-                                                    ADLANDS' DIGEST
                                        A Free subscribed Discussion List
                                                 of 25751 subscribers
                                       on web marketing and promotion
                               supported by AdlandPro World's Classifieds
                                          at http://www.adlandpro.com/
                                              Bogdan Fiedur, Publisher
                                                       contact at
                                  http://www.adlandpro.com/adlandpost.htm
                                         Moderator, Amalia Sotiriadou
                                         Vol. 1 issue #443 March 7, 2005


 

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Topics in this issue:
================

Word from the Moderator
===================

Food For Thought (5)
================
1. What is your “holding power”?

2. Re: Responses to Previous Tidbits
James Pendleton, Rudolph Burgzorg (3)

Continuing Discussions (5)
======================

1. Re: Comments on www.ockertworld.com 
Brian Ockert, Kenneth Wheeler

2. Response to Bill Cox
Russ Wilson/Webintel, Gary Mutton, Sharon Bray-McPherson


New Discussions (2)
====================
1. Facing and Conquering Adversity
From: Rebecca Beasley

2. Web Site Promotion In Ontario Canada
From: Joseph Guirguis

Site Review Requests (1)
===================
Site Reviews Please
From : Judith Tramayne-Barth

Site Review Responses (0)
===================

GUEST ARTICLE (1)
=================
Turning Content Into Cash, by Jo Han Mok

Joke of the Day
==============


Word from Moderator
------------------------------

It’s Monday, and the AdlandPro Digest is hoping to change your Monday morning
blues into pinks and yellows and all the colors of the rainbow! And why not? Is there
a better way to start a day and a week than by reading what your friends and co-
workers have to say about anything and everything?

Have a GREAT week!


Make sure you visit the new chatroom at: http://community.adlandpro.com/communitychat.aspx 

You can now keep track of the discussions in the AdlandPro Digest via the following
RSS feed link: http://www.adlandpro.com/archives/adlanddigest.rss 

Posting in the AdlandPro Digest Forum is ONE way of beating spam filters!
The AdlandPro Digest Forum can be found here:
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Amalia Sotiriadou
Moderator
Adland Digest
My AdLandPro Community page: http://www.adlandpro.com/directad/go/56876/ 
My Ubifone Exec Agent # 2402501, http://amasot.ubifone.com

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=============Food For Thought=======================

=============NEW Tidbit==========================

What is your “holding power”?
======================

Now, now, get your mind out of the gutter!!!! LOL This is a SERIOUS publication!
Let’s get down to business:

I’ve read that 90% of all people who quit their online marketing efforts quit just
before they would have actually succeeded.

How about YOU? What is YOUR “holding power” and how would you know if you
should stick it out or move on to something else?

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comments http://www.adlandpro.com/adlandpost.htm

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==================Responses to previous Tidbits (4) ================

===================1st Course============================

Re: Does your family support your online efforts?
From: James Pendleton

Ahh it feels good to be back at AdlandPro. My 2 cents are being inspired by the
tidbits. And yes! Robert I remember you!

My wife has always supported my web efforts after I looked up from the pc after 2
solid years of teaching myself the web. (Laughing out loud!) Then I told her
about my hosting venture. With a frown she said hmmmm… well ok.

Read the rest of the story here:
http://jgp-distribution.com/jgpBlog/ 
----------------------------------------------------------------
Get a Free Search engine report
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===================2nd Course============================

Re: Does your family support your online efforts?
From: Rudolph Burgzorg

Yes and No. I happen to live in a small Island and the majority of people are
sceptical of anything new. I have been on the Internet for 7, years and I have
not been able to get family members, friends or other people to buy into any program
- not even Reality Millions!
----------------------------------------------------------------
I must tell you that I was on the Internet for 7,long years trying to find
a GENUINE Program. Quite by accident I found RM five months ago but I still had
my fears and doubts until I saw PAUL CANNARIATO's Testimony.

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comments http://www.adlandpro.com/adlandpost.htm

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===================Yummy Leftovers (1) =======================

Re: What DOES the Internet mean for you?
From: Rudolph Burgzorg

Hello Amalia,

For me the Internet means Exploration - exploration
of Knowledge,of Investments, of life and living.

----------------------------------------------------------------
I have been asked what is the best way to make your money work for you.
Let us face facts – we are all sceptical
about innovative ideas. Invest as little as $10.
http://www.realitymillions.com/index.php?ref=SuccessB 
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===================Yummy Leftovers (2) =======================

Re: My #1 Priority .
From: Rudolph Burgzorg

Hello Forum Members,

My #1 Priority is to raise $1,000,000 through online Investments to build a Unique
Shelter here in the Bahamas for the homeless.

The objective of my Shelter is not only to provide a place to sleep and a meal or two
but to give the Homeless a new beginning on the troubled Highway of life and
living.

I am involved with an Investment Program that is helping me to achieve the required
capital. In the next three years I should be well on my way.

----------------------------------------------------------------
A Brilliant Combination just hit the Net for the First Time Ever! A
genuine Dot Com Millionaire is now actively involved in wealth creation
for people of modest means.
http://www.realitymillions.com/index.php?ref=SuccessB 

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===========Continuing Discussions (2)===================

============Continuing Discussion (1.1)==================

Re: your comments on my site www.ockertworld.com 
From: Brian Ockert

Thanks to everyone who reviewed my site. Robert Lee’s initial comments set me
back a bit because I did say my site was just a place to advertise my affiliate links
and it was initially set up to use on start page exchanges. - But your reaction, Robert,
certainly made me think how careful you have to be to post to groups like this. And
quite right too. Down right adverts should be frowned upon and that was certainly
not my intention. Anyway - no hard feelings - your second post had some real good
advice and I will try and use it as soon as I can.
Everyone else’s comments will also be taken into account as soon as I have time –
Thanks guys - much appreciated.

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**************************************************
http://www.ockertworld.com
..making your auctions easier....
**************************************************
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comments http://www.adlandpro.com/adlandpost.htm

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============Continuing Discussion (1.2)==================

Re: Response to Brian Ockert
From: Kenneth Wheeler

Hello Brian,

cloak your email address
<script language=javascript>
<!--
var showtag="@"
var showlink="Email Me";
var showname="wheelers";
var showhost="otbnet.com.?subject=tell_me_more";
document.write("<a href="+"mail"+"to:"+showname+showtag+showhost+
">"+showlink+"</a>")
//-->
</script>

----------------------------------------------------------------
"HOW TO MAKE BIG MONEY ON EBAY!"
Plus thousands of opportunities on one CD Rom
Works in your PC!
http://geocities.com/adsfree4u2/hold/moneyjr 
----------------------------------------------------------------

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============Continuing Discussion (2.1)==================

Re: Response to Bill Cox
From: Russ Wilson/Webintel

Bill:

I completely concur with your estimation of the current market scene on the WWW.

It has taken me longer than I had hoped to finally get a toehold on the WWW.

I went through the same trials and efforts as any other newbie. I joined first one then
another affiliate program seeking success. I slowly with a lot of effort built my list,
only to find that I was giving my leads away to the owners of the affiliate programs I
had joined.

Each affiliate program I joined seemed to cost me more, and more money with darn
little income. Each of course had an “upgrade” that promised wealth, but delivered
“dust”. It got to the point where all I did was promote someone else’s program, to
my leads so that they, the program owner could ‘cross promote’ to my lead.

I finally got lucky, I responded to one of the thousands of emails we all receive, and
found a real business I could own, promote, and prosper from before I completely
burnt out as so many before me have done. Of course, my business cost me money
to own, but I more than make that money back and now I’m just glad that I hung in
there.

Be persistent, persist, and persevere.

Russ Wilson/Webintel

----------------------------------------------------------------
Russ Wilson/Webintel is a Franchise Owner,
http://webintel-home-income-portal.com & Pro Web Realtor.

WEB REAL ESTATE: is a ‘patented’ “Search Engine Driven Web Advertising
BillBoard” Get yours ~free~ here: http://www.search-the-web-with-webintel.com 
----------------------------------------------------------------

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============Continuing Discussion (2.2)==================

Re: Teach your team members to do as you do.
From: Gary Mutton

Bill I understand exactly what you are saying, and in the main you are correct, but
there are ways of encouraging you members, downline (I hate that term, downline.)
to be active and replicate your success.

I started marketing on the internet 3 years ago, I spent a lot of time and money on
worthless affiliate programs that offered you tools and email or back office training
material, but no real time one to one or one to group training.

Well I did not learn how to replicate the success of others, I did not have a clue how
they did it, and as for getting your members / downline to be active, it just did not
happen, and that made me feel like I was scamming them, they paid to join programs
I was promoting then made nothing.

I stopped promoting affiliate programs as I had a hard time coming to terms with the
fact that, I am responsible for recruiting people of which most will lose their money.

Then I see a offer of real time help from a group called AIM Co-Op. it is a FREE
help group for marketers by marketers, and I mean FREE there is no cost ever for
membership just a requirement that you are active and offer help and support to other
members that may need it. The help I have received from all the members has been a
Godsend.

AIM offer help and training in 3 ways, there are Voip conference room meetings 3
times a week of which one is a General Marketing training session, by our trainer
Jim Clary. One is a presentation meeting for members of AIM and guests and the
other is a General discussion meeting. And via Yahoo Instant Messenger, this
enables all active members to be in contact with each other in real time, so there is
always some one you can contact for help at almost any time.
And also on the AIM home website there are written training material and contact
details for help, also there are lots of tools for members to use as they wish.

You will of course also make new online friends, as I have, all are more than happy
to help in any way they can. I can honestly say that I am not alone anymore, I am not
wondering around the internet wasting my money and time as I did for two years.

Our trainer Jim Clary has taught us the correct way to market, and is most useful
advice is to set yourself realistic goals that you can achieve each month.

The goal that is most relevant to you and me Bill is. Teach at least one new member
a month how to replicate and do what you do. This may not sound like a lot but
consider. If you are in a 4x4 downline program, you teach one a month how to
market successfully, in four months you have you first matrix line filled, you have
your first four, but this is not just four recruits.

You have taken the time and trouble to teach them to do as you have done,
so you have four active members that can recruit and teach four each how
to market, and the four that those four recruit will be able to do the same, so within a
year, you will have a powerful organization of active members.

Any one wishing to have the same help I have had, please contact me via my web
form, this is a php web form so it prevents my email address being harvested. But if I
receive serious enquiries I will respond with my contact details.

----------------------------------------------------------------
Gary Mutton. MFE. Multi Income Business Opportunities. Free and paid advertising
resources. Free online Training. http://www.dare2dream39.com 
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============Continuing Discussion (2.3)==================

Re: Response to Bill Cox
From: Sharon Bray-McPherson

Dear Mr. Cox,

I found your post in the last issue of the Digest interesting because it reminded me of
where I was when I started building an online business in 1998.

In my opinion the problem you are facing with getting your downlines to perform
can be found within your own comments:

"I started out just being an affiliate of one company and when I wasn't producing
enough there I expanded to more opportunities to sell other people's products."

I remember from my own experiences first starting out that if a program didn't
perform within a few months I'd move on to the next "latest and greatest"
opportunity.

The reason was that I actually believed the hype found all over the internet, T.V. and
in magazines claiming you could earn big bucks within a short period of time.
Before I knew it I was an affiliate for over a hundred programs - none of them
producing anything.

I don't blame my lack of success with those products on the program owner or
affiliate manager, my lack of success was because I was spread too thin and could
not devote the time or effort to properly market the programs. In all honesty I admit
that I expected the money to start rolling in much more quickly than it actually
does, and when those expectations didn't come through, I was gone.

I also learned that I couldn't sell all things to all people, so I selected a couple of
niche markets and narrowed my affiliate choices to a few top-paying products and/or
services for each niche. This allowed me to concentrate more closely on target
markets, which started resulting in sales.

I hope that my experience gives you pause to re-think your statement...

"There will be no field that I will leave out, if there is a product out there for sale, my
people will be selling it."

Sincerely,
Sharon Bray-McPherson
SBM Distributors
----------------------------------------------------------------
http://www.go2sbm.com 
http://www.fullerlife.com 
http://ecommerce.go2sbm.com 
http://www.homebizconnections.com 
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================ New Discussions (2) =======================

================ New Discussion (1) =======================

Facing and Conquering Adversity
From: Rebecca Beasley

If you think that running a business means smooth sailing and never a problem, just
endless streams of money coming in, you are so sadly mistaken. But there is hope.
And if you learn to face your problems and to find solutions on your own without
constantly whining to your upline, you will succeed a lot faster that you would
otherwise.

A problem is nothing but a test of your faith. It's a test of your ability. If you can't
pass a small test how will you be able to pass a big one when you have several
hundred or even thousand people depending on your and looking to you for support?

Sometimes you have to get offline and actually use a pen and paper and think
through your problems and find ways to solve them without involving a lot of other
people. For one thing, if you involve too many people it can get even worse, and for
another thing you might wind up having to pay for it.

Sometimes all you need to do is wait and problems resolve themselves, but usually
it's something minor that with just a little bit of brainstorming you have the inborn
ability to come up with a way to fix it. And even if you're not quite sure how to go
about the technical end of it, you can seek help for that.

Challenges are meant to make us stronger and give us higher self esteem and boost
our confidence. When you meet those challenges and take it upon yourself to not go
around asking "how, why, when...etc...” Figure it out for yourself. Read up on the
subject, take a course. Take the time to better your own knowledge, it's well worth
the effort and you will then have a much stronger attitude and more ability than
before.

Education is a must. Don't overlook it. Get it while you can and while it's free.


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It's never a hill for a climber.
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================ New Discussion (2) =======================

Web Site Promotion In Ontario Canada
From: Joseph Guirguis

Hi EveryOne,

I'm a new subscriber to this list, and wonder whether there would be any effective
way to promote my site in Ontario, Canada.

----------------------------------------------------------------
Joseph Guirguis
josephrcn@yahoo.com 
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===================Site Review Requests (1)=================

Site Reviews Please
From : Judith Tramayne-Barth

I have two sites I would like to have reviewed. I completely redesigned my site at
http://www.agoodread.com and I would like to know if it can be improved.
Especially my Book Club page.

The second site is at http://www.mysteryread.com where people can download free
mystery books. It is already getting attention but my concern is bandwidth and
paying for it.

Do you think it is appropriate to put up a donate button from Amazon and explain
the money would be used to pay for the additional bandwidth for this site?

Thank you in advance for your reviews and comments.


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Judith
http://www.mysteryread.com 
http://www.agoodread.com 
http://www.agoodread.com/fengshui 
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================Site Review Responses (0)==================


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====================GUEST ARTICLE =====================

Turning Content Into Cash, by Jo Han Mok
===============================

Let me ask you a question. Is your focus on getting referrals and sales, or on building
loyal, repeat customers?

If you’ve mastered the PPC engines, you might be able to get away with taking the
lazy man’s approach to affiliate marketing and make some decent money.
However, if your desire is to reap enormous profits, you’ve got to put in more work
than that. You need to learn the difference between pushing a link and pushing
content.

If you think about it, your business is really in content and education. Your sales
come from the commission paid on the merchant’s products, but your product is
education.

A great model to follow: a super scaled-down version of About.com. That is the
quality and variety of content we’re considering here. If you haven’t visited that site
lately, take a moment to familiarize yourself with it ( http://www.about.com ). Notice
how each topical section is tight and highly focused?

Also, pay attention to your reaction as you browse the site. You’ll see an abundance
of information, in fact, more than you can read in one sitting. Now, think about
recreating this feel on your own site. What can you offer your visitors that leaves
them feeling in control, interested and wanting more? What can you do to build a
devoted audience that comes to you time and again for the information you provide
to them?

This is very important. Offer your visitors enough information so that they feel
they’re making their own informed choices in the buying process. Of course, you can
still “pitch” to them in your newsletters – but content helps you sneak in through the
back door of their unconscious resistance. It gets them on the same page with you.

Let’s move it one step further. When you build a loyal audience, an audience
absolutely in love with your site, you get repeat traffic and you get word of mouth
referrals. You get links. Even the search engines are more likely to boost you in the
rankings when you provide this level of informative content.
Essentially, you build your site as an authoritative hub on a specific topic.

So the question is, how do you make it work?

Obviously, I’m not recommending that you try to build a site as large as About.com.

In fact, I don’t recommend the general approach at all. You need to find a niche and
acquire products for that niche – or, if you’re working in reverse, take a look at your
existing affiliate programs and develop content around the products.

You can start with as few as 10 targeted articles. Try to add 2 to 3 new articles per
month and let your content grow over time.

If you aren’t a writer, you can source content from reprint article distribution sites or
have content custom written for you by a ghostwriter.

What type of content should you post? Remember that your job is to educate the
consumer (and, of course, pre-sell them at the same time!). Therefore, you need
articles which inform and entertain. Think about the information you would normally
send to your subscriber list, and start posting that information on site.

Here’s a good example: Let’s say you’re an affiliate for an insurance company. Here
are potential article titles you might have on site:

“Ten Steps to Choosing the Right Health Insurance”

“Insurance Nightmares: What do you do when your provider won’t pay?”

“HMO’s and PPO’s: What’s the Difference?”

"How to File a Claim”

“You’re Out of Job: Should You File for Cobra?”

You could add additional tools to this as well, like a free calculator that compares a
person’s current insurance costs to that of the average insured consumer their age.

Opportunities for referral link placement abound in this model. You can push your
own program, build revenue through Adsense clicks or place other strategic links
which tie in well with article content.

The one thing you don’t want to do is leave your visitors hanging without a personal
touch from you.
Content alone is a bit “cold” without personalization.
Notice how About.com uses a community “guide” model?
This is the role you’ll take on with your visitors.
So, you need to have an autoresponder set up to start collecting leads – build a base
of subscribers.

In fact, it’s not a bad idea to place a picture of yourself on site and devote your
landing page to an introduction. This is an ideal place to nab potential subscribers.
Let them know you’re there to guide them through the maze of content. Not
everyone who visits your site will understand all of the information provided, but
you can be there to speak personally to them through your newsletter and guide them
on the journey.

Running a site on this scale can be a lot of work. It may not be the model for you if
you prefer building mini affiliate sites. However, if you’re devoted to a particular
area of interest, this model can sustain you in profit for a long time to come.


-------------

Jo Han Mok is a frequent guest and featured speaker at Internet Marketing
bootcamps and conferences on subjects such as copywriting and Joint Venture
Marketing. Find out how he helped a 'techno-geek' achieve financial freedom at:
==> http://www.PowerAffiliateMarketing.com 

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================JOKE OF THE DAY==================


You know you drink too much coffee when... Let's hear from you......

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