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Vol. 4 issue #290 August 12, 2009                    


“SHOCKING” News for you... 

A message from the Internet Marketing Center's Derek Gehl, one of THE smartest Internet marketers, is retiring. Now more than EVER, (think 'recession'), people need some SERIOUS help making money online... and he just up and quits?!

Check out the special web page he posted explaining in more detail why he's retiring, how he has built an amazing team of experts he's passing the torch to, it all makes sense...

As a final "farewell," he's actually putting together everything he *knows* about making money on the Internet! That's $100 MILLION worth of experience and strategy secrets.

Here is the website where you can find out about Derek's entire collection of Internet marketing strategies and it is only going to be available for a short time, so you need to check it out RIGHT AWAY!

      Derek Gehl’s Insiders Marketing Strategies and Secrets

P.S. Derek's created more success stories than any other "guru" out there, so you KNOW his strategies will work for you, too.

What's Different About Doing Business This Year?

By Henry Goudreau

Have you noticed the change in doing business?? It was factual in 2008 but by now it should be sinking in.

What's different about doing business this year?

The rules have changed!

For the majority of businesses, you can't stay alive using the old ways of the boom years. I'm sure you've noticed by now that they don't work. You can barely keep your chin above water doing the same things you used to do to with your business.

What are your 5 options for coping with this economy?

1. Make use of denial
Tell yourself everything is fine and pretend that the recession will just go away. I call it the "Ostrich Syndrome." Denial is one of the primary lines of defense. It's your knee-jerk reaction to news you don't want to hear. We all use it, but it's only a temporary way to block out bad news and no matter how long you stay in denial it doesn't make anything better.

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Wayne's General Info

Wayne & Joyce   
Wayne Cate (user id: waynecate) is offline. Last login: 8/9/2009 7:48:40 PM 1229 Friends
Member since 3/13/2006
Mr. Wayne Cate
Gender Male
Age 58
Location North Myrtle Beach, SC, United States
Interests General Health, MLM, Golf, Science, Vitamins, Religion, Investing, Networking, Family, Kids, Internet, Fishing, Fitness, Alumni, Nutrition, Computers, Travel, Self-Development, Direct Selling, Other Sports
Company GDI
URL View GDI's web site
Industry General Health, Homemaking, MLM, Vitamins, Holistic, Affiliates, Fitness, Nutrition, Self-Development, Direct Selling
Blog None
Gallery None


2. Become angry
If your sales and your profits are shrinking you can look for someone to blame. I see a lot of that today. I can think of a few economists and politicians, who are morally bankrupt, to be mad at. Even so, ultimately being angry won't help.

3. Get depressed
It's easy to get depressed. Some people love doing it or, you could just give up and ask yourself, "Why bother with anything?" It's natural to feel this way but at some point if you want to start attracting clients and making more money, you'll need to move beyond depression to...

4. Acknowledge the circumstances
The few smart economists who predicted this recession advise us that you and I are going to be dealing with it for years. If you agree to this and can move beyond denial, anger and depression then you'll acknowledge that the rules have changed, and you can...

5. Do something about it
Change the way you market your business. If you want different results than what you're experiencing now, you're going to need to change the way you generate leads, and find out how to close more sales and generate more revenue from each client.


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No one likes to be forced to change, but if you want your business to survive and prosper - it's time. And, it's not the hard to do.

3 Ways to Succeed In This Economy

Most businesses, in early 2008, were at a break even point but needed more Sales to reach their goals. This year, it has fallen downhill even farther. For some, sales are non-existent.

Here are the 3 simple changes in your strategies for this year.

A. Create a Lead Generation Website
Most websites are "off-the-shelf" or "canned." The copy is boring with the key phrases needed to keep people reading missing and . . . No mechanism that prompts people to contact them.

With 70% of affluent buyers doing their research on the web, you want your website to do a great job in making prospective customers call you. If you're not getting calls from people who are researching you on your website, your website should be dumped! It's not doing its job.

B. Market Yourself!
Don't become a ghost in your marketplace! As soon as things get tough, they stop marketing. This makes no sense at all.

Do you need Sales?

Then develop a focused and repetitive marketing campaign that broadcasts the message your prospective clients want to hear.

Instead of costly advertising or "Institutional Marketing," separate yourself from your competition and demonstrate why you should be their only choice.

Give prospective customers a reason to contact you!

C. Improve Follow-up to Increase Prospect to Client Conversions
Build a relationship with your prospective clients, especially if they are considering a high-ticket item with you. Ask them the questions they want to hear, make them realize you are there for them and their best interests.


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3 simple changes if done right will produce results!

Let me ask you three questions.

1. Do you want help reaching your goals?
2. Would you like to have more Sales?
3. Want to make more this year than last?

If you answered yes to any of these, then it's time to move beyond, denial, anger, depression and acceptance and to start taking action. Don't let your business become a victim of this down economy any longer. Start doing something about it today!



Henry Goudreau is an Ezine Articles Expert Author.


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