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OTT stands for Over-The-Top, a term used to describe streaming services that deliver content directly to viewers via the internet, bypassing traditional cable or satellite TV. OTT platforms allow users to watch movies, TV shows, web series, and documentaries anytime and anywhere, usually on smartphones, smart TVs, tablets, or computers. Popular OTT platforms include Netflix, Amazon Prime Video, Disney+ Hotstar, and ZEE5. These platforms offer both free and subscription-based content across various languages and genres. With their convenience, variety, and original content, OTT platforms have become a major part of modern entertainment worldwide.
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