A Free subscribed Discussion List
                           of  25,000 subscribers
                     on web marketing and promotion
               supported by AdlandPro World's Classifieds
                        Bogdan Fiedur,  Publisher
                                      contact at
                      Vol. 1 issue #344  May, 11, 2003

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Topics in this issue:

Sponsor Message
Word from Publisher
1.3 Ways To Make Your Prospects Feel Comfortable!

C o n t i n u i n g   D i s c u s s i o n s (5)

1.Storm Pay and Paypal
~Robert Lee
~Heni Bosh

2.Where's the beef?
~Andy Sparks

3.Mailing purchased emails
~Amalia Sotiriadou
~Peter Green
~Cathy Wagner

4.eMail Spam
~Pauline Phillips

5.No hype, just honest advice
~Tony Logue

N e w     P o s t s  (5)

1.Eric McArdle
~Plan Of Action

2.Heni Bosh
~Free Domain Coupon

3.Gladys Gutierrez
~Where I should "throw my money"?

4.William Jaroske
~Chat spam and abuse

5.Gladys Gutierrez
~Opt In Emails.

Site Review Requests   (2)

1.Andy Sparks

2.Kelvin Maule

Site Review Responses   (0)

G u e s t   A r t i c l e    (1)
1.Product Review: Mark Joyner's Farewell Package
By Terry Dean

Joke of the Day

================== Word from publisher ====================

Greetings All

Welcome  480 new subscribers who joined list since last mailing.


We have started initial design  of new advertising system which will use browser featuresto conduct searches, meaning that user won't have to go to any specific search engine to find information. Typing of keywords directly in the browser location filed will find relevant information. In order for this feature to work, owner of the browser has to download a very small  plug-in which will install on the user's computer and then enable user to make searches directly from the browser.

As you know, no matter how good is the system, its success will depend on how many people are using it.

My question to Adland Digest subscribers is what kind of incentive should we offer to our affiliates in order to get the highest possible amount of downloads and maybe enable their earnings based on searches during the time plug-in is installed on computers of users referred by those affiliates.
I welcome any suggestions.

Bogdan Fiedur





=====3 Ways To Make Your Prospects Feel Comfortable!=======
From:Larry Dotson

1) Answer Their Questions Ahead Of Time

Include a FAQ on your web site or via e-mail on an
autoresponder. This will give your customers extra
convenience without having to contact you. Of course
there are some questions you can't answer by using
Frequently Asked Questions. You will get questions
that you never thought of, but you can just keep adding
them to your list.

2) Make A Good First Impression

Create a good first impression. You will not be able
to sell very many products if your visitors think your
web site looks unprofessional. Use crisp graphics,
attractive color combinations, a readable text size,
even spacing, even margins, bold headlines, indent
benefits, etc.

3) Tell Them About Your After-Support

Tell your audience what kind of support they will
get after they buy. It could be free consulting, tech
support, free servicing, etc. This may also answer
some of their buying questions ahead of time.
People don't want to buy products without knowing
you will be there to help if they have problems.

10,000 Sales Letter Words, Phrases & Templates!
Just visit:  Also, feel
free to republish this article in your own ezine or
web site.




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===========C o n t i n u i n g D i s c u s s i o n (1.1)=============
From:Robert Lee
Subject:Storm Pay and Paypal

Katheryn Labosky writes:
Your tone to me, though, Robert, is somewhat "combative" (in my opinion),
and I'm really not going to turn this into a "combative" public
discussion, as it is not the way I do business.
End quote.

Katheryn... really, me... combative? Never!
I do, however, take to task those that build themselves up while tearing
down others through untruths, invalid statements and inaccurate reporting.
You, my dear, have managed to do all 3 in two simple messages to this

Let's start with the most obvious:
I am not, never was and most likely never will be, a member of your
newsletter. I was simply responding to what you had posted in a prior
digest. Don't blame me for your short attention span and forgetfulness
about your posts here. They are all archived and all anyone has to do is
go back 2 issues and see what you've started.

Katheryn, "FDIC" means "Federal Deposit Insurance Commission" and is meant
as a way for the US government to protect investments, such as term
deposits, savings accounts, T-Bills, etc, from being lost through poor
investment choices by the bank/lender institution.
Why on earth would PayPal need to be FDIC? They do NOT accept deposits, as
an investment. They provide a means of transaction only. And if you don't
like what they did to your account, you complain to your credit card
company and go from there. No need for the US government to require FDIC
under these circumstances.
Do you understand?
Katheryn, if you are going to complain about the way someone does
business, you should understand what and how they do it first.

You next statement about PayPal needing "more regulation" falls on it's
face, because you obviously know little or nothing about the current
regulation status of PayPal and other such transactional businesses.
And just because you can't understand a TOS (I'm not surprised) doesn't
mean that they are more likely to be bad, but you always have the option
of getting a legal opinion from someone you trust, since your own
understanding is limited, as you stated.

Again, I ask that you rethink what you have stated earlier, apologize and
get past this.
You are free to have your opinions, but please, only share them when they
are grounded, very well grounded, in the truth... and not your imagination
and limited area of expertise.

Opinions are fine for web site reviews, many have read mine and been
mortified/grateful and/or a combination of both.

Opinions based on false information needs to be corrected... as soon as
possible. We all have a right to the TRUTH, not someone's misguided

Katheryn, please take the time to go back and read the entire posts of the
last 2 digests that have brought this about.

Here is combined  relevant information.

Then do more research about PayPal, FDIC and such. I'll be happy to
provide more links, as I did in my previous post, to help you properly
research this topic.

You only get things right once, but a lie lives forever!

Robert Lee

AKA smartguy @
Trying to change the way you'll look at online business



===========C o n t i n u i n g D i s c u s s i o n (1.2)=============
From:Heni Bosh
Subject:Storm Pay and Paypal

Hi Everybody,

Firstly I would just like to add to
the discussion about StormPay and Paypal.
StormPay is not that bad. I have been
a member for more than six months now
and never have any trouble with them.
What's great is they send me a ATM Cash
Cash card, so whenever I want to withdraw
some funds from my StormPay account, the
card account makes it very easy.
You can go to this site to read a full review
of how StormPay operates:

Warm Regards
Heni Bosh

WIN Complete Web Hosting Package


===========C o n t i n u i n g D i s c u s s i o n (2.1)=============
From:Andy Sparks
Subject:Where's the beef?

Ebay.  Sell  your information on Ebay.  You don't need a web site,
newsletter or mailing list.  Ebay generates massive traffic, the fees are
low and if your information is worth reading, it will sell.

Andy Sparks

Real Estate Search Engine, mortgage, insurance & home repair.  New
accounts start with $10.00 free!



===========C o n t i n u i n g D i s c u s s i o n (3.1)=============
From:Amalia Sotiriadou
Subject:Mailing purchased emails

Hi Jack!

Following up with your leads is an art in itself, and a very long chapter
in Marketing.
Before you even start following up with your leads, you should analyze
them first:
1. What did these leads double opt in for?
2. What sector are they coming from?
3. Are they newbies or pros?
Just some of the questions you should be asking. There may be more.

Since these leads were "purchased", they probably did not sign up for your
own specific opportunity - so they are what I call "generic leads": People
that may have said they are interested in making money online- and are
probably still searching a way to do it.
You will not get very far by mailing ads to these people. Like all of us,
they see hundreds of ads a day and they dismiss ads easily. What you have
to do, is enter into a process of "relationship building".

Since you are talking about 100-200 people, use an autoresponder. Write a
series of letters, the first one introducing yourself, explaining where
you got their address from and what you are all about. Avoid advertising
your opportunity on the first letter. Follow up with 8-10 letters
gradually letting people know more about your product and why THEY need
it. If you can, lead them to some good, free resources, or just show them
where to download a free ebook or three. All this must be done gradually
and in the space of perhaps a month. Most autoresponders allow you to send
"drip mail" Use this feature to let your leads know that you care about
them and that you want to help them succeed.

As I said, this is a long chapter in Marketing and I can't fit everything
in here! I hope I gave you some pointers and things to think about.


TGeBiz: Your MAP to SUCCESS!
MoneyPops! Guaranteed Visitors Go MLM


===========C o n t i n u i n g D i s c u s s i o n (3.2)=============
From:Peter Green
Subject:Mailing purchased emails

In reply to your Post Jack, before you purchase your leads it is always a
good practise to have follow up messages pre written to send your leads.

Depending where you purchase your leads from has a bearing on how you
treat your leads or a better choice of word would be prospects. There are
a number of Online Companied who have auto-responders and are set-up with
the follow-up E-mails so as soon as you purchase your leads they are
placed in the "system" for you.

Then when they have received this set number of E-mails you then add your
own E-mails to sent to your now Prospects.

If you are attempting to work hands on with your leads you will need to
have your own system in place. My own system consists of sending the first
E-mail out individually to each lead. Then using an autoresponder or in my
case I also use a mail merge software package which I use to send out my
Weekly Internet Marketers Ezine ~ The INDEX ~. This software inserts the
name and any other personal details of the lead into a pre written E-mail.
(This takes the same time as an autoresponder.)

One TIP is to add your own Name and E-mail address once or twice in the
list of leads so you will know that the list has all been sent your

To build a relationship with your Leads you MUST do a Follow-Up series of
E-mails and avenues of continuous contact.  Just a hello E-mail with NO
links to go to is generally the one where you get their interest so they
will watch for future information, or they will request removal.  In the
Follow-Up for those who have not opted-out, you need to provide them some

So, at this point, we will "Tell Them" that you are going to give them a
couple FREE GIFTS.

"Marketing 101" is Building a Relationship, it's an "ART", and it takes
time to do !

The letters are designed to offer a little more information for your Leads
urging them to get signed up as FREE Affiliates, build up a relationship,
and introduce people to the business that is neither aggressive nor

"Put yourself in the frame of mind of the LEAD"

How would you react to what is sent ?
Place yourself in this mindset and success becomes the norm. Treat your
leads as you would want to be treated.

You need to send your first E-mail to the leads as soon as possible after
you receive their information.

By reading the postings you will learn heaps. One posting mentions about
having people in your upline who are good marketers and or good at
recruiting people.

I have found both but it has taken some soul searching. You can find out
more of what We as a Team have to offer in online Training by visiting my
website below and if your wish to find out more fill in the form and I can
help you personally. Our aim is to help you to build your "LIST" We supply
FREE training and support. We have Global online "Voice" meetings 6 (that's
six) times a week where you can ask almost any question and get a positive

We are a small Team, our aim is to help you promote your primary online

"Your Success Is Our Success,
             We Want You To Be VERY Successful"

Being part of a Team that offer support is essential when starting out on
the net.

Think outside the square!

Success is a mindset.

Peter Green.

Learn about the future of the internet.
Create ongoing Tidal Waves of Pre~Qualified Leads
for your Online Business and receive ongoing training and support.


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===========C o n t i n u i n g D i s c u s s i o n (3.3)=============
From:Cathy Wagner
Subject:Mailing purchased emails

Hi Jack,

I am surprised to learn that Instant Internet Empires does not explain how to
send mail to your list.

Nine out of ten internet marketers today will tell you that you must have
software to send messages to your list, but not me. I am going to tell you
exactly how to mail to your list without any kind of fancy or expensive
software. This works perfectly well for any small to medium sized list.

1. Open your mailing list or database in Excel or some other spreadsheet
program. Just let the program open the list anyway it wants to. (If you don't
have a list compiled, you can paste individual addresses or even, lists of them
as plain text by using the Paste Special feature. Be sure to create one long
column, that will make it easy to sort the data alphabetically and check for

2. With each piece of information in it's own cell, you can delete all the
columns that do not contain email addresses and save it as something like
emailtext so as not to get it confused with your mailing list or database. Then,
using Word or another text document program, open the file you just created in
Excel (be sure your "Open" window displays All Documents) and you should see a
long list of email addresses in a column.

3. Go to the Edit menu and click where it says Replace. You will get a small
window: click where it says More on the bottom right of that small window, then
again on Special at the bottom of the now expanded small window. From the
Special menu select Paragraph Mark (this should go in the Find What field) and
Replace it with a comma, then click the Replace button. Let it replace them
throughout the entire document and you will have a long, run-on sentence of
email address separated by commas.

4. Send as Fast as You Can Copy and Paste! Now, copy the addresses in chunks of
twenty and paste them into the Bcc field of your email message (more than 20 can
get your message flagged as SPAM). Be sure to insert line breaks after each
chunk of 20 as you mail to your entire list by only copying and pasting!

Once you have written your message, you can finish your mailing in less than 30
minutes, even if you have a list of 1000! Be sure to save this document and add
new addresses as you collect them.

Have a Profitable Day,

Cathy Wagner

ONE STOP Internet Business Services
Your ONE STOP for high quality marketing
information, tips and recommendations.


===========C o n t i n u i n g D i s c u s s i o n (4.1)=============
From:Pauline Phillips
Subject:eMail Spam

Bogdan said in his Adland Digest intro:

>I regret only that because of unscrupulous marketers who produce
tremendous amounts of spam, email is losing its power comparing to what it
used to be 3-4
years ago.>

The reason most adults online today see unsolicited commercial eMail as
Spam is because, besides the amount, and its repetition, whenever they
want to buy something, they can do a web search, go to Yahoo! AOL, MSN,
Adland, etc. and very easily find what they want to buy. So we see no
need, and have no desire to receive most unsolicited commercial eMail!

As for myself, I see virtually ALL unsolicited eMail from strangers as
Spam. If they indicate they visited my website (which may be a lie) and
offer something to enhance it, I probably won't report it as Spam. But for
nearly all stranger eMail I do!

Pauline Phillips



===========C o n t i n u i n g D i s c u s s i o n (5.1)=============
From:Tony Logue
Subject:No hype, just honest advice

Cynthia Holmes, in Adland Digest issue 343 said, (condensed for time)

--> Pick a good company, ethical, established.

--> Make sure it has a product that is exclusive and in demand.

--> Make sure you have an upline that has earned some money and has tools
and resources for you to duplicate them.

--> If you are quite sure you've picked a good company, focus on it to the
exclusion of all else.

--> Make a simple website about you and how great a sponsor you would be
and offer some useful information for people looking for a biz opp and
promote that. This is called 'relationship building'.

All of these are excellent but there is one key element missing, and it's
the primary reason most people don't succeed, not only online, but offline
as well.  That is a constant stream of people to talk to, or in sales
jargon, *leads*.

You know the drill, you sign up in a new program, get your product, you're
all excited, and've talked to your friends and family, they all
rain on your parade, and before the first 30 days is up, you're a
statistic.  One of the 95% who fail, and now you're one of those people
who talk about how terrible network marketing is and they're all just
scams and schemes.

The truth is being successful with any endeavor takes "mental toughness".
That ability to break through the wall of success and achieve your goals.
If it was easy, everyone could do it.  The thing that keeps you going is
really understanding the "why" of what you are doing.  Why did you start
this?  What are you hoping to achieve?  A new house?  New car? A little
extra money for a vacation?  That's what to focus on.

Also, have fun.  If it's not fun for you it won't last.  What makes it
fun?  Having a team of people that you are working with to provide leads
and support to help you achieve your "why".  Not some recruiter that
signed you up, took your money, and moved on.  We've all been there.

After 25 years of searching, I finally am part of a true team of people
making a difference in not only my life, but others as well.

What a blast.  The sad thing is that there are so many people online and
offline that just want what's in it for them.

I haven't read a lot of the Adland Digest until this morning, and I must
say this is a great eZine.  One of the best I've seen, and I plan to spend
a lot more time learning and trying to offer help any way I can.

Keep up the good work.

Tony Logue

"Knowledge of the oceans is more than a matter  of curiosity. Our very
survival may hinge upon it." JFK



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==============N e w P o s t i n g  (1)=============
From:Eric McArdle
Subject:Plan Of Action

  One of the best ways that I promote is participating in disscussion at
internet marketing or business forums. You can gain great credibility
online and meet new friends that you know are reliable. You can go to any
search engine and type in free internet marketing forums and you will get
tons of sites that show up. You can get great exposure from these also. I
have surfed through many business forums, added a few tips that might help
people, and get a whole bunch of responses of people telling me that they
have applied a few of my tips and see results.
  I am in the making of developing my own internet marketing forum that I
will have full of information that will help you succeed. About 95% of the
content or others will post, will be for free. I have always been
slightly sketchy about paying any money(I still haven't spent any money,
but have been making money on the web!)That's why I want people to achieve
some sort of success before they decide to consider products or resources.
  Going through many forums, I have come across a topic called "Plan Of
Action" It was written by
Valerie Underhill (ceo/editor AGPCommunity Ezine
In it she discusses a highly effective plan of action that discusses how
to get results using free advertising. Everything from click exchanges to
free ezine ads. She outlines the most organized way to do it and if you
apply it you will see results. What intrigued me about it was that
everything was free and so organized. I have used her organization
concepts to keep me up to date. Very highly effective plan and you can
read the posts at:

If the link doesn't work, feel free to contact me at

Hope this helps!

Eric J McArdle



==============N e w P o s t i n g  (2)=============
From:Heni Bosh
Subject:Free Domain Coupon

You can register
your own domain name.

Simply use this coupon number
when registering to receive your free domain.

Coupon Number: 25345

You can visit the one I registered at

Have a look, just write the coupon number down
and enter it when asked. You will receive your
very own domain name.

Warm Regards
Heni Bosh

WIN Complete Web Hosting Package


==============N e w P o s t i n g  (3)=============
From:Gladys Gutierrez
Subject:Where I should "throw my money"?

OK, sorry for the cheesy subject line.

Here's my dilemma.  I am neither a webmaster, although I put together a
website/online store, nor a marketer.  Yet it seems that any site I go to, surf,
click, etc., all relates to one of those two subjects.

I need to be able to market to people who are surfing to buy products.
Does that mean that the ONLY option for me is the Search Engines?

I've gotten, via clicking and surfing, hundreds of visitors to my website
(gift items).  But none stop long enough to browse.  I've tried even using
some of the marketing tricks:  adding a letter as introduction (instead of
a cool java entryway, or whatever it is called) and putting my picture
there, and using "I" instead of "we" so that it is more personal.

I've spent small amounts of money (not over $25) on advertising with
various places (the one for $25 ripped me off as I never received anything
that they said I would).  But it seems that those routes don't work for

The only thing I can think of now, is that where I should "throw my money"
is to the search engines, optimization, etc.  Is this correct?

Gladys M. Gutierrez



==============N e w P o s t i n g  (4)=============
From:William Jaroske
Subject:Chat spam and abuse

Hi subscribers.

I realize that this topic has been brought up for some time. According to
my knowledge. Allot of chat rooms have been overrun with complete stupidity
and anyone who has been the major chat rooms of AOL and yahoo knows what I
am talking about.

Every time I go on these yahoo chat rooms. I just get flooded with chat
spam to such extent that it is getting so tiresome that its not worth
chatting with friends in the room. Not only that, other chatters are
getting completely disgusted. Believe me. The business and career chats
are just chock full of uneducated people that spam the room over and over

There are a number of chat rooms that been taken over by the porn
merchants. Then again. People are also getting spammed in private and
instant messages. This dilemma has been going on for a year now with yahoo
and its just getting worse. Yahoo seems to be doing very little to solve
this problem.

The problem I find most disturbing that most chatters are hell bent on
using foul language that is uncalled for. It goes to show you that many do
not review the rules of chat rooms. The fact is that there is a right way
and a wrong way to promote an opportunity via chat rooms and spamming chat
rooms is not the right thing to do.

William Jaroske

The internet is flooded with so many uneducated experts. Selling garbage
has become a business. Take action against misguided internet gurus for


==============N e w P o s t i n g  (5)=============
From:Gladys Gutierrez
Subject:Opt In Emails.

How do you go about purchasing email addresses, and where????

Please advise!

GM Gutierrez

GM Gutierrez


=====================Site Review Request  (1)===============
From:Andy Sparks

Hi Bogdan and Adlanders;

I would like a review of before anyone gets
excited; it is a pay-per-click search engine that runs from a script so I
can't do much about the navigation.  I would like the members of the
Digest to look at how I have attempted to target the search engine toward
real estate and related subjects.

The plan is to target, real estate, mortgage, insurance and home repair
professionals as advertisers and Home Owners/Buyers as search customers.
All new accounts begin with a $10 balance so advertisers can try before
they buy.

If you remember, I opened a thread about starting an Internet community
and offering paid services to the members.  One of the things that paid
members will receive is advertising credit on
  I have some other features and benefits in the works and I think my
real estate community will be really good when it is done.  The community
is at  I will get a good domain
name for it when I am ready to charge for membership.

I would like some feedback about the real estate community as well.

Click the has been up about a month and currently has an Alexa
toolbar ranking of 266,963.  I doubt that I will pay for Yahoo inclusion.
I will try to do well in Google and get in the web page results.

Andy Sparks

Free Mortgage Leads for Mortgage Professionals


=====================Site Review Request  (2)===============
From:Kelvin Maule

Please review my website.

Kelvin Maule


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=====================G u e s t   A r t i c l e   (1)===============
Product Review: Mark Joyner's Farewell Package
ByTerry Dean

Overall Opinion: Highly Recommended

I was impressed.  And if you know me, you know that doesn't happen very easily.

I paid for the Mark Joyner Farewell package when it was first

I've been in this business for over 6 years and have earned
millions online personally, but I had to jump on the offer.
There was so much invaluable code in this package that something would have had
to be wrong with my head to miss it.

This source code allows you to create your own products, run an affiliate
program, set-up a membership site, and so much more...

I received my package a few days ago and opened it up immediately.

Several parts of it immediately took me by surprise.

Most of the time when you read a sales letter you expect that they may be hyping
it up a little.  "OK, their product may be good, but it probably isn't quite as
good as what they're saying."  So you take it all with a grain of salt.

But the package I received actually excelled over the sales letter this time.
The sales letter is a good one of course, but his package is actually much
better than the sales letter

You can see the sales letter here, but as I said, it really doesn't do the offer
full justice:

In fact, here are 3 reasons why this package is the best purchase decision I've
made this year (and I buy a lot).

1. Besides including all the source codes that he promised, he has included
extra surprise codes.

I looked through the CDs immediately and noticed several programs and source
codes that Mark didn't even mention in his letter.

There are even little additions in each code that will easily multiply the
results and sales anyone will get from it.  Mark definitely knows how to run his
business and how to get code developed for maximum profits.

If you use only one of these codes, then you will have gotten 10 times your
value from the package.

2. The audio interviews are worth way more than the total cost of the package.

I had looked at the audio interviews as the "free bonus" Mark was using to add a
little additional value to the package.  I was wrong.

I've listened to 7 of the interviews so far...

These interviews are brand new.  They were created specifically for this package
and include many steps, strategies, and techniques Mark Joyner personally gives
you to use the source code to maximum advantage.

Mark handpicked the people interviewing him on these CDs to make sure he had the
cream-of-the-crop.  In fact, he turns the interview around several times to
actually pull never before revealed information out of the person doing the

The CDs are done so that some of them are on a basic level to get a beginner
started.  Other ones are so advanced that a pro like me was actually taking
notes with plans to implement those techniques soon. No matter what level you're
at, there is definitely something for you in these recordings.

Even if you were drop dead lazy and never used a single source code, you would
still get way more than your money's worth with these interviews.

3. You get to take part in a private support community to network and work
together with other users.

This is never once mentioned in the sales letter, but he has actually built a
support community for all buyers.

You'll find developers who can help you modify the code, top marketing experts,
and a place to network with others.  I don't have any idea why Mark never
mentioned this in the sales copy.
It easily doubles or triples the value of the package.

To put it are not alone when you buy this.  You instantly become a
member of a closed door community who are striving for success online together.

And I'm not the only one who has been impressed with the  package so far.  I've
corresponded with Mark personally and he shared some of the other rave reviews
that have come in already...

Donna Knight of said, "After examining only part of the source
code, I've seen lots of previously unrevealed gems.  I really believe this
package can make my company at least a million dollars with only a fraction of
what's included ..."

Lan Turner, the CEO of Gecko Software ( said, "It has already
saved my company hundreds of thousands of man hours of my own companies'
development time, in being able to implement the tools and services he has
provided. Having this information handed to us as Mark has done will propel my
own company forward by over a year ..."

Here's what Bill Hibler of said:  "My package arrived yesterday
morning and I haven't had much sleep since then. I bought this package for the
software, plain and simple.
This is just a license to print money as far as I'm concerned.

I was interested in the recordings but assumed these were old interviews just
thrown in to sweeten the pot. Boy, was I wrong! When I heard you refer
specifically to the Farewell Package in your interview with Chayden Bates, I
knew I was getting fresh information."

Mark is only selling 2,000 of these packages total and with all of his partners
they are moving fast.  So check right now to see if the sales letter is still
up.  If the sales letter is still online, then you haven't missed your


Terry Dean's Brand New Fr-e eBook Reveals More Time Tested Proven Internet
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=====================Joke of the Day   (1)===============

An eccentric philosophy professor gave a one question final
exam after an entire semester dealing with a  broad array of

The class was already seated and ready to go when the
professor picked up his chair, plopped it on his desk and
wrote on the board: "Using everything we have learned this
semester, prove that this chair does not exist."

Fingers flew, erasers erased, notebooks were filled in furious
fashion. Some students wrote over 30 pages in one hour
attempting to refute the existence of the chair.

One member of the class however, was up and finished in
less than a minute.

Weeks later when the grades were posted, the rest of the
group wondered how he could have gotten an A when he had
barely written anything at all.

They found his answer consisted of two words: "What

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