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5 Signs You Are Ready
For A VA
©2006 by Lauren Hidden
You start your day with an email bin bursting at
the seams, countless voice mail messages and a long list of
“to-dos.” By the end of the day, you still have just as much
work on your desk as you did in the morning.
Welcome to the life of an entrepreneur. Not long ago you
were anxiously waiting for the phone to ring. Now, you are
putting in 12 hour days and you still can’t get everything
done. You are a company of one but have the jobs of many—the
salesperson, the marketing expert, the accountant and the
administrative assistant.
When you first start a business, you have to be all things
to all people—it’s a matter of economic necessity. However,
you quickly find that you simply don’t have time to keep on
top of all the “little things” that make your business
special—prompt follow-up, frequent client contact, research,
marketing, etc. You’ve probably even entertained the thought
of hiring someone, but wonder if it’s worth the time, hassle
and expense.
Some businesses need daily, on-site employees, others don’t.
A virtual assistant (VA) may be a good alternative to an
in-house employee. A VA is an independent professional who
works remotely to assist you with running your business and
increasing your productivity.
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VAs can be the most cost-effective
solution for entrepreneurs. They provide all their own
equipment, pay their own taxes, provide their own
benefits and only bill for the actual time spent on your
tasks. You can hand-pick the person that specializes in
the areas you need help with: general administrative
support, bookkeeping, writing services, website design,
computer assistance, etc. Your virtual assistant doesn’t
need to be local; assigning and delivering tasks is as
simple as picking up the phone or sending an email.
For your business to grow, you will need to get some
help. But how do you know if now is the right time for
you to take the leap of adding a virtual assistant to
your business? Here are 5 signs that you need one now:
Sign Number One: You are not keeping up with your client
contacts
Few things turn a client off more than waiting for you
to answer an email or return a phone call. In this day
of instant communication, failing to promptly respond to
an inquiry sends your customers a message that you
aren’t really serious about winning their business. Too
often, we are so busy doing other things that customer
contact falls to the bottom of our to-do list. A virtual
assistant can help by screening and responding to your
email, checking your voicemail and handling routine
inquiries for your products or services. For the things
only you can handle, your VA can alert you to the tasks
you need to handle now.
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Sign Number Two: You are letting “little things” fall
through the cracks
It’s the utility bills you keep forgetting to pay, the new
marketing materials you never get around to creating, or the
best software solution you still need to research—none of
these chores are getting done. When you put these important
tasks on the back burner, you delay the success of your
business. A good virtual assistant can help you move forward
with these projects. If you need ongoing help, a VA can
become your personal business manager and work with you to
ensure tasks get done professionally and on schedule.
Sign Number Three: Your family complains they never see you
Living the life of an entrepreneur can be stressful on you
and your family. You’re spending 50-70 hours per week on
business tasks, but is that really necessary? You are
certainly an expert in your field, but are you an expert in
every single task involved in running a business? For
example, you may need four hours to research statistics for
a presentation, but a skilled virtual assistant might do it
in two. Couldn’t you use those extra four hours per week to
go to dinner and a movie with your spouse or attend your
kid’s soccer game? You became an entrepreneur for personal
growth and economic reward, but without a good home life,
what are you working for?
Sign Number Four: Your billable rate is higher than a VAs
Let’s assume you bill clients at $50 an hour. If your
virtual assistant charges $30 an hour, you will save $20 per
hour to outsource your work. Your VA might even be able to
finish the task more quickly than you, saving you even more.
How much could your business grow if you spent that extra
time nurturing client relationships and developing new
business?
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Sign Number Five: You dread or avoid doing certain tasks
Ask anyone what they like least about their job and you’ll
get a quick answer. Now ask yourself the same question. What
is your answer? Why are you still doing it? One of the
luxuries of being self-employed is that you only have to
answer to yourself. Delegate that task you dread to a
qualified VA. Ridding yourself of that burden will restore
your positive energy and allow you to focus on the aspects
of business that are most enjoyable and profitable to you.
Moving forward
If these five signs all apply to you, consider trying out a
VA. Spend a week with a notebook next to your desk and jot
down which tasks you would like to delegate. Now look for a
virtual assistant who is skilled with those tasks. Check
credentials and references. Find someone who is easy to work
with. And above all, enjoy taking your business to the next
level.
ABOUT THE AUTHOR:
Lauren Hidden is a virtual assistant and co-author
of her new book, Write It Right: The Ground Rules for Self-Editing Like
the Pros. To find out more about what a virtual assistant can do for
you, call 717-932-8161 or visit http://www.hiddenhelper.com. |
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