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Digital marketing refers to the use of digital channels, platforms, and technologies to promote products or services. It encompasses a variety of strategies aimed at reaching and engaging target audiences online.
Importance of Digital Marketing
Global Reach: Connect with audiences worldwide.
Cost-Effective: More affordable than traditional marketing.
Measurable Results: Track and analyze performance in real-time.
Targeted Advertising: Reach specific demographics and interests.
Higher Engagement: Engage with audiences through social media, email, and content.
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