ADLANDS' DIGEST
                                        A Free subscribed Discussion List
                                                 of 20754 subscribers
                                       on web marketing and promotion
                               supported by AdlandPro World's Classifieds
                                          at http://www.adlandpro.com/
                                              Bogdan Fiedur, Publisher
                                                       contact at
                                  http://www.adlandpro.com/adlandpost.htm
                                         Moderator, Amalia Sotiriadou
                                         Vol. 1 issue #419 Oct. 15, 2004
 




 

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Topics in this issue:
================
Word from the Moderator

Continuing Discussions (4)
======================
1. Re: Safelists
Geoff Dodd, Cathy Wagner, William Hathaway 
 
2. RE: Rita Driver and "The Find"
Kindra Martinenko

New Discussions (1)
====================
1. Overpriced motivational seminars
William Jaroske

Excerpts from the Digest Forum
========================
1. Human behaviour
2. Free Members, Affiliates - What's Up?

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GUEST ARTICLE (1)
=================
Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next? 
by S. Housley

Joke of the Day
==============



Word from Moderator
------------------------------
Hello Friends!

Well, I have been moderating the Digest a little over two months now, and I can¡¦t
tell you how pleased I am to have made many new friends, so do forgive me my
warm, exuberant greeting at the top fº
Online business can be a very lonely business. Most of the time there is you and the
computer and that¡¦s it. No office banter, no small talk at the water cooler, no gossip
during lunch¡K If you are a ¡§people person¡¨ like me, it could very well not be your
cup of tea. Fortunately, there are ways to retain that - so important - ¡§human
contact¡¨. One of the best ways I have found is to use an instant messenger program,
and personally, I like msn. Members of my family, friends and associates can always
reach me through msn ¡V and the best thing about it is, if I want some privacy, I can
¡§close the door¡¨ by logging off.
Forums and Communities are another way to maintain ¡§human contact¡¨, make new
friends, meet people in the same business as you and learn how others are handling
similar problems. You can probably find a forum, bulletin board or chat on the
Internet in just about every topic that interests you, not just for business. I personally
discovered forums about 8-10 years ago when I was desperately researching the net
for information on Multiple Sclerosis, and I still have friends from that time long ago
that keep in touch.
This is one reason I keep harping on the importance of the AdlandPro Community
and the new Forums. The ¡§bonding power¡¨ of such Forums is tremendous if people
use them to exchange information and support.
I certainly hope that the Digest Forum will become this type of Forum!

The AdlandPro Digest Forum can be found here:
http://www.adlandpro.com/directad/forumShow.aspx?ForumID=176

Amalia Sotiriadou
Moderator
Adland Digest
My AdLandPro Community page: http://www.adlandpro.com/directad/go/56876/


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===========Continuing Discussions (4) =====================

===========C o n t i n u i n g D i s c u s s i o n (1.1)=============
Re: Safelists... a mere trickle
From: Geoff Dodd

Amalia wrote:

'As an owner of a Safelist and still heavy user of these things out of habit, I have
become more and more disheartened by the results.
I'd love to have your input.'

Amalia, imagine scouring the subject lines in your throwaway/junk email address'
inbox, in case you missed something¡K (How many people do that?)

Then suddenly you stop! Curiosity got triggered, or was it plain greed? Something
made you 'click' - that ONE subject line.

Hey, I'm still using two of them, Marc Quarles' AdTactics.com and the professional-
looking one with personalization: Optinlister.com

I've found that you CAN get modest results with a tricky title/subject line. I've had
135 clickthrus from these 2 Safelists over the last 3 months, not a lot but another
tributary in the stream of site visitors..

To change the subject, see in my 'sig' how I've presented almost ALL of Bogdan's
offers in HTML - just re-presenting how he sends this affiliate info in plain text.
Makes a bit of 'content' for your ad-oriented biz site::
(Affiliates, please make yours look *UNIQUE* with different Title, Headers, etc.)
----------------------------------------------------------------
Geoff Dodd
Residual Income Opportunities Australia
http://www.home-business-residual-income.com/advertising-services/free.htm

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===========C o n t i n u i n g D i s c u s s i o n (1.2)=============
Re: Safelists
From: Cathy Wagner


Hi Amalia,
 
I have done extensive research on safelists (especially in the last year) to answer this
question for myself and this is what I found:
 
Safelist advertising does work.
 
Of course, the vital key component is your copy, especially your subject line. Your
subject must clearly project the highest benefit of your offer and the body of your ad
must support the subject line with a short but benefits-packed explanation of what
your offering and instructions to the reader as to what you want them to do.
Informative articles also do very well with safelists.
 
Another key factor, in my opinion, is to use small lists. I found the same ads do not
draw as well with large safelists as they do with small ones (with less than 500
members.) My conclusion is that members of large lists are far more likely to mass
delete the tons of email they get rather than glancing through it first. Credits based
lists also increase the chances of your ad being read.
 
I've also figured out how to find unlimited safelists that offer free pro memberships. I
think these types of safelists are ideal because they are naturally small and you get
the added benefits of being able to send HTML ads and posting everyday. For more
information on finding free pro safelists, please see my article, Become a Pro
Safelister for Free at http://www.onestopinternetbusiness.com/Safelister.htm
 
If you've been using safelists and haven't gotten the desired results, I whole heartily
suggest using small lists. And if you've been doing that without any luck, it's time to
take a good look at your ad copy. I always test headlines before spending a lot of
time placing safelist ads and I seek out feedback on the body of proposed ads too. It's
well worth the effort.
 
Have a Profitable Day,
Cathy Wagner
 
-----------------------------------------------------------------
P.S. If writing copy is not your strong suit, I can help. I can show you how to write
compelling ads from scratch or tweak your existing copy to make it more effective.
http://www.onestopinternetbusiness.com/AdWriting.htm
-----------------------------------------------------------------

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===========C o n t i n u i n g D i s c u s s i o n (1.3)=============
Re: safelists
From: William Hathaway

I think they come and go this month is not good for me.
I haven¡¦t worked them. Kinda disheartened by the loss of a friend but if you are
marketing free you can get a lot of sign ups.

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===========C o n t i n u i n g D i s c u s s i o n (2.1)=============

RE: Rita Driver and "The Find"
From: Kindra Martinenko

Hi Rita,

I am pretty sure I know what happened was that your book title was cancelled by
booklocker.com, but before that happened, it was released to online book merchant
amazon.com which has a back-end notification system from publishers of books.  It
is a shared database, which is how Amazon and other online bookstore merchants are
able to index new books quickly (almost instantly from the time it is submitted).
When your book was submitted to booklocker.com, it became officially available for
sale on Amazon.com and its sister websites, as listed below:

Amazon.co.uk   23.31 (in US dollars)
Amazon.de         23.38 (in US Dollars)
Amazon.de US     115.67 (in Dutch currency)(this is correct as European currency is
inflated)
Amazon.co.uk 117.47 (in United Kingdom currency)(this is correct as well)

Alibris.com also has a used copy of your book (or so they claim from the
amazon.com results).

I am not sure about Elbe-Team GmbH   24.96

What is interesting is that on Amazon.com, "The Find" is listed as being published
by Booklocker in June 2002.  It¡¦s not listed as being published by Lightening.  The
worst case scenario is that someone from booklocker.com stole the electronic form
of the book and now has your book.  The most likely scenario is that your book only
lives in spirit on these online bookstores and you have the only hard copy version. 
You can thank search engine indexing and shared databases for your worries, but I
am 98% sure you do not need to be concerned.

Best wishes,
----------------------------------------------------------------
Kindra Martinenko
Cascades Internet Solutions
http://www.cascadesinternetsolutions.com
webmaster@cascadesinternetsolutions.com
----------------------------------------------------------------

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=================New Discussions (1)===================
Overpriced motivational seminars
From: William Jaroske


A lot of Aussie' 1-up or 2-up plans imploding under their own weight, and AFAIK,
the 'Aussie' plans are all motivational seminar scams, without exception.

99.9% of all so called Home Working 'opportunities', on the Internet, are scams
http://www.pcincome.co.uk/

This is a new type of racket I stumbled on. It¡¦s Mentors in motion and it is a
complete money making racket the way I look at it.

It is promoted by Val Smyth and his misleading pack of the average hyping kind of
individuals that seem to be dancing into the mindset of misconceptions. I had to
listen to 30 minutes of rubbish on one of their intro calls Friday, and it now seems
they are grasping a retire-quickly concept; which is mostly bull.

http://www.mentorsinmotion.com

On this conference call, they give bastardizing rhetoric of the e-commerce industry,
auto-responders, and emphasize borrowing money from family or friends and
charging up your credit cards to pay into this seminar racket. This is completely
backwards. They are telling newbies to only trust people that are only making money
and if the newbie is new to the program and is not making money what makes you
think that they will be successful?

Listening to Val's introductory call of nothing but hype of him bashing 3way calling,
duplication, and virtually everything we've been taught in MLM, and Val boasting
how great he is, that he can teach us how to really be masterminds in whatever
business we are promoting. Well, after paying a phenomenal fee of $500, the man
has taught NOTHING! Except to show people how to spend thousands of dollars
buying into all of these other training programs which I would have to pay up the
nose for in one lump sum payment. An auto-responder system for $2000, a cash
action plan for another $500, and finally a University for $1500 more. Yes I do
realize if you are going to take a university class on marketing or whatever it's going
to be extremely costly, but there's a heck of a difference between teaching and
conning in business ventures.

Val's program is a course, therefore no different than if you went to College to take a
class on marketing and not a business, although it has been turned into a business of
simply recruiting others into his organization and teaching them to do what Val
teaches. In one simple word - "DUPLICATION!"

Most of the time, the seminar people listen to is the exact same one each time (a
recording of Val talking) and Val doesn't teach one single technique he so brags
about on his conference calls. Just another 3 hour lecture on the useless of 3way
calling and duplication. Furthermore he teaches us to lie to people when making
prospecting calls!

A very special thank you goes out to Val Smyth for bringing this Outrageous
overpriced program out of the closet.

Take heed. DO NOT let them talk you into the $499.00 pipe dream. It is extremely
important that you visit the websites mentioned below.

Mentors In Motion is one of those Aussie 1-up plans Avoid 'Aussie' 1- up or 2-up
plans. They implode under their own weight, and AFAIK, the 'Aussie' plans are all
motivational seminar scams, without exception.

I think some of these people are nuts since they are responding to peoples online
advertisements with an ad of their own to SUCK THEM IN the mentors in motion
seminar racket.

The cost to attend the seminar is $499 dollars. It looks like a rip-off to me, since
there is not much value. Just overpriced fluff.

Read the following and it will become more clear that this is some get rich scheme
appearing to many numbers that will end up being fooled. Attending these seminars
may be brainwashing sessions.

Do you really think they are true Mentors? You should view this startling rich vs.
broke emphasizing bad principles and showing a bad concept. More Mentor follies
and arrogance from top leaders.

http://www.mentorsinmotion.com/html/rich_vs_broke.html

Avoid Mentors on a Mission

http://www.mentorsonamission.com/affstuff/members/danaw/index.html

It's another mentors in motion spin off

http://www.mentorsinprofit.com has been recently started by MIM members trying
to milk the system and claiming to have cutting-edge web tools you need to manage
a more efficient and profitable Mentors in Motion Campaign!

William Jaroske

----------------------------------------------------------------
Meet others that share your hobbies, interests, and the things you enjoy.
Whether for business or pleasure
http://maxincommon.com/?dcode=coolretirement
http://www.dumbexperts.com

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Excerpts from the Digest Forum
========================

There are a couple of very interesting discussions in the Adland Digest Forum right
now. Here are some highlights:

1. Human behaviour - Darius Dayton

Hi folks! Darius Dayton here.
I just wanted to share a personal experience with you.
This phenomenon has me in awe.
I started with a "Too good to be true" offer about 1 year ago. I thought I was onto
something. Sale the farm for cheap, thinking that the masses would jump aboard and
I would make a killing. I had over 188 downloads I was selling for 5 bucks..
All 100% resale rights, programs e-books training, you name it, I have it!
Last week I discovered a new resale product and instead of charging 5 bucks I said to
myself "SELF" I'm gunna charge 97 bucks for this one. I can't believe the response I
got from one advertisement. I use real contact info and even say "CALL ME" all
over my websites and email ads and can you believe it? I got calls every day this
week. This new package with resale rights is only 13 products..
I am amazed at the behaviour us humans take when. "It's too good to be True!"


2. Free Members, Affiliates - What's Up? - Mark Wade
I'd like to try to get some feedback here. I think this is appropriate...

It seems to me, based on my stats anyways... that many, many folks sign up as free
members at Adlandpro and don't become affiliates. Then, it also seems that those
who become affiliates rarely become "approved."

Is this your experience? What is the experience of others? Just FYI - I've been a
member of Adland since 1998 and have quite a few referrals under me.

My guess, also based on what I see in my stats, is that too many folks sign up as
referrals but have no control over what their web sites contain. I.E. they use others'
affiliate sites etc. but don't have their own personal domains and sites.

What do you think?

===================================================
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----------------------------GUEST ARTICLE --------------------------

Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next? 
by S. Housley
======================================================

How do we keep Internet communication simple? Let's start by taking a look at the
different methods used to communicate on the web. It is important to understand the
nuances and benefits of the different forms. 

Email
This is the most popular communication method. Users typically use desktop
software to receive, read and respond to messages. Some users use web-based mail
and manage messages in a web browser like Internet Explorer. The downfall to email
communication is that anyone can send email messages to anyone else if they have
(or guess) the correct email address. This system's Achilles heel is its simplicity and
universal popularity.

Email accounts are often burdened by spam or unsolicited email. Despite software
developers having created complex spam filters and legislators having introduced
new anti-spam legislation, the problem persists and spam continues to burden email
as a messaging medium. 


Email Clients - http://www.messaging-software.net/e-mail-client-software.htm
Spam Software - http://www.email-software.org/spam-filter-software.htm  


Instant Messaging
Instant messaging allows users to "chat" in real time. Users can send text messages
to anyone online and receive instant replies if the user is also online. The "instant"
fad gave way to parental fears as children made "friends" online. With no way to
confirm if "friends" are who they represent themselves to be, and multiple security
holes, instant messaging has taken a back seat in internet communication.

Instant Messaging - http://www.instant-messaging-software.com   


Blogs
Online journals and daily diaries have taken hold. Some blogs are interactive,
allowing users to respond and comment on posts. Locating topic-specific blogs that
provide relevant and interesting content on a daily basis can be a challenge. The
nature of a blog is to contain fresh public content. As our lives become more
complicated blogs are often abandoned, as they require constant updating. 

Blog Connections - http://www.blog-connection.com


RSS
RSS is the latest messaging medium and shows genuine promise as a means to
communicate. RSS files are produced as XML files and are designed to provide
content summaries of news or information. The biggest benefit to RSS is that it does
not have the spam issues inherent to email; users opt-in to the RSS feeds that interest
them. 

RSS Specifications - http://www.rss-specifications.com


Forums / Newsgroups
A forum is an online discussion group. Forums can be newsgroups, or they can be
web-based discussion groups. Forums have proven themselves as valuable business
resources - often creating communities of customers helping customers. Without
moderation and oversight they can potentially create an unfriendly environment. 

Message Board Software ¡V
 http://www.messaging-software.net/message-board-software.htm  


Listservs
Liststervs are mailing list programs for communicating with other people who have
subscribed to the same list. Using e-mail, you can participate in listservs pertaining
to your topics of interest. When you submit a message to the server, your message is
relayed to all on the listserv. You receive messages from other participants via e-
mail. 

Yahoo Groups - http://www.yahoogroups.com

What's Next?
Internet communication is intrinsically tied to the hardware options available.
Wireless technology has accelerated the development of messaging software,
opening the market to a dizzying array of devices for web access. Where we were
once tied to a keyboard and mouse, we will soon be navigating the web with our
voices from a moving automobile, or browsing via screens in our eyewear, with tiny
cameras reading our eye movements to move the cursor and make selections. Our
interactive conversations will include more and more participants at once. Evaluating
the many options and choosing what works best for you is the first step to effectively
communicating on the web.

------------------------------------------------------------------------
About the Author:
Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net 
and FeedForAll http://www.feedforall.com  . Other sites by Sharon can be found at
http://www.softwaremarketingresource.com  ,
and http://www.small-business-software.net

=================================================

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-----------------JOKE OF THE DAY-------------------


  MURPHY'S LAWS

THE PRIME AXIOM: In any field of scientific endeavor, anything that can go
wrong, will.

 2.  If the possibility exists of several things going wrong, the one that will go wrong
is the one that will do the most damage.
 3.  Everything will go wrong at one time.
      3.1 That time is always when you least expect it.
 4.  If nothing can go wrong, something will.
 5.  Nothing is as easy as it looks.
 6.  Everything takes longer than you think.
 7.  Left to themselves, things always go from bad to worse.
 8.  Nature always sides with the hidden flaw.
 9.  Given the most inappropriate time for something to go wrong, that's when it will
occur.
 10.  Mother Nature is a bitch.
      10.1 The universe is not indifferent to intelligence; it is actively hostile to it.
 11.  If everything seems to be going well, you have obviously overlooked  
something.
 12.  If in any problem you find yourself doing an immense amount of work, the
answer can be obtained by simple inspection.
 13.  Never make anything simple and efficient when a way can be found to make it
complex and wonderful.
 14.  If it doesn't fit, use a bigger hammer.
 15.  In an instrument or device characterized by a number of plus-or-minus errors,
the total error will be the sum of all the errors adding in the same direction.
 16.  In any given calculation, the fault will never be placed if more than one person
is involved.
      16.1 In any given discovery, the credit will never be properly placed if more than
one person is involved.
 17.  All warranty and guarantee clauses become invalid upon payment of the final
invoice.
 18.  Murphy's Law: "If there are two or more ways to do something, and one of
those ways can result in a catastrophe, then someone will do it."
=========================================================


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