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The Awesome Power Of Ezine Writing
© 2003 By John
Colanzi
Ezine writing is such a powerful method of promotion,
I have to shake my head and wonder why so few marketers
aren't taking advantage of it.
I keep my eye on the announcement lists and the article
directories and I see the same names over and over.
Every so often a new name springs up.
Watch the announcement list and directories and you'll see
what I'm talking about. Maybe it should tell you something
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If the same ezine writers have been submitting their
articles, month after month for the last few years, they
must be onto something.
While 95% of the new marketers come and go in the blink of
an eye, these guys and gals have staying power.
Do you think they would keep doing it if they weren't making
money?
I don't think so!
They're so consistent, I could name most of them off the top
of my head.
So what do they know, that most marketers are missing?
1. You can start on a shoestring budget.
It doesn't cost them a dime. While other marketers are
worrying about finding ad money, they just keep getting
their fr^ee promotion.
2. You're providing a prestigious service.
Ezine writing sets them a step above the average marketer.
Their articles, over time, brand them as an expert.
3. It's easy.
It doesn't take a pulitzer prize winner to write a valuable
article.
Man alive, I can write 300 to 500 words a week and I'm done
for the week. I can't think of anything easier than that.
4. Articles are viral marketing on steroids.
While an ad lasts for the attention span of the reader, an
article can keep going for years. I still run across article
I forgot I even wrote.
It's like planting seeds that take root and develop a lif of
their own.
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5. It's fun.
Man, nothing can give you a boost faster than receiving an
email that says, "I just read your article and it came
right when I needed it."
Start writing articles and you'll be surprised how often
that will happen to you.
6. You're building your business by helping others.
That fits with number 5. Ezine Writers give to get.
They're the ultimate in problem solvers.
7. It's the ultimate linking strategy.
Check out the search engines and you'll see most ezine
writers have hundred, even thousands of quality, targeted
links to their site.
8. You've got center stage
What's the main feature in an ezine?
The articles.
Quality articles are given center stage whenever they run.
They're not lumped together with a row of ads.
They stand alone.
So if you're serious about building your business and having
some fun helping others along the way, step out of your
comfort zone and start writing and submitting articles.
Wishing You Success,
John Colanzi
http://www.thesimplesystem.net
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Copyright (c) 2003 John Colanzi.
If you're ready to take your business to the next level,
grab a copy of John's latest book, "Confessions Of An
Ezine Writer." John's simple, step by step system can
turn you into the next successful ezine writer.
http://www.thesimplesystem.net/confessions.html
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