-                                                    ADLANDS' DIGEST
                                        A Free subscribed Discussion List
                                                 of 25751 subscribers
                                       on web marketing and promotion
                               supported by AdlandPro World's Classifieds
                                          at http://www.adlandpro.com/
                                              Bogdan Fiedur, Publisher
                                                       contact at
                                         Moderator, Amalia Sotiriadou
                                         Vol. 1 issue #440 Feb 26, 2005


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Topics in this issue:

Word from the Moderator

Special Announcements

Food For Thought
1. What does the Internet mean for you?

2. Re: Quiz
Maria Finnie, Robert Palmer

Continuing Discussions (3)

1. Re: Basic knowledge for internet business Robert Lee, Devasish Gupta

2. Re: How To Deal With Telemarketers
Elaine Currie

New Discussions (4)
1. Where Do We Begin To Clean Up The Internet?
Rudolph Burgzorg

2. Double opt-in list
Tom Falco

3. New Post on making money
Gary Granai

4. Create A Mini Site In 10 Easy Steps
Dan Farrell

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Overcoming Apathy - Bring the Customer to Life in Your Company, by JoAnna Brandi

Joke of the Day

Word from Moderator

Just as soon as I make an announcement about something new in AdlandPro,
Bogdan comes up with something else! I hope you have all had the chance to
visit the new chatroom at: http://community.adlandpro.com/communitychat.aspx
I went in to check it out yesterday and it was a lot of fun actually chatting
in real time with people I have only known from posts or profiles. It’s another
TERRIFIC way to network, get to know people in the same business, strike up
Joint Ventures and deals, ask questions and get answers… the only limit for
this type of communication technology is your imagination! Bravo Bogdan!

You can now keep track of the discussions in the AdlandPro Digest via the
following RSS feed link: http://www.adlandpro.com/archives/adlanddigest.rss 

Posting in the AdlandPro Digest Forum is ONE way of beating spam filters!
The AdlandPro Digest Forum can be found here:

Amalia Sotiriadou
Adland Digest
My AdLandPro Community page: http://www.adlandpro.com/directad/go/56876/
My Ubifone Exec Agent # 2402501


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=============Food For Thought=======================

=============NEW Titbit==========================

What does the Internet mean for you?

This question was posed during the chat yesterday – forgive my weak memory as to
who actually asked it – and I thought it was a very interesting question for all of us to
consider. My own answer was that for me, the Internet is my window to the world,
my place of business, my library and I add now, my communications outlet and my
entertainment center too! Not that I spend every minute of the day and night on the
net, but in the entire history of the world, there has never been such a wealth of
knowledge and information at our fingertips.
So what is YOUR opinion? What DOES the Internet mean for you?

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==================Responses to last Titbit (2) ================

===================1st Course============================
Re: quiz
From: Maria Finnie

1. Does a cyber-neon sign with the word “FREE” catch your eye? - YES

2. Do you REALLY click on any banners? - YES

3. Have you read ALL the free ebooks you have downloaded? - NO

4. Do you ever CHECK your self-cleaning email box? - YES

5. Are you REALLY blonde? (oh, that’s from another quiz… oh well!) -


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===================2nd Course============================
Re: quiz
From: Robert Palmer

1. catches eye but in an annoyance way /creates no action from most of
the time
2.sometimes click banners
3.read most of them
4.always check mail but not open all
5. Yes I was always a blonde till I got to 60 something the it faded
to some sort of blondish white.
Robert Palmer chiquitet@excite.com 

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===========Continuing Discussions (3)===================

============Continuing Discussion (1.1)==================

Re: Basic knowledge for internet business
From: Robert Lee

I have to agree with what Kenneth R Sword Jr said in the last digest,
only because I've been saying the same thing for years on this newsletter:
1. know what you sell
2. sell what you know
3. if you can't afford more than a domain name, invest in that and get
yourself a free host.
4. learn to look and act professional
5. make friends and business partners in what you sell and the
knowledge that you share
6. know when it's time to spend on advertising and when it's time not
7. join relevant newsletter - your biggest expense will be allocating
your time wisely
8. track everything

That being said, I'm looking for some writers that want to trade
articles for exposure. Take a moment and look at www.thereachonline.com and see
if you have what I'm looking for. Email me and I'll send you additional
information. Please, I need writers that can commit to weekly and
monthly articles for a relationships magazine. Life situations and dating
how-to's. Must be original articles that you hold the copyright for.
Robert Lee
Because we all started with zero knowledge AND GREW!

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===================================================== .

============Continuing Discussion (1.2)==================

Re: Basic knowledge for internet business
From: Devasish Gupta

Hi Nada,

The Basic Knowledge of Internet Business is making a Sale, i.e.
successfully selling your products or services to customers that need it.

Selling is not at all difficult. You can sell almost anything on the Net.
What you need is a sound strategy and presence of mind to be successful in Internet
Business. I hope you already have a website selling your services or products.

Now, the real question is How You can make your Web Site SELL?

Well, You should talk to Ken Evoy, check out his MYSS!2002 (Make Your Site
Sell!2002)... http://www.turbonotes.com/ar/t.php?id=117 

Hope you find answers to all your Internet Business queries..

Best of Luck...

Devasish Gupta
e-Commerce and Internet Business Tips and Techniques!


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============Continuing Discussion (2.1)==================

Re: How To Deal With Telemarketers
From: Elaine Currie


This is only my second email to you, so I hope I am sending via the
correct channel.

I just wanted to say thank you for the Telemarketers Joke in issue 1
Vol 439. It was one of the funniest things I have read in a long time, an
absolute gem. I think I'll keep a copy by my 'phone as a prompt. Even
if it just means all I do is giggle hysterically, that should drive them

Elaine Currie, http://www.huntingvenus.com  
Get Your Slice Of Paradise http://www.listparadise.com/members/huntingv


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================ New Discussions (4) =======================

================ New Discussion (1) =======================

Where Do We Begin To Clean Up The Internet?
From: Rudolph Burgzorg

Fellow Digest Members,

Having read Rebecca Fine's feature article, entitled:
"Where Peace Begins," I have come to the conclusion
that if you and I want to maintain a better environment
on the Internet we must first change our attitude.
What do I mean by this? Instead of viewing online
businesses from our past experiences (disappointing as
they may have been) we should focus our attention on the
few decent and honest operators that are still doing
business on the Internet in spite of their many challenges.

Rebecca tells the story of a woman with a Bumper
Sticker on her car which read: "Visualize World Peace."
She then asked the woman if she was at peace with the world to which
The woman replied "No, the world is a violent and dangerous place."

The woman's response jolted Rebecca into thinking that if she desired
world peace she would have to abort her real-time, negative Vision and
replace with a vision of the world as a peaceful place in which to
Like so many of us we have come to regard the Internet (justifiably so)
as an insecure place in which to do business. As a result, we regard
every business as a Scam(especially if it looks too good to be true) without
doing DUE Diligence.

Rebecca has convinced me that if we want to secure a better
environment in which to do business on the Internet we would have to reverse our
perception (painful though it may be) of business practices on the
Internet. In other words, instead of “painting every program with the
same negative brush" we should thoroughly investigate every program we
wish to join. In so doing our approach to doing business on the Internet
would be with a positive and rational mind set.

It is a known fact that we are all receptors of thought waves which
travel very much like radio waves. Therefore, by thinking positively, we can
change the course of the Internet for the better. Wallace D. Wattles
put it this way and I quote: "A person can form things in his thought, and,
by impressing the thought upon formless substance, can cause the thing he thinks
about to be created." That being said, I forgive all the Hackers, the Spammers,
the Con-Artists and others who have made my life miserable on the
Internet these past 7, years. Now, I am at peace with myself and my tormentors.
My focus is to create a positive online business experience - would
all men and women of Goodwill join me? Let us together bombard the
Internet with positive thoughts to make online business a rewarding experience.



My days are now filled with a new outlook, hope, trust and something
"real" to look forward to!-PAUL CANNARIATO owner
of Business-World List: Reality Millions, a good bet.


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================ New Discussion (2) =======================

Double opt-in list
From: Tom Falco

The double opt-in list is really the best thing.

I had never realized before, but my list manager
told me that they get lots of complaints about
me spamming people, but they never brought the
subject up because they knew that these people
had to opt-in twice and had probably just
forgotten that they subscribed.

This obviously has saved me a lot of problems
and grief. Without the double opt-in, I probably
would have been shut down more than once for
no legitimate reason.
Tom Falco is owner of TheDiscountPrinter.com . For all
your promotional needs, visit:


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================ New Discussion (3) =======================

New Post on making money
From: Gary Granai


I have noted posts by people who are struggling to make money on the
web. There should be no reason for them to.

Here is a lesson that I send out to people who subscribe to my business
courses. This is a shortened version, but it should be enough to get
people thinking.

Gary Granai

Spend A Week To Make $10 Per Day

Are you a web entrepreneur who is not making enough money? Well why
Not spend a week to make $10 a day?

And then the week after that spend another week to make another $10 a


Too many people assume that they do not have to prepare and slam around
On the web and never make anything. They don’t put in the time doing
their planning.

If you plan, take your time and set up something on the web that yields
you $10 profit a day, you have set up an annualized profit of $3,650
dollars. If you spend a week setting it up, you have made $3.650 for
that week’s work.

In the second week, you set up something to yield you another $10 per
day in profit. Now you have created an annual income of $7,130 in only two
weeks time.

If you are disciplined, at the end of ten weeks your annual income will
be $36,500 .

And at the end of 20 weeks, $73,000 .

Is this hard to do? YES!!! It is brutally hard. It takes patience and

It is frustrating to think about working all week to make only another
$10 per day. It sure doesn’t make one feel like there are benefits to the
web. But you change your mind when you start seeing a couple hundred
dollars per day being deposited to your account.

It is a simple matter of routine to set up a program to promote. The
hard part is to get traffic. Of course, you say.
Everyone that is successful has traffic. And that same group of
“everyone started with nothing. They built their traffic. And you have to do
the same. Just I did.

One of my good traffic generators are traffic trade programs. They are
free. They are not time wasting link exchanges. They are traffic generators.
You send traffic and you get fresh traffic back.

If you don’t have traffic, seed it. You can do that many ways.

A free system that I use to find seed traffic is a screensaver system
that you can see at http://www.qlbr.com/screensaver . I put up ads in that
system that drive untargeted traffic to the traffic trade sites. The
traffic trade sites then send me targeted traffic.

I have eight computers in my office. Each of them is on this system 24
hours per day. And do they generate traffic for me. When I first
learned about this I thought it was insane. But no more.

The traffic trade sites that I use for destination traffic from the
screen savers are at http://www.masterpage.com.pl/ttp 
and http://www.exotics.ws/ttp 
There are many more. But these keep me busy.

Even if you don’t use the screen saver to feed this and have a web
site, sign up for as many traffic trades as you can. As your site traffic
builds from other sources, your business from these boards will grow.

I also use PPC advertising extensively. It is not hard to set up a
program with PPC advertising that gets you $10 profit per day on

Don’t get greedy. Take a week to get $10 per day on something from the
PPC search engines and move on to something else. I stay with low
keyword bids in niches and get my $10 daily bread.

What can you sell to make $10 per day in profit? DVDs for latest
movies? CDs in general? Posters? Dating sites, of course. Jewelry?
Catalogs? You own wisdom on CD?

All of these can be sold through traffic trades or PPC advertising.
And in most cases you sell as an affiliate.

If you are not using PPC advertising, start now. There is all sorts of
free material on PPC advertising. And there is also paid material.

The most important thing to get out of this post is the concept of
going for creating an additional $10 per day income per week. Even if you
spend 40 hours to make that $10 per day, you made $3,650 for the week. That
is about $90 per frustrating hour. But at that rate, I gladly spend
frustrating hours.. I invite you to do the same.

It is the old tortoise and the hare routine.

Gary Granai
Author – Full Time Living Off The Internet



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================ New Discussion (4) =======================

Create A Mini Site In 10 Easy Steps
From: Dan Farrell


How to Create A Mini-Site e In 10 Steps

If you are like me and not a 'techie' or web
designer, but want to create your own web pages,
here are the steps I use.

First, I use Frontpage2000 almost exclusively. You can
pick one up on eBay very cheap, $20?

Here are a few sites I have done with FP and I ain't no
web designer :o)


Ok, I'm not that artistic but I like to keep them
simple and easy to navigate. That is important as
most surfers click, scan for a few seconds and
either stay or click off. You need above all,
CONTENT! for the visitor or the Search Engines.

Content is king and forget about all the page tricks
people say will get you top search engine ranking.

Just provide high quality content and make sure you
create one page per keyword or keyword phrase so
it the search engine will know what its about. And
place it in top 30 :o)

Find a profitable and interesting 'niche' market and
build a mini-site around that. You don't have to write
all the content, you can get articles researched and
written at www.elance.com  for very affordable rates.

The steps I take to create a one pager with FP2000:

1. Write the content or pay someone to write it and
copy to Notepad or another simple text editor.

2. Open a new page in the folder (on your
computer) you will store your web site.

3. Open a template...Open FP2000 and select new web
from drop down in file. You will be give a selection
of page styles, I choose 'empty web page' if I'm using
a template. Go to where you downloaded your templates
and click on the icon for a webpage. It will open in
FP with the author's gibberish, simply cut and paste
or write your content over it.

4.Copy/paste content in new page.

5. If selling something, add an order button or
link. I use either Clickbank, Paypal or
Regsoft.com (I like Paypal because they accept
cc's and check orders and you get your m.oney instantly.

6. Add any other links to pages, contact us, or
special offers. Create a links page and the easiest way to create an
instant link page with links, is LinkAdder.

7. Create metatags (I use an 'instant metatag
creator' I got in the software package at Free
Software Forever.

Go to download.com and download one of the many meta tag
creators, it isn't that important anymore as Google doesn't even
consider metatags, just content, keyword density and link popularity,
particularly incoming links from quality sites.

8. Add a pop up, either entrance, exit or pop under. I know you hate 'em and I don't
like a site to throw 3,4,5 in a row. But they do work, and
work well if done sparingly. I will talk about popups
and popunders next week and how you can create them fast
and easy.

9. Upload to your web host (don't use a f.ree one if you want your
website to be viewed with professionalism; using Frontpage extensions or ftp. I
use FTP but its a little more hassle. (you need to make sure your host has
FP extensions available and you the nameservers for that host has been
propagated, transferred.10. Voila! A brand new web page for millions to see :o)
Oh yeah, make sure all the links and order buttons work! A great site
with tons of freebies is http://www.echoecho.com/ 

That's it, not hard to do once you have done a few hundred :o) Just kidding.

Don't forget to submit to major search engines, do it manually, as many don't
recognize or like automatic submissions.

Subscribe to my new blog for free , "Affiliate Marketing Tips", by
going to: http://www.1st-affiliate-marketing.biz 
Just click on the "My Yahoo" button (you need a Yahoo account first and
that's it. You can unsubscribe anytime.


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====================GUEST ARTICLE =====================

Overcoming Apathy - Bring the Customer to Life in Your Company
by JoAnna Brandi

I hate to generalize, but I am beginning to think that many service givers are
suffering from a disease I call E.D.S. - Empathy Deficiency Syndrome. Some of the
symptoms of this annoying disease include apathy and an amazing ability to look
right at a customer and not see a thing. The other peculiar indication of this malady is
the inability to use the words "I'm sorry" or calming phrases such as "I can
understand how that might be upsetting."

E.D.S. shows up in all kinds of businesses. Partially caused by a crummy attitude
and lack of caring on the part of the service giver, it is exacerbated by managers who
don't take the time or effort to make the customer, and her needs, concerns and pain
real and meaningful to those delivering the service.

In today's business world, where customer focus and customer loyalty is a critical
business strategy it is the manager who is really the connection between the customer
and the company. When a manager understands and communicates the importance,
the lifetime value, of the customer to the company, people begin to understand why
delivering great service should be something they want to do. It's the responsibility
of today's managers to get people excited about interacting with the customer. There
is something inherently rewarding about helping to solve someone's problems or
ease someone's pain, or making sure they feel good about doing business with you.
Most people aren't apathetic to someone they care about. How do we get people to
care more about the customers? Get them involved, get them to "walk in their shoes"
for a while, get them to think more like them! As the, and their businesses, become
more "alive" to service givers, their response will be noticeably different.

The highly successful software company Intuit (who developed Quicken and
Quickbooks) used to follow their customers home from the store. In an attempt to
better understand how easy, or difficult it is to install the software without help, the
trained observers followed people home, not to help, but to watch. Then, they went
back and make recommendations, based on the customer's experience on improving
documentation or "how to" instruction. For the first seven years of its existence
Quicken only had two salespeople - the customers did the rest of the selling. Friends
told friends about this easy to use program that could help you keep your personal
finances in order - the company grew so big and had such strong relationships with
their customers, Microsoft tried to buy them.

3M's surgical division - 750 people - get out into operating rooms and don gloves
and gowns and watch people using their products. This gives the staff a customer's
eye view. It makes the customer real. What can you do to saturate your company
with the voice and the faces of your customers?

Get out of the office - Get your staff members into the customer's office. (Yes, I am
suggesting you get the service people and even the engineers out to meet customers.)
Allow them to see and experience how your product or service fits into the
customer's overall business. Let them ask questions about what customers need and
how they might be more helpful. Have them ask the customers about their goals,
their dreams and their fears. After each customer visit conduct a “show and tell"
meeting. This makes the customer more alive back at your office.

Bring the customers to you - Invite customers to visit you frequently. Teach people
to ask insightful questions that will help them form a vivid picture of what life is like
for the customer. It's easier to be compassionate and empathetic when you know the
whole picture. Brainstorm with customers and "play" with new solutions. When
staff members know the customers better and are touched by their real life
challenges, they are more likely to respond to them with enthusiasm rather then an
"us against them" attitude.

Tell stories, take pictures - Audiotape or videotape customer feedback sessions and
play them at meetings. Take photos of customers using your product and hang them
on the walls. Nothing is more compelling then a story and a picture or two. Use
photos of customers in your newsletters.

Customer- run meetings - Ask the customer to come in a run a meeting. Have them
pick the topic and design the agenda. Make this a regular way to get feedback.

Reserve a chair - Have a special chair at your conference table for the "customer."
Pretend that a customer is always at your meetings and watch how your language
and demeanor changes. Don't have a good imagination? Buy a mannequin and dress
it up and sit it in "the" chair.

Send the staff shopping - Give members of the staff money to go out and spend
being customer of someone else. But send them with a checklist of service behaviors
to watch out for and observe. Have these lucky people come back and report to
others. And yes, let them keep what they buy. Cheapest form of service consulting
you will ever find.

Celebrate a customer day - Have one every month - celebrate one of your business
customer's successes, meeting their goals, reaching their dreams, there's usually
something to celebrate if you look for it.

Try some of these techniques in your company - most are inexpensive, if not free and
will do wonders to help create more positive customer (and employee) experiences.
When people are happy - they're healthier!


JoAnna Brandi, is the Publisher of the Customer Care Coach, weekly customer care
leadership training for managers. She is the author of 3 books and is a popular public
speaker. Join the thousands of other customer caring managers around the world and
read her bi-weekly e-zine The Customer Care Tip. www.customercarecoach.com 

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================JOKE OF THE DAY==================

Submitted by: Russ Wilson/Webintel

How To Give A Cat A Pill

1) Pick cat up and cradle it in the crook of your left arm
as if holding a baby. Position right forefinger and thumb on
either side of cat's mouth and gently apply pressure to
cheeks while holding pill in right hand. As cat opens mouth,
pop pill into mouth. Allow cat to close mouth and swallow.

2) Retrieve pill from floor and cat from behind sofa. Cradle
cat in left arm and repeat process.

3) Retrieve cat from bedroom and throw soggy pill away.

4) Take new pill from foil wrap, cradle cat in left arm
holding rear paws tightly with left hand. Force jaws open
and push pill to back of mouth with right fore-finger. Hold
mouth shut for a count of ten.

5) Retrieve pill from goldfish bowl and cat from top of
wardrobe. Call spouse from garden.

6) Kneel on floor with cat wedged firmly between knees. Hold
front and rear paws firmly. Ignore low growls emitted by
cat. Get spouse to hold head firmly with one hand while
forcing wooden ruler into mouth. Drop pill down ruler and
rub cat's throat vigorously.

7) Retrieve cat from curtain rail. Get another pill from
foil wrap. Make note to buy new ruler and repair curtains.
Carefully sweep shattered Doulton figures from hearth and
set to one side for gluing later.

8) Wrap cat in large towel and get spouse to stretch out
flat on top of cat with head just visible from below
arm-pit. Put pill in end of drinking straw. Force mouth open
with pencil and blow down drinking straw.

9) Check label to make sure pill is not harmful to humans.
Drink glass of water to take taste away. Apply Band-Aid to
spouse's forearm and remove blood from carpet with cold
water and soap.

10) Retrieve cat from neighbor's shed. Get another pill.
Place cat in cupboard and close door onto neck to leave head
showing. Force mouth open with dessertspoon. Flick pill
down throat with elastic band.

11) Fetch screwdriver from garage and put door back on
hinges. Apply cold compress to cheek and check records for
date of your last tetanus shot. Throw tee-shirt away and
fetch new one from bedroom.

12) Ring fire brigade to retrieve cat from tree across the
road. Apologize to neighbor who crashed into fence while
swerving to avoid cat. Take last pill from foil-wrap.

13) Tie cat's front paws to rear paws with garden twine and
bind tightly to leg of dining table. Find heavy duty pruning
gloves from shed, force cat's mouth open with small spanner.
Push pill into mouth followed by large piece of filet steak.
Hold head vertically and pour pint of water down throat to
wash pill down.

14) Get spouse to drive you to the emergency room. Sit
quietly while doctor stitches fingers and forearm and
removes pill remnants from right eye. Stop by the furniture
store on way home to order new table.

15) Arrange for SPCA to find a new home for cat and ring
local pet shop to see if they have any hamsters.

Hope you enjoyed this as much as I did

Russ Wilson/Webintel

P.S.I can’t take credit for this joke, it came from:

>From Gary Speer's "Yuk It UP! Daily Chuckle" online ezine.
You can view it daily at

Russ Wilson/Webintel is a Franchise Owner,
http://webintel-home-income-portal.com  & Pro Web Realtor.

WEB REAL ESTATE: is a ‘patented’ “Search Engine Driven Web Advertising
BillBoard” Get yours ~free~ here:



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