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 Adland Digest FREE Edition #762
  Tuesday, June 22, 2010

Information Your Business Needs RIGHT NOW

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Business Article
Marketing Article
Adlandpro Tips

Worldwide Holidays or Events for June 2010

1st June

Independence Day: Samoa.

Madaraka Day: Kenya.

National Day: Tunisia.

2nd June

Republic Day: Italy.

Youth Day: Tunisia.

3rd June

Foundation Day: Australia.

King's Birthday: Malaysia.

4th June

Independence Day: Tonga.

Labour Day: Bahamas.

Revolution Day: Ghana.

5th June

Constitution Day: Denmark.

Liberation Day: Seychelles.

President's Birthday: Guinea.

6th June

Constitution Day: Sweden.

Memorial Day: South Korea.

9th June

Independence Day: Argentina.

10th June

Army Day: Jordan.

National Day: Portugal.

Portugal Day: Macao.

11th June

National Day: Libya.

12th June

Chaco Peacel: Paraguay.

Independence Day: Philippines.

13th June

Vincent's Day: Germany.

14th June

Flag Day: United States of America.

15th June

Independence Day: Iceland.

18th June

Independence Day: Egypt.

19th June

Labour Day: Trinidad and Tobago.

20th June

Flag Day: Argentina.

22nd June

Midsummer's Day:
Festivals throughout Finland and Sweden.

23rd June

National Day: Luxembourg.

24th June

Carabobo Day: Venezuela.

Inti Raymi: Peru.

Saint John's Day: Andorra.

25th June

Independence Day: Croatia, Mozambique, Slovenia.

26th June

Independence Day: Madagascar, Somalia.

27th June

Independence Day: Djibouti.

Johannus Day: Finland.

Khal Phansa: Thailand.

28th June

Birthday of Kuan Kung (God of War): Taiwan.

29th June

Independence Day: Seychelles.

Saints Peter's and Paul's Day: Chile, Italy, Malta, Peru, Spain, Venezuela.

30th June

Army Day: Guatemala.

Bank Holiday: Sri Lanka

We try to keep the dates as accurate as possible. Please let us know if there is an omission or incorrect date. Click Here


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The Adland Digest

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What's New at Adlandpro

Check to see what is new or for any changes that may be happening at Adlandpro.


Editor's Comments 

Barry Scott -Digest Editor

One of the toughest tasks you have when starting an online business is getting people to view your website. It can be most frustrating, as you know you have a service to offer but you need viewers to see what you have and you know that when they get there they will be interested. Unfortunately there is not a real quick fix unless you are prepared to spend thousands of dollars.

The best way to get the traffic rolling to your site is to start advertising every way you can. Classified ads, Banner ads, Traffic exchanges, link exchanges with established web sites, enlisting into networking communities, avoid spamming anyone anywhere. Search engine optimization, avoid flash for important information as search engines have a hard time reading it, using your HTML properly by using proper page titles and Headers (H1, H2 etc...). 

This is not an instant fix, it takes time and patience to get noticed. This is like a physical store front with this exception, with a physical property you choose your location with a website you have no location but rather you have to build it up and make it a location. With any business it takes time to make it established and for those that persevere, they will find moderate to great success.      

As always and feedback or questions are always welcome, just click on my name below

Sincerely, Barry Scott Editor


Special Guest Articles

These professional articles written by industry leaders.  Adlandpro.com has a free article library you can learn from here.


[ Go to Article Archives ]
The Top Seven Questions to Ask Your Customers

By Peter L Mitchell
When you want to find out any information from your customers make sure that you don't assume anything. Assumptions can make you bankrupt. Most of the time you never have to assume all you have to do is ask. You can ask in so many different ways. You can ask in day-to-day contact. You can ask through surveys. You can ask through focus groups. Whatever we you want to know, you can ask. And customers will tell you exactly what they want. However, you have to listen and be receptive to their answers. Are you willing to listen?


  • How well do we keep our promises? This is a very important question because the answer will implicitly tell you how much they trust you. The more the customer trusts you, the more they will buy and the better your relationships will be.
  • How flexible are we in meeting your special requirements? Every customer has special requirements, either large ones or small ones. No matter what the size, they are important to the customer. Whether or not you meet them will have an affect on your relationship with that customer.
  • How well do we make an effort to understand your business operations and needs? It is very important that the customer knows how much effort you make especially for them. In their eyes, they are your only customer and expect to be treated that way. In your real world, they are one of many customers but they still require you to understand their business operation and their needs.
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  • How would you rate our service on a scale of 1 to 5? What we think about our service is important but what the customer thinks of our service is vital. It's very hard to find out what they think unless we ask. How important is service? Excellent service will save you money because you will retain customers. If you have customers you are in the service business.
  • Would you recommend us to your friends, relatives and business associates? Getting business through referrals is vital to the lifeblood of your organization. It is the cheapest and most effective way of getting new customers. If there are any barriers to people referring business to you, then you need to know what they are so you can remove them.
  • On a scale of 1 to 5, how well do we help you to provide you with solutions? This is another important question because it will demonstrate how your customers perceive your business. The answers will also show you how to improve.
  • What are the three changes that would make it easier for you to do business with us? You can really profit from the answer to this question because your customers will tell you where they think you can improve.


About the Author:
Peter L Mitchell has 36 years of practical experience in business consulting and training. He specializes in workplace behavioral change through performance management. Peter has helped many businesses to improve productivity, to dramatically reduce workplace accidents and increase bottom line profits. Peter has successfully trained several thousand people in practical leadership skills by using innovative methods. His emphasis is clearly on practical skills rather than the theoretical.

Thank you for reading my article. For much more information on this and related subjects go to my Resource Center. Here you will discover a wealth of resources, FREE downloads, ideas, information, reports, books and on-line training courses. Click here http://plmitchell.com/ (Updated daily)

Article Source: http://EzineArticles.com/?expert=Peter_L_Mitchell


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 Internet Marketing and Print Marketing - The Right Advertising Mix

By Wes Towers
Despite the rising popularity and the increasing importance of internet marketing, many small business owners still consider print marketing a highly effective advertising method. Based on the national small business survey done by the FedEx Office dubbed Signs of the Times, 87 percent consider printed advertising materials to range from somewhat to very effective in gaining customers. Sixty-one percent of small businesses even deem traditional marketing strategies as more effective compared to online counterparts in reeling in customers.

Print Marketing, Deemed More Reliable than Internet Marketing

According to FedEx's findings, small business owners are the ones who are most eager to lead the way when it comes to rising above the recession. Seventy-two percent of the respondents of the study in the US say that they will be behind the force of the economy's recovery in the country this year. Those who have already recovered or were willing their small businesses to recover by the end of this year were recorded to have reached 51 percent. These business owners will not depend on internet marketing to get back on their feet though. They believe that traditional marketing strategies like using printed marketing materials like will be more instrumental in recovering their losses.

Forty-four percent of small business owners say they are setting up their plans on improving their communication efforts with clients and prospects through printed marketing materials like direct mails and newsletters. They are also extremely active in their efforts to leverage other tools used in traditional advertising. Forty-three percent are planning to use brochures while 39 percent are going for listings on yellow pages. Flyers, banners, signs, and posters got 37 percent each, while newspaper advertisements got 32 percent in the findings. These statistics show that small businesses will be relying more on what traditional marketing can bring them, instead on the offerings of internet marketing.

The tons of opportunities that small business owners have when it comes to marketing are among the primary reasons for their optimism in recovering their losses during the recession. Forty-two percent of the respondents of FedEx's poll are thinking of hiking up their advertising and marketing budget within this year. Thirty percent say that they are planning to spend money on sales programs. The business owners that participated in the coming up of these figures is geared on using more traditional marketing schemes instead of internet marketing methods. This is despite the seeming popularity of online marketing in business advertising nowadays. This is probably because printed marketing materials could forge better communication between business owners and clients than any other online means.

Small business owners, who are planning to spend more on traditional marketing tools this year than on internet marketing, will be assured by the fact that 31 percent of the 34 percent who made cuts to their marketing budget last year suffered negative to extremely negative effects.

For more information on small business, be sure to click on the link provided in the resource box below.


About the Author:

Wes Towers of Omnific Design invites you to learn more about what it takes to make your small business a success. Check out http://smallbusinesskickstartactionplan.com/ for small business marketing strategies.

Article Source: http://EzineArticles.com/?expert=Wes_Towers

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Adlandpro Tips

Some detail into Adlandpro's products and services for the new or experienced user.


Common Technical Questions

Why can't you show the email address of the person that clicked on my ad, there is an IP address but it does nothing when I click on it?

There is no ethical way to capture an email address from a viewer unless the choose to give it to you. Imagine what would happen to the internet if you could get someone's email address just by visiting a site.

Responses to your advertisement are email messages sent to you when visitors to our site click on the heading of your ad.

When this happens, our visitor is redirected to your site and at the same time, a message is being sent to you (if you selected this option) to notify you that a user has visited your site.

This option helps you to analyze the effectiveness of your advertising. Those messages act like simple hit counters for your ad when you have no other sophisticated tools to track your responses.

In some cases when the user who clicked on your ad is our registered Adland Pro user, your confirmation email will contain a link to contact this person.

If you have any questions regarding email notifications or if we can help in anyway please contact us.

Comments & Questions: http://www.adlandpro.com/ContactForm.asp