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"Start Living
Like You're Retired, This Year"
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Finding Your Most Profitable Niche
Copyright 2007 by Katharine Weterings
Many people believe that if you are not throwing a wide
net in your marketing efforts, you are losing out on
some money. In actual reality, this is the opposite. It
is common knowledge that selling a range of products to
a wide range of people, is usually more costly and not
as profitable. Another factor you will have to think
about is that if you have a similar product to a
competitor, price is always going to be an issue. Simply
put, it is difficult to build a successful brand when
you already have more competition, especially when you
are dealing with internet marketing. The most important
thing to remember when starting a business is to target
a niche market which will be successful for you.
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Francois
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Member since 4/26/2007 |
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Here are some great ways to find a successful niche:
1. Determine what products are in demand
What is it that people are searching for on the internet? By
using Overture, Yahoo’s keyword selector tool, you able to
type in any keyword or phrase and determine how many people
searched it each month. It is important to think of as many
different subject areas as possible. Anything from ice
skates to golden retriever to wine and spirits. This is the
first step in determining what niche market is going to be
most profitable for you to enter into.
2. Find out how much competition there is out there.
BEAT the Cold Winter of 2007 ARIZONA'S NEWEST WONDER
Kartchner Caverns State Park opened in 1999. This stunning limestone cave system is one of the top in the world. Visit Sunny Southwest this cold winter |
With your list of possible niche markets to enter, you
will now determine how great the competition is in each of
those possible areas. Go to a search engine (google or
yahoo) and type in your potential keywords that you used
with Overture. Then find out how many other websites are
listed. If there is little competition but a high amount of
searches for your keyword you will know it is good niche
market to enter into.
3. Take a look at your competitor’s website
Find out what your competition has to offer. Look at the
first few webpages that come up in your search engine. These
are going to be the sites to you will need to beat. That
means that your site will need to be offering something
unique that visitors can’t get at your competition. This is
the time to be innovative and use your competitive edge.
BEAT the Cold Winter of 2007 ARIZONA'S NEWEST WONDER
Kartchner Caverns State Park opened in 1999. This stunning limestone cave system is one of the top in the world. Visit Sunny Southwest this cold winter |
4. Create Link Exchange and Unique Content
One of the best ways to get your site on the top of search
engines is by having link exchanges on your website. Make
sure that the links you exchange with are within a similar
area of interest. It has to be somewhat relevant to the
content on your website. Another important thing to remember
is to consistently have new content added to your page. It
is very important that the content is original, because if
it is not, will most likely be disregarded by most search
engines. It is great to keep adding and updating your
website. This allows the search engines to believe that you
are consistently adding new, rich content to your site and
will help in increasing your rankings.
There are many more techniques that you can use, but this is
the best way to get started on your website. Once you have
done this, you will be 10 steps ahead of your competition.
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