People are so encouraged when they see a really cool advertisement that without looking for any alternatives they just rush over and try that product or service, and the whole experience is provided to them in such a way that they do not give much thought to the core usage of the product or service; while this may not be true for all businesses I'm sure you might have come across one of two examples in your life. You may say that that is the main objective of an advertisement to lure in customers, but what about the thin line between honesty and lying?
A lot of marketing crosses that
line. I'm not talking about
outright lies, but the fact that
most advertisements are made in
a way that they offer you a lot
more than what you actually get.
You can say they actually create
a false reality, making you
believe in something that is not
there.