3. Essential Business Website Pages:
About - use this page to talk about your business and the owners and staff. Photos in this section will help visitors feel connected with you. Some background bio info will build trust and visitors will either judge you to be competent or not.
Contact - offer several ways to reach you: phone, email, fax, chat, social media like Twitter or Facebook. Ideally you will create a contact form right on this page that a visitor could fill out and reach you without having to send email or choose one of the other contact options.
Disclaimer - the typical business owner doesn't pay for a lawyer to draft this page up specially for their business, but you may need to. The other option is to copy someone's disclaimer and change everything to make it relate to your business. Keep in mind, if you are sued the disclaimer on your site is probably going to be part of the case.
FAQ - the goal for a business site that is selling something, or asking visitors to sign up for information is to answer all questions the visitor may have so he or she just naturally signs up or buys - depending what your goal is. A FAQ section is ideal for listing all the questions and answers anyone could have so they don't have to contact you to ask. Your business website is like another employee that converts sales for you, converts leads, and answers questions so your support team doesn't have to.