-                                                    ADLANDS' DIGEST
                                        A Free subscribed Discussion List
                                                 of 25751 subscribers
                                       on web marketing and promotion
                               supported by AdlandPro World's Classifieds
                                          at http://www.adlandpro.com/
                                              Bogdan Fiedur, Publisher
                                                       contact at
                                  http://www.adlandpro.com/adlandpost.htm
                                         Moderator, Amalia Sotiriadou
                                         Vol. 1 issue #445 March 16, 2005


 

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Topics in this issue:
================

Word from the Moderator
===================

Food For Thought
================

Quiz – What’s been holding you back?

Continuing Discussions (4)
======================

1. Effective Promotion Reply to Pat Belgrave
James Pendleton, David Ferguson

2. Re: Response to MODERATOR: Amalia
Russ Wilson/Webintel

3. Re: Thank you for reviews
Judith Tramayne-Barth


New Discussions (3)
====================
1. Follow the Success Recipe
Charles Green

2. Time? Schedule? Share your routines
Doug Lindahl

3. Experience
William Hathaway

Site Review Requests (0)
===================

Site Review Responses (0)
===================

GUEST ARTICLE (1)
=================
VoIP 101: Voice over IP for Beginners, by Rich McIver

Joke of the Day
==============


Word from Moderator
------------------------------

Hi folks!

The holiday is over and it’s back to work for me! Not that I celebrated too hard,
mind you, as I was privileged enough to be able to attend a 2-day online seminar
over the weekend that was just mind-boggling! I only wish I had paid attention to my
email and read the invitation earlier so I could have invited all of you too. I don’t
want to be secretive, but I also don’t want you to think I’m advertising either, so the
organizers of this conference shall remain nameless. Suffice it to say that everyone
who attended over the weekend woke up a much better marketers and I also believe
better people on Monday. Next time, I’ll be sure to invite you!


Make sure you visit the new chatroom at:
http://community.adlandpro.com/communitychat.aspx 

You can now keep track of the discussions in the AdlandPro Digest via the following
RSS feed link: http://www.adlandpro.com/archives/adlanddigest.rss 

Posting in the AdlandPro Digest Forum is ONE way of beating spam filters!
The AdlandPro Digest Forum can be found here:
http://www.adlandpro.com/directad/forumShow.aspx?ForumID=176

Amalia Sotiriadou
Moderator
Adland Digest
My AdLandPro Community page: http://www.adlandpro.com/directad/go/56876/ 
My Ubifone Exec Agent # 2402501, http://amasot.ubifone.com

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=============Food For Thought=======================

=============NEW Tidbit==========================

Quiz – What’s been holding you back?
============================

Wow! Lots of food for thought during that Conference I was talking about above and
I will be digesting it for a long time! In the meantime, I thought another quiz might
be in order for the Digest readers here, because you are falling asleep on me again!
he he Here we go then:

What has been holding you back from becoming wildly successful on the net?

1. No money, man!

2. I can’t learn all that gibberish computer stuff

3. Who’s got thousands upon thousands of hours to do everything?

4. I’m trying but those #$^@ scammers keep ripping me off!

5. Hey, I’m wildly successful! Buzz off!!

6. Other – please elaborate in minute detail


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===========Continuing Discussions (4)===================

============Continuing Discussion (1.1)==================

Re: Effective Promotion Reply to Pat Belgrave
From: James Pendleton

Hi Pat Belgrave,

Well before I make this statement sit down. There is nothing wrong with affiliate,
replicated, cookie cutter template type websites. Don't get me wrong. But your site is
a domain inside a domain.

Sites like these are very difficult to promote. It’s the main domain that gets the traffic
and not the site that is inside the domain. In other words, yoursite.theirsite.com.
Theirsite.com is what gets the traffic.

What is tried and true proven? Email promotion. Not Spam email addresses gathered
from web pages by an extractor. But a pure optin/optout Ezine or mail list. It takes
time to build one of these. And lots of work to maintain it with content. I had a great
run with *The Reality Ezine* but discontinued because of time and content
requirements.

You asked for proven marketing, try this. Get your own domain name. They are
really inexpensive now. Then host it some where. Shop around for your best price.
Create your own site with your own domain name. Have your index page contain
only two specific things: A place to register for your newsletter and also a very short
relevant description about your affiliate website/websites. Keep it simple and to the
point. I say this because some sites like yours are just entirely to busy. Too much
stuff on one page for a visitor to focus on. So they just click away. I have used many
cookie cutter replicated type sites.

I have come back after a short absence with my domain. And its traffic is doubling
now month over month a steady increase. In my most humble opinion, having your
own domain is the only way to go if you want unsolicited traffic from the WWW.

You can build from there with your optin/out Ezine/Newsletter. There is no such
thing as overnight success for a individual or little person that is marketing on the
web. Yes there are overnight success stories. But they are not the norm. Most success
comes from diligence and the drive to succeed.
Over time you will build a readership if your ezine is good. Also your domain being
its own entity will receive lots more traffic than a domain inside a domain. Most of
the blast it sites FFAs and others are just hype.
AdlandPro has the best and legitimate blasting systems. Their systems are real. Not
just hype.

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============Continuing Discussion (1.2)==================

Re: Effective Promotion
From: David Ferguson

Hi Pat

On your web pages make space for banner's and link exchanges. Then search for
high traffic websites that closely relate to your business and trade banners and links
with them. This still brings in visits to my site and still works out here on the net.
Make sure you have a catchy banner that people will click on. Most but not all
banner exchanges give you info that tells you how many times your banners have
been viewed and how many times they have been clicked.
Take those results and change your banner or if your getting a lot of clicks on it you
know to leave it and not change the look of it.

There are also Google adwords that really work great for me. I have an ebook that I
can give you to help you with this. It is called Google Profit Tools. I do not have it
on a website. You will need to email me and I will send it to you. Just email me at
mailto:ferguson.605@rogers.com?subject=Google_Ebook 

Hope this helps you
Regards
David
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============Continuing Discussion (2.1)==================

Re: Response to MODERATOR: Amalia
From: Russ Wilson/Webintel

“MODERATOR: I truly have to admire Russ’ skillful advertising!! Russ, your story
(if true) has merit, so I decided to post it – but this is your last warning… I will NOT
publish another “trick ad” or if I do, I will delete every reference to your product!
Folks, Russ’ attempts are a great lesson on how to advertise (where it is allowed).
Take a lesson from them!

Amalia”
----------
Amalia:

Every word of my article is true, and it was written as a message to every newbie on
the net.

I believe sadly: from experience that the web overwhelms new people, and it's just
too easy to jump into every program that is presented because there are some really
great copywriters out here that can make their program, or product the end all be all
of products; the "GLODEN FLEECE" that 'man' has been seeking since the days of
"Homer".

I really did spend all that money; I went through my entire 401K proceeds from a
previous job seeking and not finding until I got my new computer.

I'm sorry you felt it a thinly veiled attempt at advertising, such was not my intent. I
sent it in response to 'Willie Crawford's' article about the importance of niche
marketing, and stated I had found my niche. I gave no reference to my business
except my sig file which I believe is acceptable in all posts to the digest.

At any rate, I do thank you for the compliment; even if it was 'left handed'. I only
wish my ad copy was as easy to write as an article!

Thank you for publishing me.

Russ Wilson/Webintel
----------------------------------------------------------------
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http://webintel-home-income-portal.com & Pro Web Realtor.

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============Continuing Discussion (3.1)==================

Re: Thank you for reviews
From: Judith Tramayne-Barth

I want to thank Robert Lee, James Pendleton and Chris Raynor for taking the time to
review my sites. I printed off each of your comments and worked diligently to do
quite a few of the changes you suggested (grin).

I now am very pleased with both my sites. Robert, I used pixels instead of
percentages and now it looks more uniform but I do tell people on my
mysteryread.com site -- it looks better at 800 X 600 resolution.

I don't like 1280 X 1024 but at least now pages are centered in the middle and not
spread across the page.

Also Robert I use the Free Book 1, Free Book 2, etc. because it helps my search
engine ratings.

But what I truly appreciate is your comment about my book club page; it is now
strictly a sales page.

Wishing you always "a good read,"

Judith

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================ New Discussions (3) =======================

================ New Discussion (1) =======================

Follow the Success Recipe
From: Charles Green

Yesterday I cooked some jam drops (a type of biscuit with a drop of jam on top).
My mother had given me the recipe and I followed it. The biscuits turned out fine.

Today, another member of my family (who shall remain nameless) made them, but
changed one thing...the oven temperature. She cooked them at 190 C
instead of 180 C. The jam melted too much and dribbled right off some of
the biscuits, and some were a little too brown on the bottom.

This reminds me of when I was a child. I'd follow the recipe for cup cakes and make
a great mixture. I'd cook a batch at the right temperature and they came out... well...
perfect. Then, I'd load up the next batch. So they'd "cook quicker", I'd turn the
knob full on. As I recall, it was 300C.

You can guess the result. They cooked really quick, but were inedible.
At least today's jam drops are edible.

A recipe gives us instructions of how to get a desire result. When you change the
recipe, you change the result.

The same theories hold true for what we do in business. There are things that work
exceptionally well. If you're involved in some kind of MLM, your upline will tell
you what works for them and what you should do. If you have a J.O.B., your boss
tells you what works and what you should do.
Many internet 'gurus' (a few of them worth listening to) publish their recipe for
success. All these people are giving us a recipe that has already been proven to get
the desired results.

It is the nature of man (and woman) to think we know better. We change the recipe.
When we change the recipe, we change the result. Sometimes it pays off, but most
often it doesn't.

Next time someone tells you what works, and particularly if you know it's proven,
consider the possibility that you will get the same results if you follow the same
recipe for success.

The flip-side of this is the definition of stupidity, when something doesn't work...

'Doing the same thing and expecting a different result'

There's also another saying popular in business opportunity circles...

'If you keep doing what you've always done, you'll keep getting what you’ve always
got'.

If you're onto a good thing, stick with it. If not, try something else.

You should always feel free to change the recipe, but only if it will improve the
result.

Good Luck,

Charles

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living in beautiful Qld, Australia. Their prospects often praise their "ANY questions,
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================ New Discussion (2) =======================

Time? Schedule? Share your routines
From: Doug Lindahl

I'm constantly adjusting my schedule around constantly changing schedules, is there
a good way to combat a changing environment when I know a daily or weekly
routine is always the best way to accomplish anything?

What if any changes can I make to my time at the PC besides using the "Income
producing activity" mindset? And what kind of schedule do you use, set or not?

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Doug Lindahl
www.douglindahl.com 
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================ New Discussion (3) =======================
Experience
From: William Hathaway

I sitting here reading all the good advice and got to thinking. I have some good
advice. It has nothing to do with the internet. But…

Everyone has to paint from time to time and that is something I know a bit about. If
you spill paint on anything from carpet to brick there is one thing that always takes it
out. Dirt. Rub dirt into it and don’t worry. When the rest of the paint dries, just wash
off the dirt.

The internet I'm still learning. I think I'll get so fat I'll have to get off my can and go
back to the physical stuff.

Have A Blessed Day

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====================GUEST ARTICLE =====================

VoIP 101: Voice over IP for Beginners, by Rich McIver
=========================================

For those who have never heard about the potential of VoIP, be prepared to radically
change the way you think about your current long-distance calling plan. VoIP (Voice
over Internet Protocol) is very simply, a method for taking ordinary analog audio
signals and turning them into digital signals that can be sent over the Internet.

So what? Well, for those of you who are already paying a monthly fee for an Internet
connection, this means that you can use that same connection to place free long
distance phone calls. This process works by using already available VoIP software to
make phone calls over the Internet, essentially circumventing phone companies and
their service charges.

Interestingly, VoIP is not an entirely new thing. In fact, a number of providing
companies have been around for some time. But it has only been with the more
recent explosion of high-speed internet access usage, that VoIP has gotten any
attention. Now the major telephone carriers are setting up their own VoIP calling
plans throughout the US, another testament to the potential of the technology.

How VoIP Is Used

While there are a number of ways that VoIP is currently being used, most individual
callers fall into one of three categories: ATA, IP Phones, and Computer-to-
Computer.

ATA or Analog Telephone Adaptor, is the most common way of using VoIP. This
adaptor actually allows you to hook up the phone that is already in your house, to
your computer, and then your Internet connection. What the ATA does, is turn the
analog signals your phone sends out into digital signals that can be sent over the
Internet. Setting up this system is quite simple. It simply requires that you order an
ATA (its an adaptor remember), plug the cable from your phone which would
normally go into the wall socket into the ATA, and then the ATA gets plugged into
your computer, which is connected to the internet. Some ATAs include software that
has to be installed on your computer before its ready, but basically it's quite a simple
process. Then you are ready to make some calls.

The next type of VoIP usage utilizes IP Phones instead of your home phone. The IP
Phone looks just like a normal phone, with all the same buttons and cradle, the only
difference is that instead of having a normal wall jack connector, it has an Ethernet
connector. This means, that instead of plugging in your IP phone to the wall jack like
you would with a regular analog phone, it gets plugged directly into your router. This
option allows you to circumvent your personal computer, and it also means that you
will not have to install any software, because its all built in to the handset. In
addition, the fact that Wi-Fi IP phones will soon be available, which will allow
subscribing callers to make VoIP calls from any Wi-Fi hot spot, makes this option an
exciting possibility.

The simplest and cheapest way to use VoIP is through computer-to-computer calls.
These calls are entirely free, meaning no calling plan whatsoever. The only thing you
need, is the software which can be found for free on the internet, a good internet
connection, a microphone, speakers, and a sound card. Except for your monthly
internet service fee, there is literally no cost for making these calls, no matter how
many you make.

For large companies, VoIP also offers some very unique possibilities. Some larger
companies are already utilizing the technology by conducting all intra-office calls
through a VoIP network. Because the quality of sound is comparable to and in some
cases surpasses that of analog service, some international companies are using VoIP
to route international calls through the branch of their company nearest the call's
destination and then completing it on an analog system. This allows them to pay
local rates internationally and still utilize the same intra-office VoIP network that
they would if they were calling someone in the next cubicle over.

Other Advantages of VoIP

While your current long-distance plan covers you for only one location, say calls
made from your office, with VoIP, you can make a call anywhere that you can get a
broadband connection. That is because all three methods above, unlike analog calls,
send the call information via the Internet. This means you can make calls from home,
on vacation, on business trips, and almost anywhere else. Anywhere you go, with
VoIP you can bring your home phone along with you. In the same way, computer-to-
computer connections mean that as long as you have your laptop and a connection,
you're ready to go.

There are also some nifty benefits to having your calls transmitted over the Internet.
For example, some VoIP service providers allow you to check your voicemail via
your e-mail, while others allow you to attach voice messages to your e-mails.

How VoIP Works

The current phone system relies on a reliable but largely inefficient method for
connecting calls known as circuit switching. This technique, which has been used for
over 100 years, means that when a call is made between two people a connection is
maintained in both directions between callers for the duration of the call. This dual
directional characteristic gives the system the name circuit.

If, for example, you made a 30-minute call the circuit would be continuously open,
and thus used, between the two phones. Up until about 1960, this meant that every
call had to have an actual dedicated wire connecting the two phones. Thus a long
distance call cost so much, because you were paying for pieces of copper wire to be
connected all the way from your phone to the destination phone, and for that
connection to remain constant throughout the call. Today, however, your analog call
is converted after leaving your house to a digital signal, where your call can be
combined with many others on a single fiber optic cable. While this system is
certainly an improvement over the past copper wire system, it is still quite
inefficient. This inefficiency is due in part to the fact that the telephone line can't
distinguish between useful talking and unneeded silences. For example, in a typical
conversation while one person is talking the other person is listening. Thus the
current analog system uses roughly half its space sending useless messages like this
silence. But there is also more information, even down to pauses in speech, which
under a more efficient system can be effectively cut out rather than wasting the
circuit space. This idea of only transmitting the noisy bits of a telephone call and
saving a great deal on circuit space is the basis of Packet-Switching, the alternative
method to circuit switching that the VoIP phone system uses.

Packet-Switching is the same method that you use when you view a website. For
example, as you read this website, your computer is not maintaining a constant
connection to the site, but rather making connections to send and receive information
only on an as needed basis (such as when you click on a link). Just as this system
allows the transfer of information over the Internet to work so quickly, so also does it
work in the VoIP system. While circuit switching maintains a constant and open
connection, packet switching opens connections just long enough to send bits of data
called packets from one computer to another. This allows the network to send your
call (in packets) along the least congested and cheapest lines available, while also
keeping your computer or IP phone, free to send and receive messages and calls with
other computers. This way of sending information, not to mention data compression,
makes the amount of information which must be transmitted for every call at least 3-
4 times less for VoIP than the exact same call in a conventional telephone system.
For this reason, VoIP is so much cheaper than conventional calling plans.

The Future of VoIP

While most analysts believe it will be at least a decade before companies and
telephone providers make the full switch to VoIP, the potential for the technology's
use today is already quite astounding. A report by the Forrester Research Group
predicts that by the end of 2006, nearly 5 million U.S. households will be using VoIP
phone service. With the savings and flexibility that the technology already offers,
and new advances just ahead on the horizon, we can expect those numbers will only
increase in the future.

About The Author

Rich McIver is a contributing writer for VoIP Now: Voice over IP News
(http://www.voipnow.org ).



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================JOKE OF THE DAY==================


Answering Service At Mental Institute
=============================

"Hello, and welcome to the mental health hotline.

If you are obsessive-compulsive, press 1 repeatedly.

If you are codependent, please ask someone to press 2 for you.

If you have multiple personalities, press 3,4,5, and 6.

If you are paranoid, we know who you are and what you want. Stay on the line so we
can trace your call.

If you are delusional, press 7 and your call will transferred to the mother ship.

If you are schizophrenic, listen carefully and a small voice will tell you which
number to press.

If you are manic depressive, it doesn't matter which number you press, no one will
answer.

If you have a nervous disorder, please fidget with the hash key until someone comes
on the line.

If you are dyslexic, press 6969696969.

If you have amnesia, press 8 and state your name, address, phone number, date of
birth, social security number, and your mother's maiden name.

If you have post-traumatic-stress disorder, slowly and carefully press 000.

If you have bipolar disorder, please leave a message after the beep, or before the
beep, or after the beep. Please wait for the beep.

If you have short-term memory loss, press 9. If you have short term memory loss,
press 9. If you have short term memory loss, press 9. If you have short term memory
loss, press 9.

If you have low self esteem, please hang up. All our operators are too busy to talk to
you."

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