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Free Classifieds Free Marketing & Promotion Newsletter
Weekly Internet Promotion Articles

This newsletter is supported and owned in part by Bogdan Fiedur
of Pressmania Classifieds 


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Vol. 3 issue #338 July 20, 2011


Target Your Viewers with PPC Ads

TARGET YOUR AUDIENCE! Now you can place a bid on selected keywords for your ads that run in the Community Classifieds! This allows you to bid on the keywords that will target the audience you want to see your ads.

How it works is:

If you bid 5 cents for the keyword "free classifieds" and another user bids 2 cents and one more user bids 7 cents, your ad will be listed second in the search results.  To improve your ranking, all you would need to do is change your bid to 8 cents, and your ad would then be listed first.  It will remain at the #1 position until a higher bid is placed for the keyword.

Every ad in the paid keyword program benefits from:

  • Increased exposure

  • Increased traffic

  • Quality Targeted Leads

  • Instant Modification Access

  • Low Risk Factor as your only pay for the bid on the keyword if the visitor clicks on your ad and goes to your web site.  

Click on the link below to take you to your main control page: http://community.adlandpro.com/ppcads.aspx?

(You may be prompted to log in if you are not already logged in.)


Benefits And Types Of Different Marketing Strategies

By Radek Kotlarek


Marketing strategy is just a part of business strategy. In a marketing strategy, the entire focus is on the customers and offering better products to them. It is very beneficial for a business because it is a way to follow different steps that would satisfy the customer hence increasing profitability.

There are different types of strategies that are used widely for marketing. The strategy called market penetration is a strategy that is used to increase the shares, by increasing awareness among the existing customers about a product, or to find new customers. In the strategy of market development, a new market is found in a new region or country.


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Customers usually like the strategy of product development through which existing product is improved by improving its quality or benefits associated with it. In case, all other strategies fail, then as a last resort, diversification strategy is used with which so many risks are associated.

A market strategy defines the target markets, sets the goals, and describes different ways that would lead a business in a positive direction. In this way with the help of a marketing strategy, it becomes possible to achieve the desired goals and increase the profitability easily. After the development of a marketing strategy, a marketing plan is formulated that is written and helps to think about all the important issues that might come up later on. A marketing strategy consists of different parts like objectives, scope of the business, and marketing mix.



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Marketing strategies have so many benefits, as with the help of developing a strategy, a single source of responsibility is found that can manage different activities. They deal with all concerns of the brand, and they also identify target customers and guide about different effective ways of advertisements. They also offer so many financial benefits to the firms as well because they help to maximize efficiency with lowest investment. They broaden the vision, thus enabling you to use the best techniques. With the help of an accurate marketing strategy, it also becomes possible to have brand recognition.

Although development of goals is not a difficult task, but marketing strategy would enable you to achieve that goals easily with the help of different activities. It is the best source for you to find potential customers, and to maintain brand image. When you are doing any business, you are surely spending a lot of money, but if you spend money aimlessly and without proper planning, it would never be fruitful.

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Therefore, a marketing strategy would guide you to make wise decisions according to proper planning. Considering all the benefits, the business owners must develop or use a strategy that has proven useful. Information about different marketing strategies can be obtained from different websites as well, so it becomes possible to select the best strategy according to the situation or requirements of a particular business.


ABOUT THE AUTHOR: Radek Kotlarek is a recognized SEO Expert based in Limerick, Ireland. He has a very solid background in SEO, social media, project management and web application development at technical, engineering and management levels. Radek is involved in various successful Internet marketing projects and is co-founder of Web3.

Web3 is an Innovative Online Marketing Solutions provider, specializing in development of tools and software products for Internet marketing industry. Web3 develops tools for social media and search engine optimization.

Providing its clients with excellent and most effective strategies merging all benefits from viral marketing, social media and organic seo it guarantees growth of its clients websites traffic.

Article Source: http://EzineArticles.com/?expert=Radek_Kotlarek

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