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Three Faces of SPAM
Copyright 2007 by Sandi Moses
Like everybody who will ever read this, I get spam in my
e-mail. Mine seems to fall into one of three categories.
The first is the Nigerian scam about helping some poor,
pathetic soul collect megabucks, supposedly from someone
who has died and left a fortune. I’m not sure what is
worse: that there are people desperate enough to believe
those messages, or that there are people despicable
enough to prey on the desperate. The net result is the
despicable con the desperate into sending money which
the desperate will never see again.
The second type
comes from people who sound innocent enough. They have a
product or a business or a service or something else
that is perfectly legitimate. They surf the web, find
one of my sites, find the “contact us” link, and send me
information about whatever they have to offer. I
suppose, in their minds, it isn’t any different than
walking down the street or going through the telephone
book writing down addresses, and then sending out bulk
business mail with the same offer. They could get the
same information for more money and less time by buying
a mailing list. THAT is perfectly legitimate. Harvesting
e-mail addresses off of web sites is NOT. Spam is
officially defined as “unsolicited commercial electronic
mail.” The key word is “unsolicited.” If I didn’t ask
for it and you send it anyway, it is unsolicited. When
people harvest e-mail addresses off of web sites and
then send commercial messages, that, by definition, is
spam. I report them to my ISP and you should, too.
Click Here to Start.
The third type
isn’t so innocent. These people, like the second type of
people already discussed, surf the web, find sites, and
harvest the e-mail addresses from the “contact us” link.
Instead of starting out by sending you what they have to
offer, they get devious, sneaky, and just plain
under-handed. They send you a message asking for more
information about whatever you have to offer on your
site. When you graciously respond, it turns out they
couldn’t care less about what you have to offer. The
ONLY thing they want is to confirm your e-mail address
so they can start to dump offers on you, hoping you will
buy something from them. Nasty trick.
BEAT the Cold Winter of 2007 ARIZONA'S NEWEST WONDER
Kartchner Caverns State Park opened in 1999. This stunning limestone cave system is one of the top in the world. Visit Sunny Southwest this cold winter |
Let me give you an
example from one that once came across my screen. It seemed
to be from a nice lady with homey graphics and nice colors
in her e-mail. If my memory serves me well, she even stated
that she was disabled and looking for ways to earn a living
off the internet. In my mind, that’s a hard combination to
resist. A great deal of effort was put into this to make it
sound as if she had built an internet community around her
site and services. Maybe she did; I don’t know. Anyway, I
was naïve enough to respond with the information she had
requested. Soon solicitations for this, that, and whatever
business offer, etc. began arriving in my inbox. I finally
put two and two together and realized that they were from
her, but I was still reluctant to report it as spam, so her
messages went quietly into the trash. I mean, she seemed SO
NICE! Then I got this huffy message, apparently broadcast to
her entire mailing list, about how if people didn’t want to
receive her messages, why didn’t they just unsubscribe, etc.
It seems quite a few people had reported her as a spammer
and she was getting into trouble. It was time for me to
respond, so I told her, bluntly, that what she was sending
out WAS spam. It was unsolicited. I never signed up to be on
her mailing list, and no doubt the people who had reported
her never signed up to be on her mailing list, either. I
only responded to a request FROM HER for information and
that in no way implied that I wanted to be on her mailing
list or that I wanted to receive her offers. She must have
gotten the message because I have received nothing else from
her.
BEAT the Cold Winter of 2007 ARIZONA'S NEWEST WONDER
Kartchner Caverns State Park opened in 1999. This stunning limestone cave system is one of the top in the world. Visit Sunny Southwest this cold winter |
So how about you? Are guilty of
sending out e-mail to people who did not specifically
request to receive offers from you or about a business that
you represent? If you go around looking for e-mail addresses
to harvest for your own purposes, you are guilty of sending
SPAM. Instead, post your offers on your web site and market
them legitimately. It’s the right thing to do. When people
fill out your form, they are giving you permission to send
them information. Keep a record so you can defend yourself
if they ever forget what they did.
If you are on the receiving end of unsolicited offers, go
ahead and report them as spam. Don’t feel guilty; you are
not the guilty party. Just make sure you really didn’t sign
up for a newsletter or something and then forgot! It is
sooooooooooooooo not cool to report spam that really isn’t!
ABOUT THE AUTHOR:
Sandi Moses has been involved in internet marketing since November,
2003. Visit her sites at
http://www.123iwork4me.com
http://www.123-home-based-business-works-4-me.com
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