ADLANDS'   DIGEST
                    A Free subscribed Discussion List
                           of  25,000 subscribers
                     on web marketing and promotion
               supported by AdlandPro World's Classifieds
                       at http://www.adlandpro.com
                        Bogdan Fiedur,  Publisher
                                      contact at
            http://www.adlandpro.com/adlandpost.htm
                      Vol. 1 issue #357  Aug, 10, 2003




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Topics in this issue:
 
Sponsor Message
Word from Publisher
1.4 Killer Joint Venture Marketing Tactics!
=====================
 
C o n t i n u i n g   D i s c u s s i o n s (4)
============================================
 
1.Trouble with windows xp home addition
~Eduardo Queiroz
 
2.response to pop ups
~James Zimmerman
 
3.Email lists
~Erika (Rikie) Matheson
 
4.Generating Traffic, Continued
~Marc Possoff
 
 
N e w     P o s t s  (2)
=========================
 
1.Marc Possoff
~Beginner's Question about Generating Traffic
 
2.Gloria Seckler
~I am looking for the cheapest way to advertise
 
 
Site Review Requests   (0)
=========================
 
 
Site Review Responses   (3)
=========================
 
1.Judi Copeland
~ http://www.allenpalmervideos.com
 
2.Jerry Combs
~ http://www.allenpalmervideos.com
 
3.James Pendleton
~ http://www.allenpalmervideos.com
 
 
G u e s t   A r t i c l e    (1)
=========================
1.Search Engine Optimization Secrets
By Eduardo Queiroz
 
Joke of the Day
=========================
 
================== Word from publisher ====================
 
Greetings All
 
Welcome  490 new subscribers who joined list since last mailing.
 
 
 
=================4 Killer Joint Venture Marketing Tactics! =====================
From:Larry Dotson
 
1) Co-Op Ad For An E-zine Ad
 
First find a targeted e-zine in which you would want
to buy an ad. You would then persuade four other
businesses to join in on the cost of the ad. In return
they would get a space on the web site you are
advertising. You would ask the four businesses to
pay you 1/4 of the adís cost. That means you would
pay nothing for the ad.
 
 
2) Publish E-zines For Other Web Sites
 
You could offer to publish e-zines for high traffic
web sites that don't have one yet, in exchange for
running one or more of your ads in them. You
would want to look for popular or high search
engine ranking web sites. Of course the web site
would advertise it, which would help build up a big
subscriber list quickly. You could also ask them
to run one of your product ads on their web site.
 
 
3) Buy An Ad To Get Multiple Ads At No Cost
 
You can buy an ad (or use a free method to get an
ad) and write a testimonial to the e-zine publisher
about how well it did. Tell the e-zine publisher he
or she can list your testimonial in the advertising
information section of their e-zine. Of course your
signature file (ad) would be at the end of the
testimonial.
 
 
4) Create A Package Deal With A Publisher
 
You could ask an e-zine publisher to combine his
or her product or service with your product or
service in a package deal. This gives people more
reasons to buy both your products and services.
People also have come to believe package deals
are better value. You want all the products or
services to be closely related. You could host the
package deal on your web site and the e-zine
publisher would likely advertise it in their e-zine.
 
 
----------------------------------------------------
FREEE eBook!  51 Little-Known Joint Venture
Marketing Ideas EXPOSED! Just visit my web
site to download it:  http://www.ldpublishing.com
----------------------------------------------------
 
comments  http://www.adlandpro.com/adlandpost.htm

 


 

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===========C o n t i n u i n g D i s c u s s i o n (1.1)=============
From:Eduardo Queiroz
Subject:Trouble with windows xp home addition
 
Hi Patricia,
 
I can not help you with your problems with windows xp but you can find all
the necessary help at http://www.updatexp.com/ (I am not an affiliate).
 
In this site you can find:
 
* Windows XP News
* Windows XP Tips
* Patch Update News
* Info on Internet Explorer and Outlook Express
* Windows Media Player Plugin Reviews
And so much more...
 
I hope this helps.
 
Regards,
 
Eduardo Queiroz
 
 
--------------------------------------------------------------------
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Hotel reservations at the touch of a button
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comments  http://www.adlandpro.com/adlandpost.htm
 
 
===========C o n t i n u i n g D i s c u s s i o n (2.1)=============
From:James Zimmerman
Subject:response to pop ups
 
In response to your inquiry about pop-ups, if the pop-ups were part of a
program that the affiliate had signed up for in order to advertise, their
site would have been advertised along with several others in a program
that sneaks into the users computer and issues instructions on which ads
to open in the windows. This happened to me and it was very hard to get
rid of the program. Without more details it's hard to say if this was the
situation.
 
In response to your inquiry about pop-ups, if the pop-ups were part of a
program that the affiliate had signed up for in order to advertise, their
site would have been advertised along with several others in a program
that sneaks into the users computer and issues instructions on which ads
to open in the windows. This happened to me and it was very hard to get
rid of the program. Without more details it's hard to say if this was the
situation.
 
James Zimmerman
 
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jbzimm@bigworldpublisher.com or
zwardinc@worldnet.att.net
--------------------------------------------------------------------
 
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===========C o n t i n u i n g D i s c u s s i o n (3.1)=============
From:Erika (Rikie) Matheson
Subject:Email lists
 
Iain Mckinnon asked....
"Hi, dose anyone have any info on an easy to use companies that will send
out email shots for me at a good rate. Please only give info if you have
had good response from the service. I am promoting a casino at the moment
and would like any ideas that you have."
 
 
Well Iain,
As a relative newbie to web-marketing, and wanting to create an ezine, I
decided to purchase a mail server ["Aureate Group Mail"].  This was quite
an investment at the time but has proved to be well worth every penny
spent.  I get full control over what I publish, I can do it in text or
html or both [to suit the receiver] and I can publish anytime I wish.  I
didn't just jump in with wallet waiving though, this program was available
as a FREE download with upgraded service able to be purchased as my lists
grew.
For me, the best investment to date. Available at
http://www.shareasale.com/r.cfm?B=3937&U=41404&M=1465 .
 
You also mentioned you are currently promoting a casino.
I would like to advise caution in you advertising with this as some people
take offence to ads regarding "gaming" and other "Adult Only" items.  You
must be careful of your target market.  If you want some hints re
casino's, please visit http://skyeman.com/CasinoHaven
 
Best wishes,
Rikie
 
 
--------------------------------------------------------------------
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Visit Rikie's Biz for FREE HELP with your online business.
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--------------------------------------------------------------------
 
comments  http://www.adlandpro.com/adlandpost.htm
 
 
===========C o n t i n u i n g D i s c u s s i o n (4.1)=============
From:Marc Possoff
Subject:Generating Traffic, Continued
 
To be more clear, what I'm seeking is , what's the best way to get traffic
to my website?
 
Now with MPAM, they recommend to build traffic first, then promote your
primary company.
 
>From this standpoint(build traffic first), it makes sense in a way. And it
doesn't make sense.
 
Most important, I have a primary company that I have been promoting and
want to promote it via internet marketing. If I didn't have a primary to
promote, then build traffic first, makes sense.
 
These traffic terms and not really familiar with, but have seen them
often.
 
Traffic Exchanges, like nomorehits, etc. I understand what this is. I look
at someone's site and return they look at mine.
 
Now I have read John Olson's post regarding the above. I would take a guess
that most people are only concerned about getting credits, not really
interested in really looking, UNLESS one sees a site that catches there
eye.
 
So, I'm wondering if traffic exchanges are effective?
 
Now the program I'm involved with(mpam), suggests to open and close your
at least 60 times.
 
Seems like a lot, surfing others sites. Just want to make sure it will be
appropriate for me
 
 
 
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==============N e w P o s t i n g  (1)=============
From:Marc Possoff
Subject:Beginner's Question about Generating Traffic
 
Hello Everyone!
 
I really enjoy Adland and glad to be part of it.
 
I have some questions/concerns.
 
I'm a beginner in the internet marketing game. I am and have been very
successful in offline marketing.
 
I want to focus more on internet marketing.
 
I currently joined a program called MPAM. I'm sure some of you have heard
and/or have taken a look at MPAM.
 
I see John Olson post in their forums.
 
The reason I joined MPAM, initially was because I was under the impression
it was a course on internet marketing.That it will take and show you step
by step on the process of that particular system.
 
In Mpam, they recommend not to "plug" in your particular program until you
have built enough traffic. Then when it's enough, you can "plug" it in.
 
So basically, what I see from MPAM is that you are actually promoting MPAM
itself and not your particular program.
 
I got disappointed when I discovered this, cause I really want to promote
the program I'm involved with.
 
So, one of my question is, is there a "system" available that a person,
like myself, can get the maximum benefit of promoting a particular
program?
 
These are some sites that I would like to promote via internet marketing.
 
http://www.timelesstechnology.com
 
http://www.getcheaprates.com
 
 
 
The above sites geared towards retail of the products and services.
 
marcpossoff.cognigen.org
 
The above site, I'm in the process of getting a domain name and is geared
towards recruiting people in my business opportunity.
 
Now what caught my eye in this issue and the previous issue was comments
made by Jim Olson that really make sense to me.
 
In reference to traffic exchanges.
 
I do have a feeling that most people who participate in traffic exchanges
only do so to get traffic to their site and don;t really care about your
site.
 
John talks about targeted traffic, "You have to Target the Site who will
be viewing it."
 
So John if you can get much more specific, so I could be pointed in the
right direction, I would deeply appreciate that.
 
So to summarize, I was wondering if there is a good and proven "system"
that I can promote my particular program right from the start?
 
And need more specificity about the subject of traffic exchanges, target
traffic and how that all comes in to play. And some recommendations on
getting on the right track to promote my sites.
 
Thanks All.
 
Marc
 
 
 
 
comments  http://www.adlandpro.com/adlandpost.htm
 
 
==============N e w P o s t i n g  (2)=============
From:Gloria Seckler
Subject:I am looking for the cheapest way to advertise
 
Hello,  I have some other websites that I will need to advertise.  I will
be involved in selling e'books and I have 5 different websites that I will
be learning about starting on Thursday.  I also am involved in a sports
and health MLM venture.  I am looking for the cheapest way to advertise
them and still make a profit. Thankyou,  Gloria Seckler
 
 
 
comments  http://www.adlandpro.com/adlandpost.htm
 
 
=====================Site Review Response  (1)===============
From:Judi Copeland
Subject: http://www.allenpalmervideos.com
 
I visited http://www.allenpalmervideos.com.  It is a good layout and it
has all the information I need to motivate me to contact you if I needed
the service.  I would try to make the sample pictures either smaller or
cut down on the weight to make it load faster.  Otherwise, it looks great.
 
 
--------------------------------------------------------------------
AAA Resources @ InformingYou.com
--------------------------------------------------------------------
 
comments  http://www.adlandpro.com/adlandpost.htm
 
 
=====================Site Review Response  (2)===============
From:Jerry Combs
Subject: http://www.allenpalmervideos.com
 
Allen,
I personally liked your site, as you say it's simple, fast loading and
very informative.
The only thing I saw was your logo loaded very slow, but you had some
reading there that we could read while the logo loaded.
Over all I think you are on the right track.
 
Jerry Combs
 
 
--------------------------------------------------------------------
okie48@hotmail.com
http://www.lawn-mower-shop.com
--------------------------------------------------------------------
 
comments  http://www.adlandpro.com/adlandpost.htm
 
 
=====================Site Review Response  (3)===============
From:James Pendleton
Subject: http://www.allenpalmervideos.com
 
Okay Allen Palmer,
 
You asked for it. Over the years I have had
my many layouts reviewed and have done many
reviews my self. Giving and receiving site
reviews can be brutal !
 
Please take this with a grain of salt because
there is no sugar coating.
 
Layout and Navigation:
The over all layout is good and navigation is
poor.
 
Color scheme look and feel:
 
The color scheme in regards to your
navigation links are poor. You can not
see the links. The background is dark
and the links are dark. Not even a roll
over effect on mouse over to highlight
the links. So they are not visible at all.
Tip change active link , visited link colors.
 
The feel of the site is good. Load speed
good but I am on high speed access. You
may check on dialup and see how fast
your page loads. If slow try shrinking your
gifs with a gif shirker. Visit my tools category
at freebonanza.
http://freebonanza.com/tools
 I think there are some there.
 
 
The actual feel of the text content arrangement of the
site is poor. You need to decide on justifying the
text to the left or changing it to look better
if justifying middle.
 
Content:
You have good relative contact information
and explanation of your business. It is crystal
clear and right to the point. The pitch is good
but all pitches can be tweaked.
 
Html code:
One of the first things I do when reviewing sites
is look at it code. Specifically at its meta tags.
Your need to be fixed in regards to your keyword
usage. Your key words have nothing to do with
your sites theme. That is unless you will also
take pictures of stuffed animals being married
after they leave the taxidermist. :)
You have no Robot text files. Your site will
not get indexed in the engines.
Read about meta tags at the tutorial of
http://jgp-distribution.com/tutorial/money.htm
Also follow the saga of my return to visibility
learn an see first hand how to be seen on the net.
That area under the reciprocal link area that
says must read. Main page.
 
Conclusion:
If it was not for the navigation color issues
I would say your site was excellent. But
the for mentioned makes it fair. Navigation
is very important.
 
 
James Pendleton
 
 
--------------------------------------------------------------------
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Webmaster
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=====================G u e s t   A r t i c l e   (1)===============
Search Engine Optimization Secrets
ByEduardo Queiroz
 
I'm sure that everyone knows that the travel sector is
one of the most competitive online. There are literally
thousands of sites and the search engine rankings appear
to be controlled by the big corporate travel sites. So
where does that leave a small travel business on the
internet? Well, there are actually still many opportunities
for these sites.
 
 
The main focus of travel sites always seems to be on the
very popular keywords like "travel". Getting a top 10
ranking for these very general keywords is virtually
impossible. Therefore, smaller sites need to target
words which give them a decent chance of success.
 
 
This requires a site to target very specific phrases.
For example, here are the number of searches on Overture
last month for some travel related keywords:
 
travel - 1481584 searches
air travel - 88876
adventure travel - 65840
travel to Japan - 31321
travel to thailand - 17540
travel to michigan - 9868
 
 
Now, this shows that getting a top 10 listing for the
word "travel" would be great but it also shows that
getting a top 10 listing for a very specific phrase
would still be very useful. This is where your focus
should be.
 
Focus on as many specific keywords and phrases as you
can find. The more specific the better because there
will be less competition for them on the search engines.
There is also a good chance that your conversion rate
will be higher because the people using specific phrases
obviously have a very good idea of what they are looking
for.
 
 
Once you have a list of specific phrases that you want
to target, you need to make sure that the search engines
actually list you when people do a search.
 
 
Now, often travel sites will consist of lots of pictures,
maybe a form to allow people to check prices and make
bookings and a bit of text. Of these things, it's only
the text that will help with your rankings.
 
 
So, if your site doesn't provide much text, you need to
add pages to your site to target each of your keywords.
The best way to do it is to write articles. Have each
one target a particular phrase.
 
 
For example, if you want to target "travel to Michigan",
write an article about travelling to Michigan. Include
information on where people can stay when they get
there, what they can do on their holiday, how often
the airlines fly and so on.
 
 
The search engines love content so make sure that
content is what you give them. The relevance of your
page is determined by a number of factors but the
text on the page is as important as any other when
chasing rankings for very targeted phrases.
 
 
This approach does require a bit of extra work but it
will definitely pay off in the long run.
 
 
You can find out more about how to Optimize your site
in Rankings Revealed <http://praia.com/rv/>
 
 
--------------------------------------------------------------------
This is really a *great* site for Hotel reservations and air fares
You can find hotels and vacation rentals discounted up to 65%
and the lowest air fares!
http://Travel-hotels-tourism.com
 
--------------------------------------------------------------------
 
comments  http://www.adlandpro.com/adlandpost.htm
 
 
=====================Joke of the Day   (1)===============
 
God the Computer Programmer. 
 
You know, many important theological questions are
answered if we think of God as a Computer Programmer.
 
Q: Does God control everything that happens in my life?
A: He could, if he used the debugger, but it's tedious to step
through all those variables.
 
Q: Why does God allow evil to happen?
A: God thought he eliminated evil in one of the earlier versions.
 
Q: What causes God to intervene in earthly affairs?
A: If a critical error occurs, the system pages him automatically
and he logs on from home to try to bring it up. Otherwise things
can wait until tomorrow.
 
Q: Did God really create the world in seven days?
A: He did it in six days and nights while living on cola and candy
bars. On the seventh day he went home and found out his
girlfriend had left him.
 
Q: How come the Age of Miracles Ended?
A: That was the development phase of the project, now we are in
the maintenance phase.
 
Q: Who is Satan?
A: Satan is a MIS director who takes credit for more powers than
he actually possesses, so people who aren't programmers are
scared of him. God thinks of him as irritating but irrelevant.
 
--------------------------------------------------------------------------------
 
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