on their site  and then decided to unsubscribe. After
unsubscription I received two letters. One of them said that I was
successfully unsubscribed  and second said that I was successfully
subscribed again. They flooded my mail box with hundreds of letters.
And even more, the letters were repeated. I am still not able to

Dmitry Kluchnev

======================N e w P o s t i n g (1)========================
From: Joey <>
Subject: How to generate traffic.

I haven't been able to generate much traffic to my
site even with links. Can anyone help me find the best method?



Note from Editor.

Although there is no simple answer to question like this, there
is always a chance to indicate how one should approach the
problem to get started.

Being  constantly  bombarded with questions like this one, I have
partnered and  built website which main purpose is to help
in establishing internet business. has  links to sites offering free service or product.
One of the sections of the site is about marketing courses.

Marketing and advertising is where anybody should start to understand
principles of selling.

Bringing traffic to the site is just one aspect of the business
(much of it is covered here
but getting people to buy your service or product is quite different issue.

So  check above links and get involved in marketing, learn advertising
and work on your traffic, while we are collecting more resources.


======================N e w P o s t i n g (2)========================
From: "Melanie Kozik" <>
Subject: Affiliate alliance with Commission Junction

Hi Adlanders!  The only drawback to Adlands is that it doesn't
come out often enough. :}  I really like this forum.

Anyway-I wanted to ask for a response from people who have set
up an affiliate alliance with Commission Junction from the
marketers POV, not affiliate links, but if you have paid your money,
set up with them and are selling your stuff.

Have you found it to be worth the money and percentages?  Really
worth it.  What are the pros and cons?

 Is there a better one that you would recommend and why?  Is
there *fine print* one might miss in the agreement?

 I would so much like to hear from you.  If you would kindly either
take the time to post answers here or to email me directly at:


Melanie Kozik

Affiliate with us and you can win a VisorHandSpring this month!

Note from Editor.


This is best critique I've  heard about Adland Digest.
I'm hoping to send it more often, once I move my
business to different location (4 months from now)
and get more people working with me.


======================N e w P o s t i n g (3)========================
From: "ITSA" <>
Subject: Free Advertising


This is what my subscribers ask me for everyday!

Interested in 12 Months free advertising?

Then - - for our
free ItsaWorld Ezine and B2B Times newsletter.
You will then receive a link to submit your free


======================N e w P o s t i n g (4)========================
From: Tom Falco
Subject: Submissions to search engines

I keep noticing that people are always promoting search engine submission
services that place their sites on over 600 or so search engines. To begin
with, the only real search engines that count are maybe the top 10.
99% of internet users use these. Also, it is very important to place your
site on search engines one at a time and not leave it to free services that
place your sites in one big blast. Most search engines don't even use these
multi-submitter spams.
Try the free submitter at
You can put your site on free, one page at a time and actually have a chance
at getting listed!

Tom Falco


======================N e w P o s t i n g (5)========================
From: "Bob Dragojevic r" <>
Subject: Cost effective Advertising

Hello Bogdan

Bogdan! I came across some vital info & wanted to let everyone in on this
SECRET. What I came across is a dirt cheap alternative that gets you more
"BANG!" FOR YOUR "BUCK!" when it comes to advertising. Here's A way to
advertising costs while increasing exposure at the same time.  Go here to

Bob Dragojevic


========================Site Review Response(1)=========================
From: "Glen Palo" <>

Rick Howard wrote

>What Is Wrong With it?

>I would like some professional constructive criticism of my web
>Thank you.
>                                 Rick Howard

I believe the reference to Harvard Business school teaching MLM is an urban
myth.  Ditto the Wall St Journal saying MLM will be a major distributor of
goods.  Unless you can quote chapter and verse (specific course re Harvard
and specific issue of WSJ etc
) I would drop the references to these sources.

Glen Palo

Gateway to Home Business Success

========================Site Review Response(1)=========================
From: "Robin Forbes" <>

Rick Howard wrote

>What Is Wrong With it?

>I would like some professional constructive criticism of my web
>Thank you.
>                                 Rick Howard

Greetings Rick;

So, where is the menu that we're supposed to click on to visit all your
great opportunities? Are we supposed to email you for these ops; if so
where's your email addy?

Robin Forbes

aka The Pencil Dude

========================Site Review Request(1)=========================
From: "Janice Box" <>


I would like to say that I really enjoy your ezine because it has very
useful tips.
I am requesting that you review my site at
and let me know what you think. Any tips, hints, suggestions, etc. are

Thank you,
Janice Box

Start Off Right with Start Right Internet Services
Your One-Stop Internet Resource Center

========================Site Review Request(2)=========================
From: Casshmann <>

I have a new website I'm hoping i have done a good job with.
Please take a look around The Swap Shop.
I'll welcome any improvement suggestions from your readers.

PS Thanks for this opportunity Bogdan!!

========================Site Review Request(3)=========================
From: Valerie Tay

I have been a subscriber to this ezine for months and I really enjoy reading
its interesting postings.  The information on search engines' positioning
and paid-for-clicks search engines' placement is especially illuminating.
However, as an amateur internet marketer who has no prior knowledge on
website design, e-commerce and such, I have had little success in promoting
my website.  I also have problems with making my website compatible with
Netscape.  Words that appear as white (my site's background is dark blue) on
IE become black in Netscape.  I am hoping that someone can do a site review
for me.  Your assistance would be greatly appreciated.  I also want to know
why the affiliate program of my website is not attracting any affiliates.
Please click on  the URL to see my site:

Valerie Tay at Little Mall

========================Site Review Request(4)=========================


I'm new to your newsletter/group and love it!  GREAT information!  I would
like to offer my site for review.  I've just built it (5 days ago!) and
wonder if members could visit it and let me know what you think of the
content, layout, etc.
Thank you!

~~~~~~~~~Please Support Our Sponsor~~~~~~~~

Free trial download of software that can help you gain
top positions in the major search engines.

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===================G u e s t A r t i c l e =====================
by  Richard Igoe

Here is the first part of your Website Success
Course by e-mail.

Do you have a website yet ?

If the answer is YES, then you need to ask
yourself "What is the purpose of the site ?". The
World Wide Web is gigantic with over 40 million
websites online, and if you do not FOCUS now on
your website's reason for being, you will waste a
lot of time and energy.

If the answer is NO, then go to our download
gateway and download your own FREE version of
Web-Page-O-Matic. This little program (1.4MB)
allows you to design a simple but effective
website. You have complete control over the
contents of your site, and can choose from a
variety of templates or your own design. Click
here to go to our downloads page.


A website is not essential to doing business on
the internet, however it can really increase your
marketing exposure. YOU MUST TREAT IT AS A

That is why the first 2 lessons concentrate on
the product you want to sell and how to automate
your online business. Then we will show you how
to develop your website to market with maximum



Give away something FREE from your site - not
just anything, but something which is useful to
your visitors. There are now so many free
newsletters that this is no guarantee. You must
be able to give your visitors VALUABLE
information that they are looking for, and give
it for free.

You can use THIS very Website Success Course to
give away free from your site and change any
links to suit yourself. All website owners want
to know how their website can be more successful,
whatever product or service they are selling.


Make follow-ups once a visitor has shown an
interest. Most of your online sales will come
after the 3rd, 4th, or even 5th follow-up. Your
website should be used to get your customers
interested in your product, but if you don't
follow up, you will lose them. You therefore need
a means of capturing their email addresses so you
can make follow-ups. To do this you need to set
up a form on your site.

To get visitors to leave their email address
takes us back to SECRET No.1 - offer something
free which is of VALUE to your visitors. A free
newsletter is fine but there are so many
newsletters around, you should give them
something more than this. For example let them
know that if they sign up to your free
newsletter, they will get access to your WEBSITE
SUCCESS COURSE. If you use the word "BECAUSE",
your newsletter subscription will double!

We will be looking at forms and follow-ups in
tomorrow's lesson.

  * * * * * * * * * * * * * * * * * * * * * * * * *


Before designing or re-designing your website,
you need to ask yourself " DO I HAVE THE RIGHT
PRODUCT?" Did you know that information is the
no.1 selling product on the internet? ALL website
owners want and need information on how to
promote, market and SELL from their sites.

If you already have a product or service that you
can easily market on the net, you should also
start your own affiliate program. What better way
to make sales than to have a sales force that is
active 24 hours a day, 7 days a week, making
sales for you while you are asleep. If you visit
you will find out how to start your own affiliate
program for less than $30.

If you don't have a product of your own, don't

At - - we
have listed a few products that you can market
very successfully and you don't even have to pay
to become an affiliate.

If you already have a product you might be
thinking "If I market other products from my
site, won't the sales of my own products will be

Well, you are absolutely right here - but the
answer is not what you think!

The products that we have selected are special
website related resources which will help any
business increase their sales. They are also
products you can sell from your site by simply
inserting a few lines of HTML. And some of these
products pay you as much as 50% commission on
each sale.

There are a number of things you need to look out
for when joining an affiliate program.

1. A *growing* line of *high-value* and related

Your products must have HIGH value or the
affiliate program will not get off the ground.
Also it is a proven marketing fact that a
customer who has already bought from you will buy
more of the same or similar products again. If
you don't follow up and offer your customers your
new or improved products you are losing out on
the power of *leverage*.

2. A *high*  first purchase commission.

This is what encourages affiliates to attract and
refer new customers. NEW REFERRALS are what you
need to *build* your online business.  A 5 to 10%
commission just won't cut it.

3. Your customers become *lifetime* customers.

By using "cookies" a good affiliate program will
place some code on a visitor's computer. Whenever
the same visitor returns to buy a product, you
should be able to get the commission. You should
also get a commission from *repeat* sales -
because with a high-value product, a satisfied
customer is 70% more  likely to buy again than a
new visitor.

4. A *multi-level* commission structure.

The affiliate commissions are based on a
multi-level system. Your commissions are not only
based on your direct sales but also on those of
your affiliates - your sales force. You get a
percentage of all sales made by the affiliates
under you - and this percentage increases with
the volume of sales - so it is in your interest
to help your affiliates sell by giving them your

Affiliate programs that offer a one-off
commission on your direct sales will never help
you *add value* to your business.

* * * * * * * * * * * * * * * * * * * * * * * * *

Once you have selected an affiliate program that
meets all of the above conditions you can start
selling. Make sure you choose a good product!

By sending a blank email to you will find out more
about one product which meets all of the above
conditions AND will help you to make SALES. This
is essential reading for every website owner!

Our FREE Website Success Course teaches you 5
basic requirements of a successful website. The
6th requirement is the ability to make your
website sell!

Although you will learn a lot from this FREE
course, you cannot sell it to make money - BUT
you can sell this product!

Send a blank email to
for more information.

5% of people make things happen 95% watch what

Tomorrow we will show you how to put a form on
your site and how to automate your online

In the meantime, take care.

Richard Igoe

* * * * * * * * * * * * * * * * * * * * * * * * *

Course Created by Richard Igoe Copyright 2000

======================Joke of the Day=====================

A guy walks into the human resources department of a large
company and hands the executive his application. The
executive begins to scan the sheet, and notices that the
applicant has been fired from every job he has ever held.

"I must say," says the executive, "your work history is
terrible. You've been fired from every job."

"Yes," says the man.

"Well," continues the executive, "there's not much positive in

"Hey!" says the guy as he pokes the application. "At least I'm
not a quitter."

Let's hear from you......

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