To subscribe to this newsletter access this link.
To see free-stuff edition of this newsletter go here
To see business edition of this newsletter go here


Free Classifieds

Free Classifieds Free Marketing & Promotion Newsletter
Weekly Internet Promotion Articles

This newsletter is supported and owned in part by Bogdan Fiedur
of Pressmania Classifieds 


If you would like to own a newsletter like this and receive 4000 free advertising credits go here  for more info.

Vol. 1 issue #79  Sep 9, 2003


Free Classifieds

Enter your user name:

Enter your password:
Forgot Your Password
or user name.
Join AdlandPro Affiliate


Free ClassifiedsFree Email Login

Enter your user name:

Enter your password:
Forgot Your Password
Sign Up Now!


Free ClassifiedsFree Website 

Enter your user name

Enter your password:
Enter your text below
Forgot Your Password?
Don't have free website yet?

How to Write Killer Marketing Copy
2003 By  Scott F. Geld

Written words are a powerful marketing tool. They have the ability to persuade, reason, explain & direct the reader to take action. They can hold someone's imagination and open them up to possibilities never before visualized. But used improperly or without due care & attention they can destroy all the good work you have done in one foul swoop.

Developing copy for your website is therefore a job that should not be taken on lightly. Here are 5 keys to help hold your readers' attention and convert them to sales and sign-ups on your site -


Visitor only for $0.01. Try our pay per click search engine. The cheapest on the market. Start here..

1) Your Headliner 

- It takes a matter of seconds for visitors to form an opinion of your site. Many factors will come into play, such as speed of download, graphics etc, so you'll need to grab their attention quickly before they click off the site. A few words that stand out from the background, graphics and the rest of your text will draw the readers' eye - this is your chance to make an impact and keep them on the site. It should be something that compels the reader to want to find out more.

2) Develop Interest 

- Identify with the reader and let them know that you understand how they feel about the challenges they face. Hint that you have a solution to their problem. This will hook your visitor in, and you can enhance its effect by using keywords and hot buttons to fire the reader's' desire to find out more.

3) Reveal the details 

- Show the reader your solution and how it will solve their problems and/or meet their goals. Then hit them with additional benefits as to how what you have to offer will exceed their expectations. Use testimonials that verify the strength of the product or service you are offering. Again use keywords and hot buttons that appeal to the readers' emotions, and remember people buy on emotion not logic.

Visitor only for $0.01. Try our pay per click search engine. The cheapest on the market. Start here..


4) Call to Action 

- No marketing copy is complete without a strong call to action. It is the final push to close the sale that should be lined with incentives. The benefits should be highlighted and the reader urged to take action. You could even mention the consequences of not taking action - a deal always looks better when someone is taking it back away from you!

5) Be Professional! 

- In the eyes of the reader, the professionalism of your copy reflects the professionalism of its owner, and the more professional it is the more confident the reader is of you and your intentions. Make sure you run copy through a grammar & spell checker before uploading it to your site. 

Scott F. Geld is the Director of Marketing for Marketing Blaster, Inc., a firm dedicated to providing targeted traffic and leads for ecommerce websites:

Adlandpro Toolbar gives you instant access to your Free Email Account, Free Website, submission to over 8,900 sites, learning tools, free discussion list on marketing and promotion with 26,000 subscribers, Free 5 day Website Success course by email,  plus instant search. Click Here.


To change your options unsubscribe or subscribe to different newsletters go here