Once you have these simple marketing systems in place, they become something that can can produce revenue almost on demand, and that's a good thing to have in any business.
Three Simple Small Business Marketing Strategies
Don't try the hard sell. There's an old saying in the direct mail industry, which goes: "People hate to be sold to, but they do like to buy." It's something most small business owners would do well to learn and remember. Nobody likes to feel they've been forced to buy something, and the best way of avoiding this in your business is to attract people who want to buy. And the way you attract people is to tell them all about how great your product or service is, and go into detail about it. In effect, the sale comes at the end of the marketing process, not at the beginning. Keep this in mind and you'll do much better, and leave your competition standing.