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what are brand marketing strategy

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Date8/31/2021 7:35:58 AM
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A brand marketing strategy encompasses everything from your colour scheme and company logo to the interactions and experiences consumers have with your brand, your products and your services. Your brand strategy should plan for every minute step for the customer journey that your customers will take while interacting with your platform, your social media accounts, an in-person experience over a call or maybe in-person, an experience with a customer service representative, etc. Social media is constantly evolving as time progresses. Before, it was a means for people to interact with their friends and family all on a single platform. Today, has become more commercial, a common way to receive news, information and networking interactions from all across.
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